Title: Leveraging Technology
1Leveraging Technology
The Quitline operates as a learning laboratory
testing new ideas, publishing results and
attempting to guide the industry toward best
practices
Prepared for the NAQC webinar, New Technologies
Texting, Chatting and Video Counseling, Oh
My! Vance Rabius, PhD September 9, 2009
2Quitlines
Land line phone to cell phones 2005 7 of
households are cell phone only 35 of
households are land line only 55 use
both 2008 20 of households are cell phone
only 17 of households are land line only 60
use both National Health Interview Survey
http//www.cdc.gov/nchs/data/nhis/earlyreleas
e/wireless200905.htm
3Quitlines
Cell phone only household demographics 60 of
all adults who share a house or apartment with
roommates 40 of all renters Over 33 of all
people aged 18-29 25 of all Hispanics Text
messaging National Health Interview Survey
http//www.cdc.gov/nchs/data/nhis/earlyreleas
e/wireless200905.htm
4Internet
Internet-based assistance 2004-2006 randomized
trial with over 6400 participants comparing the
effectiveness of 6 internet-based
interventions Video counseling Skype
Rabius, V, Pike, KJ. Wiatrek, D, McAlister, AL.
(2008). Comparing Internet Assistance for Smoking
Cessation 13-Month Follow-Up of a Six-Arm
Randomized Controlled Trial. Journal of Medical
Internet Research. 10(5) e45.
5Combining Quitline Internet
Current Clinical Trial Will tailored emails
help support telephone counseling? Research
collaboration between Quitline and Dr. Lorien
Abroms, Professor at George Washington
University School of Public Health and the
Nebraska Department of Health Human
Services
6 Contact information Vance Rabius, PhD Senior
Scientist American Cancer Society National Cancer
Information Center 11701 Stonehollow
Drive Austin, TX 78758 512-997-3920 -
phone 512-997-3961 - fax vrabius_at_cancer.org -
email