Amy Chant Yorkshire Forward

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• Amy Chant Yorkshire Forward
• 17th May 2004

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Agenda

• Background to Knowledge RICH
• Demonstration of the website
• Key Learning points
• 2nd phase of Knowledge RICH

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The aim of Knowledge RICH?

• Pilot a regional science and technology
  information and analysis service to assist
  regional businesses.
• Delivered through the web.

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Background to Knowledge RICH

• To help meet Regional Economic Strategy Objective
  1b To deliver high quality customer focused
  business support services.
• 4.27m from ERDF Innovative Actions budget
• Project began August 2002, pilot phase to be
  completed in August 2004.

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Application Form to European Commission

• Theme 1 Regional economies based on knowledge,
  technology and innovation
• 5 projects
• Theme 2 e-Europe Regio
• 1 project
• Theme 4 Accompanying measures
• 1 project
• Theme 5 Technical Assistance
• 1 project

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What is Knowledge RICH?

• Knowledge RICH is an interactive website for
  business that
• - Regional Expertise Database
• - Opportunities Database (technology facilities
  and IP resources)
• - Technology Observatory - horizon scanning for
  emerging technological trends and legislation

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What is Knowledge RICH continued.

• - Benchmarking tool for companies to assess how
  their products and processes meet customer need
• - Automatic web search facilities, community
  building
• - Study tours to other European Regions to learn
  best practice

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Delivery partners
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Home page
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Regional Expertise Database

• Currently contains information on over 1500
  experts from around the Region
• Platform to allow business to use local resources
  to solve their problems
• Platform for experts to attract new
  business/consultancy

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Regional Expertise Database
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Regional Expertise Database
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Opportunities Bank - Facilities

• Contains information of laboratories, specialist
  equipment and services available for hire.
• Universities/business generate income by
  providing testing or analytical services to SMEs
• Solve SMEs problems or support product and
  process development

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Opportunities Back - Facilities
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Opportunities Bank New ideas

• A database of new ideas and patents available for
  commercialisation
• Aim is to increase the number of new products and
  process being developed by regional companies
• Increase wealth from licensing opportunities

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Opportunities Bank
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Technology Observatory

• Strategic reports identifying the technological
  opportunities and legislative challenges facing
  the regions businesses in the five priority
  Clusters during the next two to five years.

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Marketing to date

• Mailshot to 4,000 people in the Region
• Email promotion to 3,500 people
• Launch at Yorkshire Forward Business Conference
• Presence at key regional events

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Key learning from the Programme

• Early engagement of delivery partners
• Best delivery mechanism is 1 contractor with
  various subcontractors
• Understand target market
• Have clear defined Unique Selling Point

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Phase 2

• Applied for UK Higher Education Innovation Funds
  to match Yorkshire Forward funding.
• Full engagement of the Universities
• 1 delivery contractor
• More dynamic website to ensure visitors return to
  site

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