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Oliver Wang Director, SAP Labs China

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SAP AG 2003, Title of Presentation, ... Key Characteristics ... Product Life Cycle Mgt. Localization. Back office for Packaged Services. Marketing. Execution ... – PowerPoint PPT presentation

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Title: Oliver Wang Director, SAP Labs China


1
Solution Innovation _at_SAP Labs China Introduction
Training
  • Oliver WangDirector, SAP Labs China

2
Solution Innovation Chain _at_ SLC
Solution Innovation
3
Solution Management in A1S the SAP Strategic
Development Project
  • A1S Solution ManagementSAP Labs China

4
A1S SM Mission, Goals
What is the A1S mission?
  • Establish and maintain market leadership in the
    global mid market by delivering a leading edge
    suite in a box business solution which
    exceeds the expectation of the mid market
    prospects, customers, and partners. Leverage
    SAPs new Business Process Platform
    technology to achieve this goal through better
    usability, easier deployment, reduced TCO, and
    comprehensive business processes that can
    be utilized by customers and partners to
    create superior value.
  • Objectives for 2005
  • Finalization of mid-market scope for release 1
    and 2 as well as roadmap for next years for
    applications, cross topics and integration topics
  • Incorporation of TCO reduction and User
    Productivity increase across the suite
  • Embedded innovation in each application area and
    team
  • Completion of UI Mockups for all applications and
    cross topics
  • Focus on Implementation Configuration
  • Continuation of Support concept and set up of
    Service infrastructure
  • Everyone must be able to demo the entire suite by
    the end of 2005
  • Close cooperation with Go-to-Market, Global
    Marketing and Development

5
A1S SM China
Team Structure
  • Productive
  • Team Building
  • Goal Setting
  • Preparation

Jun. Aug. 2004
Sep. Oct. 2004
Oct. Dec. 2004
Jun. Jul. 2004
  • Build working model
  • Focus areas tasks
  • Initial education package
  • Research work in Labs China
  • Strategy definition by C. B.
  • Work plan meeting
  • Preparation
  • HR process

6
Put Idea in the Work
SM - SCM
SM BPI
SM-FIN
Demand Planning Manufacturing Execution
Collaboration in SCM
ESS in Control Center Collaboration (Cross
Topics) Personalization (Cross Topics)
Managing Work Center Localization Specification
China
7
Business Process Renovation
BPR, SAP Labs China
8
What is BPR?
  • BPR stands for Business Process Renovation
  • BPR is a SAP initiative to
  • Find the major pain points in the business
    processes delivered by SAP solutions
  • Enhance the business processes with the latest
    management philosophy technology
  • BPR ? Business Process Re-engineering

9
Organizational Structure
  • BPR is a global team, we currently have 18
    colleagues located in Palo Alto (US), Shanghai
    (CN) and Walldorf (DE)

10
Role of BPR China Team
  • Main Developing Force in BPR Global
  • Expert in SAP Latest Technology and Management
    Philosophy
  • Part of Research Breakthrough Innovation Chain
    in SAP Labs China

11
Solution Architect- Bridge between Field and
Development
  • Solution Architect TeamSAP Labs China

12

Mid-Market Segmentation Focus on design that
ultimately allows for maximum coverage
  • Key Characteristics
  • Based on internal SAP view of customer accounts,
    which is out of synch with industry standard
    definition
  • Boundaries vary considerably across countries/
    regions with few common guidelines
  • Confusion regarding how subsidiaries of large
    corporations should be treated
  • Key Characteristics
  • Consistent criteria used to define MM by country
    tier SAP market penetration
  • MM is defined considering
  • Account size ( of employees revenue),
    industries, and subsidiary procurement model
  • Segmentation considers customer needs and channel
    preferences
  • Clearer approach to subsidiary coverage

13
Solution Architect Team in APA MM Program
  • Joint portfolio planning
  • Feedback RTM to Business Backbone
  • Feedback RTM to development

Program Blueprint VirtualOrganization
Business Unit End-to-End RTM Portfolio
Planning
  • Part of APA MM Virtual Org.
  • Contribute in program blueprint from product view
  • Joint partner solution planning
  • Partner solution certification
  • Partner enablement plan
  • Capture ROI Feedback to development
  • Roll-in Feedback

Partner Framework 11 Planning
Value Capture Business Improvement
  • Project Quality Assurance
  • Project Support
  • Product Life Cycle Mgt
  • Localization
  • Back office for Packaged Services

Product Services
Implementation
  • Sales Support
  • Tools Specification to Development to manage
    volume business

Sales Execution
Field Enablement Communication
  • Industrialized Training
  • Demo Landscape/Laptops
  • Instructors Program
  • Product communication
  • Roll-out Ramp-up

MarketingExecution
Lead Allocation Management
  • Support Demand Gen Marketing Event
  • Joint Marketing Plan based on product release

Solution Architect representing development in
front of field and partners to keep single contact
Product Services
Solution Architect Manager
Solution Architect
Enablement Team
14
Role Responsibility Overview
  • 4 categories Basic Mode for a solution architect
  • Solution Architecture Activities Bridge between
    Development Field
  • Development Support and Field Support
  • Products Survive in 3 days or first contact
  • is broken down by solutions and afterwards in
    the specific product
  • Administration Coordination
  • Is partitioned in Contacts, Meetings, Business
    Development, Templates and Presentations
  • Tools Knowledge Transfer
  • eCATTs, BC-Set, SAP Tutor, Solution Composer and
    VSDK are the main folders
  • 3 categories Advanced Mode for a solution
    architect
  • Country Ownership
  • Products Lifecycle Management
  • Business Development
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