Business Plan for Alaskan Creative Woodworks

1
Business Plan for Alaskan Creative Woodworks

• Bobette Perkins
• 4827 North Skwentna Road
• Anchorage, Alaska 00501
• 907-555-3210

2
Mission Statement

• We will provide artistically designed, finely
  crafted wooden souvenirs, made from inexpensive
  raw materials, and sold at reasonable prices, to
  our respected and valued customers. We will never
  compromise our craft for profit, but stay
  profitable by keeping expenses down and sales up.
  We will be friendly to the Alaskan environment.

3
The Team
4
Market Summary

• Current Market
• High level of tourism in Alaska
• Tourism increasing as shown on chart (next slide)
• Future Market
• Cruise Liner stores
• National Parks
• Tourist sites
• Retail outlets

5
Tourism Trend in Alaska
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Five-Year Goals

• First Year
• Set-up company
• Build manufacturing plant
• Create inventory
• Establish advertising and marketing
• Net profit/loss 87,400
• Second Year Net Profit/Loss 12,200
• Third Year Net Profit/Loss 0
• Fourth Year Net Profit 330,000
• Fifth Year Net Profit 480,000

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Resource Requirements

• Equipment to mix sawdust and polymer
• Molds and automatic painting machines
• Contracts with sawmills in Anchorage
• Contracts with
• Cruise Lines
• National Parks Service
• Retail Outlets

8
Risks

• Possible Risks
• Sawmills could go under
• Sawmills could fail to supply inexpensive sawdust
• Tourism could decrease
• Contracts with cruise lines and National Parks
  could be cancelled
• Addressing risk
• Sawmill outlook is favorable
• More sawmills and sawdust available than we need
• Tourism is on increase in Alaska and everywhere
  in the U.S.
• If contract cancelled, other marketing outlets
  available

9
Summary

• Mission Statement
• Market Summary
• Problems and Opportunities
• Business Concept
• Competition
• Five-Year Goals
• Resource Requirements
• Risks