Vanda Crossley, MIT, RHIA

1
Marketing for DeVry University, Houston Campus

• Vanda Crossley, MIT, RHIA
• HIT Program Chair/Assistant Professor

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HIT Program began in June 2005

• 6 students
• Enroll an average of 10 new students per semester
• 3 semesters per year
• A session and B session
• Each 8 weeks in length
• Currently over 50 students enrolled

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Lunch and Learn

• Everyone takes
• time
• out to
• EAT

• We conduct these throughout the year at area
  hospitals and companies.
• Gives you an opportunity to speak on one with
  prospective students

4
Information Tables

• Set up tables within Hospital-cafeteria, or
  high traffic areas
• Get permission
• Have instructional information available
• Have interest forms available

5
Always Take Goodies

• Other alternatives
• Desert
• Drinks
• School pins, cups, note pads, pamphlets, etc.
• Educational material

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Referrals

• Word of mouth is the best form of advertisement
• Our students refer their friends and co-workers
  to the program

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Questions???

• DeVry University, Houston
• 713-973-3161
• Vcrossley_at_devry.edu