IPTV in ETSI

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IPTV in ETSI
Global Standards Collaboration (GSC) 14
DOCUMENT GSC14-PLEN-031
FOR Presentation
SOURCE ETSI
AGENDA ITEM PLEN 6.5
CONTACT(S) Rainer Muench

• Presenter Rainer Muench, TC TISPAN
• Sources
• Rainer Muench, TC TISPAN Lieven Vermaele, JTC
  BROADCAST
• Truls Langeggen, TC Media Content Distribution

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Introduction (1)

• TC TISPAN works as a traditional ETSI Technical
  Body.The goal of TISPAN for IPTV is to provide
  solutions for fixed lines operators
• ETSI via a specific agreement signed with DVB
  Project publishes DVB deliverables following
  approval by JTC Broadcast
• The goal of the DVB IPTV deliverables is to
  specify technologies on the interface between a
  managed IP network and retail receivers, enabling
  the end user to buy a DVB-IPTV receiver in any
  shop, take it home, connect it to a broadband
  network, choose and consume DVB services
  available over the IP network. DVBs interactive
  middleware specifications, DVB-MHP and GEM, also
  include IPTV profiles

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Introduction (2)

• TC-Media Content Distribution (MCD) is the ETSI
  technical body in charge of guiding and
  coordinating standardization work aiming the
  successful overall development of multimedia
  systems (television and communication) responding
  to the present and future market requests on
  media content distribution.
•     
• TC MCD is addressing the domain of
  interoperability of content distribution and the
  related services in a converged environment
  supporting IPTV, Mobile TV and broadcast TV.

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Highlight of Current Activities TC TISPAN

• P2P IPTV study.
• Content Distribution Network architecture
  specification interconnecting both TISPAN IPTV
  approaches.
• IPTV Security study.
• Evolution of IPTV services to allow attractive,
  differentiated IPTV services (e.g. Bookmarks,
  PPV, Playlist features...).
• ...... (to be completed)

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Highlight of Current ActivitiesJTC Broadcast

• ETSI TS 102 034 DVB Transport of MPEG-2 TS
  Based DVB Services over IP Based Networks
  revised as commercial requirements evolved. New
  Functionalities in rev. 1.4.1
• Support for Remote Management and Firmware Update
  Services (RMS-FUS) ETSI TS 102 824
• Support for Content Download Services for user
  (pull download) or service provider (push
  download) initiated download of content items to
  the Home Network End Device (HNED)
• Optional retransmission mechanism to provide for
  protection against packet loss of RTP streams
• Regionalization metadata to enable a Home Network
  End Device to acquire the region in which it is
  located (CellID assignment)
• ETSI TR 102 685 DVB High-level Technical
  Requirements for QoS for DVB Services in the Home
  Network

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Highlight of Current Activities TC MCD

• New TC MCD (Media Content Distribution) started
  January 2009 09 already has the following
  activities on-going
• Analysis Requirement areas
• Views and needs of Content Providers
• Regulatory issues, social needs and policy
  matters
• Standardization work outside ETSI
• Audience measurement
• Content Delivery Network

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Strategic Direction/TISPAN

• Evolve IPTV services.
• Improve Resilience, Scalability and Flexibility
  of IPTV architectures.
• Foster ETSI as IPTV competence centre. 

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Strategic Direction/JTC Broadcast
2009/2010
2007
2005
2008
2006

DVB IPTV roadmap commercial view
DVB-IPTVProfiles
HybridBroadcastBroadband
ContentDownload
Fast ChannelChange
PersonalizedContent
AVC over TSover IP
SDS
RegionalChannel numbering
Firmware Update
RET
Flexible ServiceComposition

BCG
Home Network
Remote Management
IPTVContent Security
Managed IPTV Track
reuse where possible
HybridBroadcastInternet
Peer-2-PeerContent Delivery
PersonalizedContent
Metadata Search
Internet-TVContent Security
Flexible ServiceComposition
CC Internet-TV
Internet-TV Track
Commercial work planned
Commercial Requirements Complete
Technical Specification Complete
Commercial Requirements In Progress
Technical Specification In Progress
Commercial Case
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Strategic Direction/MCD

• Complement other ETSI activities in the field
  also from the Content Providers prospective.
• TC MCD will be in contact with other relevant
  bodies within and outside ETSI, and foster a
  modular and harmonized standardization
  environment aiming to coordinate efforts and
  prevent duplication of activities.    

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Challenges/TISPAN

• Is targeted advertising for Broadcast services
  feasible?
• IPTV roaming/Interconnection? Remote Access IPTV
  quality sufficient?
• How to integrate IPTV "Over-the-top" services?
  Successful business model?
• Flexible and Secure IPTV DRM.

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Challenges/JTC Broadcast

• DVB/IPTV success or failure?
• Examples of positive aspects
• Germany German public broadcasters require that
  their services provided over IP be available as
  DVB-IPTV compliant services
• France FT OrangeTV claims very near full
  compliance
• Spain Imagenio partly compliant (SDS)
• But no commercial deployment compliant to
  DVB-IPTV
• DVB-IPTV developed for a horizontal market which
  does not exist (yet?)
• But many building blocks referenced by other SDOs
  e.g.
• SDS and BCG referenced by ETSI-TISPAN, Open IPTV
  Forum
• AL-FEC referenced by ITU-T, ATIS-IIF,
  ETSI-TISPAN, Open IPTV Forum
• NGN dedicated IPTV subsystem reuses all
  applicable DVB-IPTV technologies

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Challenges/MCD

• The changing business model from traditional
  broadcast to internet/IPTV based distribution
• The income for the content generators to be
  secured also in the future
• Gathering inputs from all parties involved in the
  new value chain

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Next Steps Actions/TISPAN

• Finalisation of TISPAN Release 3 issues.
• Handle urgent challenges impacting business
  case(s) for IPTV.

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Next Steps Actions/JTC Broadcast

• Functionalities under development for a possible
  revision of ETSI TS 102 034 in 2009/2010
• Fast Channel Change
• Hybrid broadcast/broadband systems
• DVB solution to home networking
• Revision of published specifications
• Managed IPTV track Technical Specification
  including home network will lead to the
  publication of ETSI deliverables
• DVB looking at unmanaged IP networks creation of
  a technical Study Mission on Internet-TV Content
  Delivery which may lead to new ETSI deliverables

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Next Steps Actions/MCD

• Going from the start up to full steam mode.
• Involve more participation from non traditional
  standard contributors.
• MCDs ambition is to consolidate its positioning
  as an active forum where all players in the value
  chain can come and contribute.

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Supplemental Slides

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ETSI DVB IPTV Publications (1)

• ETSI TR 102 033 DVB Architectural framework
  for the delivery of DVB-services over IP-based
  networksv1.1.1 published in April 2002
• ETSI TS 102 034 DVB Transport of MPEG-2 TS
  Based DVB Services over IP Based Networksv1.3.1
  published in October 2007
• ETSI TR 102 542 DVB Guidelines for the
  implementation of DVB-IP Phase 1
  specificationsv1.2.1 published in April 2008
• ETSI TS 102 539 DVB Carriage of Broadband
  Content Guide (BCG) information over Internet
  Protocol (IP)v1.2.1 published in April 2008

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ETSI DVB IPTV Publications (2)

• ETSI TS 102 826 DVB-IPTV Profiles for TS 102
  034v1.1.1 published in July 2008
• ETSI TS 102 824 DVB Remote Management and
  Firmware Update System for DVB IP Services
  v1.1.1 published in July 2008

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Revision of published DVB specifications in
2009-2010

• TS 102 542 Guidelines for DVB IP Phase 1
  Handbook
• TS 102 824 Remote Management and Firmware Update
  System for DVB IP Services
• TS 102 826 DVB-IPTV Profiles for TS 102 034
• TS 102 539 Carriage of Broadband Content Guide
  (BCG) information over Internet Protocol (IP)