ICC%20Briefing

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ICCs mission

• ICC was created in 1919 by a handful of
  entrepreneurs to
• promote cross-border trade and investment and the
  multilateral trading system
• represent business all over the world

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ICC members

• ICC has hundreds of thousands of members in 130
  countries
• Companies Of all sizes and from all sectors
• Chambers of commerce Regional, national and
  local
• Business associations National and sectoral
• and worldwide offices in over 90 countries

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ICC activities
ICC has three main activities
Rules-setting Arbitration
Policy
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Intellectual Property in ICC

• Commission on Intellectual Property
• World business views on key IP issues since
  1920s

BASCAPHigh level initiative uniting different
sectors worldwide to fight against counterfeiting

• Roadmap on current and emerging IP issues
  Annual overview of key intellectual property
  policy issues Spanish, Chinese, Arabic,
  Portuguese, French and Dutch

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Chambers of commerce in ICC
World Chambers Federation

• Global network of 12 000 chambers of commerce
  representing over 130 countries
• World Chambers Congress 2007 Istanbul (1600
  participants, 118 countries) 2009 Kuala Lumpur
• World Chambers Network networking, information
  exchange, business opportunities
• Trade facilitation role ATA Carnets
  certificates of origin

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Chambers of commerce and IP

• According to feedback from member chambers
• Most outside Europe and the US do not have any
  significant activities relating to IP protection
• However many recognize the importance of IP and
  are interested in IP activities

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Obstacles faced by chambers

• Lack of awareness among chambers re importance of
  IP
• Lack of expertise within the organization and
  sometimes the region/country
• Isolation and lack of a support network
• Lack of human and financial resources

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ICC IP tool kit for chambers

• Aim to encourage and help chambers set up IP
  programmes for local businesses
• Tool-kit for chambers, not for businesses
• Will not reinvent the wheel use existing
  materials and resources where available
• Tools which are flexible and adaptable to
  different cultures, business/legal environments
  and languages
• Started defining contours of project in March 2007

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Participation

• Interest in project from nearly 60 chambers in
  Asia, Africa, Middle East, Europe, North and
  Latin America
• Participants include
• national chambers (e.g. Uruguay, Israel,
  Malaysia)
• regional chambers (e.g. Zanzibar, West Sweden)
• city/municipal chambers (e.g. Manizales, Geneva,
  Durban)
• IP experts from IP Commission
• ICC National Committees
• Work carried out by ICC secretariat and member
  volunteers

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IP tool-kit website - April 2008
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IP tool-kit website

• Explanation of what IP is
• Why IP is important for businesses and for
  chambers
• IP action in chambers
• Outreach tools
• Training programmes and tools

• Policy tools
• - IP roadmap
• - IP commission papers
• Enforcement tools BASCAP
• Links to IP organizations and WIPO SME website

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IP action in chambers

• 2007 worldwide survey of chambers IP activities
• Over 40 responses from Africa, Europe, North
  America, Latin America, and Asia Pacific
• Information received summarized in table on
  website
• Exchange of experiences and network

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IP action in chambers
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IP action in chambers

• Communication - web-sites, newsletters, guides,
  media
• Training - seminars and workshops
• Consultancy services
• - IP specific/ general
• - First line/experts network/professional
  services
• - IP management/ technical searches/ technology
  transfer/licensing
• SME case studies confidentiality issues

• Awareness raising business schools,businesses,
  consumers, special days, media, publications
• Surveys studies
• IP business opportunities matchmaking,
  licensing, market placement, use of IRC and World
  Chambers networks
• Policy advocacy
• Encouragement of innovation and IP asset
  development awards, exhibitions, innovation
  counsellors, IP management support

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Working with other organizaitons

• National intellectual property offices
• IP professionals
• Venture capital structures

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Training the trainers

• Programmes for training chamber staff in
  cooperation with WIPO
• Pilot programme in Geneva 15-16 September 2008

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Next steps

• Practical manual to guide chambers of commerce in
  setting up IP programmes
• Cooperation with WIPO
• Involvement of chambers welcome

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For more information

• ICCs IP tool-kit for chambers of commerce
• http//www.iccwbo.org/policy/ip/toolkit
• ICCs IP activities and its World Chambers
  Federation
• www.iccwbo.org
• Daphne Yong-dHervé
• dye_at_iccwbo.org