Title: Hanseatic City of Lbeck and Lbeck Travemnde MARITOUR PARTNER:
1 Hanseatic City of Lübeck and Lübeck -
Travemünde MARITOUR- PARTNER
Lübeck und Travemünde Tourist-Service GmbH (HLTS)
2Lübeck UNESCO World Heritage Site since 1987
Einwohner 219.000 Hotel
capacities 6.229 beds Largest Ro-Ro port of
Europe
3Sailing Destination Lübeck-Travemünde
For pleasure boating, traditional sailing
vessels, regattas
Guest Marina LYC Guest Marina Passathafen Marina
at the Old Town with several moorings and
Fischereihafen
4Events of nationwide interest
115. Travemünder Woche 21.07.-30.07.2006 Sailing
Regatta visitors 1.200.000 main target group
25, people interested in sports,
families Advertisement nation wide press
releases, posting and display of flyers in SH,
HH, MVP
5Events of nation wide interest
Baltic Sail Travemünde 24.-27.08.2006 visitors
150.000 main target group people of all
ages interested in maritime events,
families Advertisement nation wide press
releases, posting and display of flyers in SH,
HH, MVP
6Events of nationwide interest
Sand World 07.07.-30.07.2006 Sand Sculpture
Festival main target group families Advertisemen
t national and international press releases,
posting and display of flyers in SH, HH, MVP
7What we expect from MARITOUR
- Improvement of market information
- Travemünde and Lübeck as sailing destination
- Service profiles of the harbour for ship owners
- Joint marketing of maritime tourism
- Pleasure boating
- Traditional sailing ships, maritime heritage
- Sailing competitions
- Motivation of young people for active maritime
tourism - Extended coverage of the internet-based tourist
information - Improvement of operating methods
- Charter business
- Sail Events and regattas
- Installation of a Baltic Sail Office to promote
the Baltic Sea as a First class sailing area - Strategy development and definition of standards
- Encouraging sailing-tours to Travemünde and
Travemünde itself
8Our Input for MARITOUR
- Initiating detailed research
- Harbour facilities
- Service
- Technical equipment
- Statistics
- Team-oriented activities
- Involvement of harbour authorities, traditional
sailing ship association of Lübeck, Yacht Clubs,
affiliated companies - Baltic Sail Travemünde Event development
- Meeting the needs of ships tourists