DIC Defence Matters Campaign Synopsis

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DIC Defence Matters Campaign Synopsis

• What is the Defence Matters campaign?
• What is the Defence Industries Council?
• Why are we running this initiative?
• What activities is the campaign running?
• How can you get involved?
• To find out more, read on.

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• 1) What is the Defence Matters campaign?
• The Defence Matters campaign is part of an
  initiative by the Defence Industries
• Council (DIC) to raise awareness of the
  contributions that the UK defence industry
• makes to the economy and security of the UK, as
  well as the unique role the industry
• plays in equipping and supporting our Armed
  Forces.
• 2) What is the Defence Industries Council (DIC)?
• The DIC consists of a number of defence
  industrialists and representatives of defence
• trade associations who provide advice to
  government on defence industrial issues
• through the National Defence Industries Council
  (NDIC) chaired by the Defence
• Secretary of State. The DIC aims to take a
  strategic perspective of the interests of the
• UK defence industry and represent them
  effectively to Government. Members DMA,
• Intellect, SBAC, Society of Maritime Industries.
  Company membership (on rotational
• basis) BAE Systems, Babcock, BVT, Chemring,
  Finmeccanica, Kembrey Wiring
• Systems, QinetiQ, Rolls Royce, Thales and Serco.

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3) Why are we running this initiative?

• As an industry, we are proud of the various ways
  we contribute to
• the UK. However there is a lack of awareness
  about us, what we
• do as an industry and our world-class nature.
• The DIC found that when compared to 5 other
  sectors
• (pharmaceuticals, automotive, energy, retail and
  banking)
• 95 of MPs think it is significant or very
  significant for the provision of highly skilled
  jobs more than any other industry.
• Yet we are seen as the least important in
  bringing the UK out of recession.
• Further, 35 of MPs disagree with the the
  statement
• Government spending on the UK defence industry
  is currently sufficient.

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4) What activities is the campaign running?

• Activities material
• Website www.defencematters.co.uk 6 messages
  that capture the defence industrys contribution
  to the UK
• Leaflets, posters, internal advertisements and
  giveaways
• Engagement with employees within large companies.
• SMEs hosting visits from their local MPs MP
  guide created to help.
• Support for SMEs as they raise their local media
  profile Media guide to help.
• Political party conferences Held events at each
  of the main three parties last year. Will be
  doing the same this year. Working title of event
  Britain in an uncertain age defence and
  security choices.

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6 MESSAGES

• Whos ensuring our Armed Forces are provided with
  the world-class equipment they deserve?
• When our troops are deployed, who provides
  support from factory to front line?
• Whos providing hundreds of thousands of jobs and
  helping young people up and down the UK learn a
  trade?
• Whose investment in new technology is keeping
  Britain at the leading edge?
• Whos helping to safeguard the UK against
  terrorism?
• Whos forging ahead with the highest business
  standards?  

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Example Message 1 Whos ensuring our Armed
Forces are provided with the world-class
equipment they deserve?

• Do we need a defence industry for that? Couldnt
  we buy off the shelf? The
• UK Defence Industry has a track record of
  providing world-class equipment
• for our troops at internationally competitive
  prices. That shouldnt be a
• surprise - our productivity is 15 above the UK
  manufacturing average while
• the National Audit Office has found that 75 of
  major programs run on time
• and to budget. We are constantly upgrading
  equipment as conditions in theatre
• demand, and looking at ways to reduce the cost of
  procurement. The Osprey
• body armour made by NP Aerospace means our troops
  are better protected and
• can withstand high-velocity rounds of firing. We
  know our Armed Forces
• inside out, and build versatile kit to their
  exact specification. So they do just
• exactly what they are supposed to do. Its a
  perfect fit economically and
• militarily.

The UK Defence Industry. Defence Matters
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5) How can you get involved?
Host a visit from your local MPs to give them an
understanding of the industrys footprint within
their constituency. The campaign has created an
MP pack to guide companies and will provide as
much support as required. Raising your profile
with the local and regional media to give people
a better understanding of how the industry
contributes to the local community and the UK
more broadly. The campaign has created a media
guide for this purpose. Placing the Defence
Matters logo and URL on your communications. Disp
laying leaflets and posters in your premises to
help raise awareness amongst employees and
suppliers.
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Contact details
The campaign team is happy to speak to you in
more depth about the campaign, provide your
company with an MP pack and Media Guide, the logo
and other campaign material. Please
contact Prema Gurunathan External Affairs
Manager prema.gurunathan_at_defenceindustriescouncil
.org.uk 020 7091 1133 07904 955 343 Josh
Green Researcher Joshua.green_at_defenceindustriescou
ncil.org.uk 020 7091 1128
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Key facts about the UK defence industry

• 305,000 employees in the UK defence industry
  including those
• who are directly employed and the supply chain.
  This is 10 of UK manufacturing employment.
• Productivity in the defence industry is 15
  higher than the UK manufacturing average.
• 22bn. Turnover (low estimate services not
  incl.)
• Job creation For every job created in defence,
  1.6 are created elsewhere in economy.
• 39 of employees have NVQ 4 similar to
  banking/finance, telco, insurance pensions.
• 71 of direct indirect employment gains from
  the procurement of equipment are in 6 lagging
  regions.
• High investment In 2006/7, the defence sector
  invested 3.34bn in RD and around 40 of EU
  defence RD spend which equates to 15 of the
  UKs national RD spend making an invaluable
  contribution to the science base.
• Exports 22 of defence turnover in the UK -
  more than banking/finance, computers.