Title: 6 projects
16 projects
- that could change publishing for the better
Michael Tamblyn, CEO BookNet Canada BookNet
Canada TechForum 09
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6US Department of Labor
7US Department of Labor
8US Department of Labor
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11new beginnings
12development is cheaper
13infrastructure is cheaper
14Deals! Deals! Deals!
15Competition is busy
16digital music
Internet
business software finance
personal computers
retail
17what do you want your revolution to be?
186 things
19big
20little
21do-able
22right now.
23lt1gt
24bibliographic data in The Cloud
25"9780005991282"," Â Â Â Â Â Â ","Z Â Â Â Â Â ","51.95
  ","SH","    ","19881101","        ","1
     " "9780005992760","       ","Z      ","51.95
  ","SH","    ","20010108","        ","1
     " "9780005993200","       ","Z      ","36.95
  ","SH","    ","20001103","        ","1
     " "9780029776308","       ","Z      ","47.95
  ","SH","    ","19760101","        ","1
     " "9780060662349","       ","Z      ","87.00
  ","SH","    ","20010125","        ","1
     " "9780060664695","       ","Z      ","49.95
  ","SH","    ","20010115","        ","1
     " "9780060688233","       ","Z      ","32.95
  ","SH","    ","20001114","        ","1      "
26hard to get
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31It should be easy...
32to find
33to use
34to experiment with
35to play with
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43No more cut-and-paste.
44web service
45a covera full bibliographic recordup-to-date
pricingavailability
46corrections
47dirt cheapfree for bloggers, hobbyists,
experimenters (depending on size volume)
48Lets make it easy to talk about books online.
49biblioshare.org
50collecting publisher ONIX, covers,
price/availability files starting now
51BNC SalesData, Prospector
52librarieslibrary wholesalers
53biblioshare_at_booknetcanada.cawww.biblioshare.org
54lt/gt
55lt2gt
56an XML publishing workflow that doesnt suck
57an XML workflow that wont kill editors
58an XML workflow that wont kill production
managers
59XML benefits
60reusability
61segmenting
62format conversion (ePub, etc.)
63portability
64contentltrecipegt ltbrowniesgtlthotelReviewgt
ltvenicegt
structureltchaptergt ltsub-headgtltcalloutgt ltfootnotegt
65Production Manager
Author
Editor
Designer
ltchaptergt ltheadinggt ltfootnotegt
66Production Manager
Author
Editor
Designer
lthotelReviewgt ltVenicegt
ltchaptergt ltheadinggt ltfootnotegt
67Production Manager
Author
Editor
Designer
structure
Word
68Production Manager
Author
Editor
Designer
structure
Word
Word
69Production Manager
Author
Editor
Designer
structure
red pen
Word
Word
70Production Manager
Author
Editor
Designer
structure
red pen
Word
Word
Word
71Production Manager
Author
Editor
Designer
structure
Quark/Adobe
red pen
Word
Word
Word
72Production Manager
Author
Editor
Designer
structure
DocBook XML
Quark/Adobe
red pen
Word
Word
Word
PDF
3B2
73Production Manager
Author
Editor
Designer
structure
DocBook XML
Quark/Adobe
red pen
Word
Word
Word
PDF
3B2
Galleys
Books
ePub
etc.
74Production Manager
Author
Editor
Designer
structure
DocBook XML
Quark/Adobe
red pen
Word
Word
Word
PDF
lthotelReviewgt ltVenicegt
3B2
Galleys
Books
ePub
etc.
75Production Manager
Author
Editor
Designer
content
structure
oXygen XML editor
XSL Stylesheet
XSLT
.Mobi files
ePub
XSL-FO
Web PDFs
Print PDFs
HTML
76Production Manager
Author
Editor
Designer
content
structure
oXygen XML editor
XSL Stylesheet
XSLT
.Mobi files
ePub
XSL-FO
Web PDFs
Print PDFs
The Spartan
HTML
77it will kill almost anyone
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79Author
Editor
Designer
Compositor
content
structure
Word styles
Stylesheet
XML
custom converter
custom converter
ePub
WileyML
Web PDFs
The Wiley
Print PDFs
80StartWithXML
81XML - it can be easier
82Editor-friendly XML
83less torturous production workflows
84lt/gt
85lt3gt
86a DRM-free eReader
87the state of things
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97DRM
98DateRepulsionMode
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100Renaissance Faire Costumes
101Renaissance Faire Costumes
Trek Jewelry
102Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
103Speak Spell
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
104Speak Spell
Readers
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
105Zune
Speak Spell
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
106iPods iPhones
Zune
Speak Spell
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
107Cool books
iPods iPhones
Zune
Speak Spell
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
108Labrador Puppies
Cool books
iPods iPhones
Zune
Speak Spell
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
109Labrador Puppies
Cool books
iPods iPhones
Zune
Speak Spell
Bluetooth Headsets
Renaissance Faire Costumes
Trek Jewelry
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119lt/gt
120lt4gt
121a better front-list buy
122toughest job in books
123predicting new title sales
124how many people want it?
125books that sold 50
126green books that sold 500
127green 1,000
128green 5,000
129green 10,000
13025,000
13150,000
132100,000
13399.5
134the sales rep
135their own experience
136their own historical sales
137and the catalogue
138the catalog
139a lot of them
140the talisman
141shipped across the country
142immediately out of date
143half doesnt get read
144Lets skip that - its not for you
145used once
146thrown away
147Could put them online.
148consolidate
149Catalogues could do a lot more.
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151Catalogues could do a lot more.
152bio
praise
description
prev. eds
marketing
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160full-colour blads for childrens books
161custom-assembled
162enriched with historical sales data
163everything a buyer needs for an informed decision
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165BNC SalesData
166biblioshare
167returns research
168Collaborative Commerce
169Catalogue 2.0
170supporting front-list buying
171backlist opportunities optimization
172lt/gt
173lt5gt
174online browsing that makes you want to buy
1751995
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181search online
182browse in stores
183be random
184wander
185happy accidents
186Why is browsing so hard online?
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195some people have tried to crack this
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203these are all wicked.
204none of them make me want to buy.
205AWS
206AJAX
207dynamic image data management
208technical exercises
209curation
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211less
212(or maybe its just me)
213lt/gt
214lt6gt
215tech innovation culture in publishing
216plateau industry
217rules
218roles
219specialization
220How easy is it to leave your industry and join
another one?
221Lots of benefits
222skill
223efficiency
224optimization
225institutional memory
226change gets harder
227Am I going to get left out in the cold?
228Am I going to keep up?
229Am I going to lose influence?
230Am I going to lose staff?
231Am I going to lose my job to that 24-year old
with the lean and hungry look?
232Makes people resistant to change
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234Is this you?
235TestKeep a tally of...
236We cant do that and heres why...
237I wonder how we could do that?
238innovation and technology
239technology operations
240creative technologists
241build new things
242tool user
243tool maker
244Were really excited about your new online
browsing idea. All we need is...
245full specifications...
246use cases...
247fully developed test plan...
248a load testing model...
249and the cover sheet for your TPS report.
250And if it isnt successful...
251...youre fired.
252Now go crazy.
253startup culture
254(beta)
255encourage experimentation
256let generalists in
257place lots of little bets quickly
258little failures learning
259when you get a winner, double down
260BookNet Canada?BookCampTO
261what do you want your revolution to be?
262lt/presentationgt
263Uswww.booknetcanada.caTwitter
_at_BookNet_CanadaGet on the email
list!Memtamblyn_at_booknetcanada.caTwitter
_at_mtamblyn