Lesson Objectives (Focus Questions)

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Lesson Objectives (Focus Questions)

• Why study communication?
• How long has the field existed?
• How the field evolved over time?
• How research conducted?

• How to define?
• What process and skills?
• What are two levels of meaning?
• What careers?

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What Mike Does in a Day

• E-Mail vs. Communication in Person
• Individual vs. Team
• Creating Climate
• Planning Interviews
• Date (Relationship)
• Speech to a Group

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Importance of Communication

• We talk, listen, think, ask, answer, share ideas
  So much communication in a day.
• Personal Life
• Building Personal Identity
• Promoting Health
• Personal Relationships
• Marriage
• Family, Parent-child, Friends,

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Importance of Communication (2)

• Professional Life
• Critical for Career Success (Talk Listen)
• Express Ideas, Giving Gaining Support, Gaining
  Cooperation
• Civic Life
• For the the Health of Society
• Required for Democracy
• Expressing Ideas, Claiming, Presenting Listen
  to Argument

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History of the Field

• Began more than 2500 yrs ago
• Rhetoric and Democratic Life
• Rhetoric born mid-400s B.C. on Isle of Syracuse
• Ancient Philosophers-Plato, Aristotle
  Isocrates
• Rhetoric as Central to Civic Life
• Teaching Citizens Analyze Listeners, Discover
  Ideas, Organize Messages, Develop Proof, and
  Deliver Speeches
• Aristotles 3 Cornerstones of Persuasion Ethos,
  Pathos, Logos
• After WW I II
• Social Issues Prejudice, Propaganda, Attitude
  Belief Changes

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History of the Field (2)

• Liberal Education
• Public speaking taught in colleges (Europe U.S)
• Dewey Progressive thinking and citizen
  participation
• After WW I II
• Social Issues Prejudice, Propaganda, Attitude
  Belief Changes

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History of the Field (3)

• Mid- 20th Century
• Scientific, empirical research gaining prominence
• Research Professional Groups
• 1960-70
• Civil Rights, Womens Movement, Interpersonal
  Communication
• Michel Foucault (French)
• Ideas about Power

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Research in Communication

• Quantitative Research
• Descriptive Statistics, Survey, Experiment
• Qualitative Research
• Looking into meaning, function
• Textual Analysis, Ethnography, Historical Study
• Critical Research
• Identify Challenge Communication Practices
• To Advance Social Awareness

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Defining Communication

• Communication as a systemic process in which
  people interact with and through symbols to
  create and interpret meanings
• Features
• Process dynamic and ever-changing
• Systemic interrelated parts, context,
  surroundings
• Symbolic abstract, arbitrary, ambiguous
  representations
• Meanings created by symbols through interactions
• Content level of meaning
• Relationship level of meaning

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Models of Communication

• Linear Models (p. 23)
• Laswell (1948) Who Says What in What Channel to
  Whom with What Effect?
• Shannon Weaver (1949) Noise introduced
• Interactive Models (p. 24)
• Schramm (1955) Feedback added
• Transactional Models (p. 25)
• Wood (1997) Non-sequential, simultaneous,
  changing over time

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Breadth of the Field

• Intrapersonal Communication
• self-talk, thinking
• Interpersonal Communication
• between people
• Performance Studies
• performing personal, professional, social
  identities
• Group Team Communication
• leadership, roles, group goals, cohesion (fantasy
  themes)

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Breadth of the Field (2)

• Public Communication
• speak to others, credibility, persuasion
• Organizational Communication
• leadership, commitment, decision making,
  organizational culture
• Mass Communication
• media, stereotypes

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Breadth of the Field (3)

• Technologies of Communication
• human community, information knowledge
• Intercultural Communication
• meanings cultures
• Ethics and Communication
• relationships, rights, moral principles

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Unifying Themes and Processes

• Unifying Themes
• Symbolic activities
• Meaning
• Ethics
• Basic Processes
• Perceiving Understanding
• Creating Interaction Climates
• Engaging in Verbal Communication
• Engaging in Non-verbal Communication
• Listening Responding
• Adapting to Contexts

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Careers in Communication

• Research
• Education
• Mass Communication
• Training Consulting
• Human Relations, Human Development Management