The A'I'S'E' Sustainability strategy

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• The A.I.S.E. Sustainability strategy

Susanne Zänker, Director General A.I.S.E. 6th
Information Day Brussels, Dec. 2nd 2009
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• The A.I.S.E.
• Agenda for
• Responsible
• Sustainable
• Cleaning
• its
• Strategic
• Activity
• Pillars

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Partnering to achieve a better regulatory
framework

• Enable dialogue with stakeholders based on solid
  technical and scientific credentials to influence
  the shaping of the operational framework for our
  industry
• Support members for a practical and successful
  implementation of such regulations

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REACH
A.I.S.E. members are downstream users, but also
importers and manufacturers

• A.I.S.E.
• Very involved in the development of the REACH
  Regulation and subsequent amendments (annexes)
• Active role through the implementation phase,
  focusing on Downstream Users activities (core of
  the membership), in close dialogue with Suppliers
• Want REACH to be successful reinforce
  confidence in chemicals

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REACH Ensuring a successful implementation

• Integrated approach

• EXTERNAL ACTIVITIES
• Contribution to development of ECHA guidance and
  tools
• Downstream users requirements
• Exposure scenarios
• CL (GHS)
• Risk communication to consumers
• Exemptions
• Representation in EU fora (ECHA, Commission)
• Industry alignment (key suppliers other DU)

• INTERNAL ACTIVITIES
• Support tools for members
• Fact sheets
• QAs
• Guidance notes
• Interpretation issues
• Product considerations
• Sector-specific methodologies
• e.g. exposure scenarios
• A.I.S.E. IT tool
• Workshops
• Web conferences

www.aise.eu/reach
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REACH Overall timing

• Registration deadline for
• CMR 1, 2 (1tpa)
• N R50/53 (100tpa)
• 1,000tpa

REACH enters into force
Pre-registration
Registration deadline for 1tpa
Registration deadline for 100tpa
Jun Dec
Dec
Jun
Jun
2007 2008 2009 2010 2011 2012 2013
2017 2018
2010 the critical year for all actors under
REACH
A.I.S.E. is building on prior voluntary
initiative HERA to support the REACH registration
process and to ensure business continuity in 2010
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GHS in Europe CLP Regulation

• EU Regulation on Classification,
• Labelling and Packaging of substances
• and mixtures published on 31 Dec 2008
• Main characteristics
• Supply and use (not transport), all targets
  (occupational, consumers, environment)
• Applies general principles of GHS but adapted to
  EU specifics
• Hazard-based
• Phased transition period for substances and
  mixtures 2010 / 2015
• Applies on top of REACH

Regulation (EC) 1272/2008
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GHS in EuropeA.I.S.E. views on CLP Regulation

• A.I.S.E. supports the global harmonisation
  objective of GHS
• A.I.S.E. questions the workability of certain
  provisions of CLP, e.g.
• Criteria for classification of mixtures for skin
  and eye effects could lead to alarmist labelling
  for consumers (or misrepresentation of product
  properties?)
• Classification notification
• A.I.S.E. is committed to work now for a future
  solution
• Proposal voluntary classification network to
  share
• data and expertise (weight of evidence)
• Objective obtaining the right classification to
  get the appropriate labelling/information to
  consumers
• Dialogue with authorities Stakeholder workshop,
  1st Sept. 2009
• Very constructive

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Biocidal products

• Currently Biocidal Product Directive (98/8/EC)
• European Commission legislative proposal on 12
  June 2009 from a Directive to a Regulation
• Comissions objectives welcomed by A.I.S.E.
• Internal market
• Simplification of procedures
• Clarity of processes and timings
• Dispute resolution
• A.I.S.E. objectives
• Achieve a harmonised internal market
• Stimulate further Innovation to meet societal
  needs

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The SCP/SIP Action Plan A.I.S.E. general
comments

• Supports overall intentions and key principles
• (LCA approach, 3 pillars, multi-stakeholder
  engagement)
• Welcomes priority being given to voluntary
  self-regulatory measures
• A.I.S.E.s active advocacy in 2009 on
• Ecodesign Directive
• Ecolabel Regulation
• EMAS Regulation
• Retail Forum/workshops

Retail Forum launch, March 2009, with A.I.S.E. as
guest speaker
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Ecolabel

• Revised EU Ecolabel Regulation (2 April 2009)
• A.I.S.E. conditions for input
• Main A.I.S.E. position is to favour approaches
  that address the whole market
• New overall regulation to apply for criteria to
  come
• Dissociate household versus II
• Life cycle thinking, science basis
• Risk assessment (REACH) to prevail no black
  list, etc
• A.I.S.E. provides technical input to update
  criteria

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Developing and promoting voluntary initiatives

• Working as an industry on sustainability, despite
  
• regulatory pressure economical situationWHY?
• Horizon scanning
• Anticipate future legislative agenda
• Looking ahead to the  real  issues
• Minimising cost/disruption of regulatory changes
• Good for business to meet consumers needs
  through innovation
• Building Trust
• With society at large
• Among the legislators
• Aiming to be perceived as a responsible industry

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A.I.S.E. Sustainability Strategy

• Aiming to achieve
• better sustainable production and consumption
  across whole industry
• improvements in peoples safety
• improvements in environmental responsibility
• without compromising
• product performance
• economic performance
• competitiveness
• innovation

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A.I.S.E. Voluntary Initiatives
1999 Washright and CGEP 1999 HERA 2001
DUCC 2005 Charter for Sustainable
Cleaning 2005 Safe Use icons 2006 Laundry
Sustainability projects 2006 Save Energy and
Water ADW project 2007 Air Fresheners
Stewardship Programme 2008 Cleanright
All recognised as official partners of
Sustainable Energy Europe
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The A.I.S.E. Charter for Sustainable Cleaning
(since 2005)

• Overall objective Improve the sustainability
  profile of the industry through voluntary action
• Sustainability Procedures across the product life
  cycle
• Independent verification
• Key Performance Indicators/Sustainability Report
• End user information
• Regular dialogue with stakeholders
• Successful roll out
• Committed to continual improvement gt Charter 2010

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Laundry Sustainability Projects

• Overall Policy goal/ Project rationale
  environmental/sustainability benefits
• Several initiatives in place and to come
• Conceptpromote compaction of household laundry
  detergents
• Supported by adequate communication campaigns
  (dosage)
• gt LSP2 for laundry powders
• Open since 1st July 2008
• 13 companies committed so far
• Activation since July 2009, progressive roll out
• gt LSPL for laundry liquids
• Open since 1st July 2009
• Companies currently being informed
• Activation as from 1st July 2010

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www.cleanright.eu One click to a cleaner and
safer home!
A joint Cefic/A.I.S.E. project launched end 2008,
aiming to become the reference point for European
consumers on household cleaning and maintenance
products
Dec. 2008 Wave 1 France, Germany, Poland, UK
(part) Mid 2009 Completion of the site for
wave 1 countries Progressive promotion and
communication activities by National
Associations and Companies 24000 visitors so
far Dec. 2009 Wave 2 Austria,
Belgium/Luxembourg, Bulgaria, Italy, The
Netherlands, Spain
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Testimonials
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• I THANK YOU
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• AND WISH YOU
• AN EXCELLENT CONFERENCE!