Program Evaluation: Basics

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Program Evaluation Basics

• Presented by Lisa Abbott, M.S.
• Reference Librarian, W.K. Kellogg Foundation
• June 7th, 2005
• learningcenter_at_wkkf.org

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Program Evaluation Agenda

• What is it?

• Why do I need it?

• How does it work?

• Resources

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Query What is program evaluation?

• A an extortion scheme thought up by
  statisticians

• B a vague buzz word of which my boss seems
  particularly enamored

• C an objective analysis designed to test for
  sustainability, desired outcomes, impact, and
  other factors

• D all of the above

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Lots of flavors dont get overwhelmed

• Formative (process)

• Summative (outcome)

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Query Why do I need it?

• Its the answer to two questions

• How well did we do? (Qualitative)

• How much did we do? (Quantitative)

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Bottom line?

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Query How does it work?

• First comes the plan

• Identify your stakeholders

• Gather credible evidence

• Describe the program

• Justify your conclusions

• Focus the evaluation design

• Share lessons learned

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panic.
Then comes the
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Resources?

• Print
• ABCs of Evaluation
• Handbook of Practical Program Evaluation
• How to Design a Program Evaluation
• WKKF Program Evaluation Handbook

• Web
• Evaluation Toolkit W.K. Kellogg Foundation
• Community Toolkit University of Kansas

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Gameplan

• Page through a few books learn the lingo
• Poke around online to see how to get started
• Take that first step and write your evaluation
  plan its all downhill from there!

Thanks for coming!
Questions? Need more pointers? learningcenter_at_wkk
f.org