The How's of Attracting, Marketing, and Managing a Social WorkFaculty andthe Social Work Program

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The How's of Attracting, Marketing, and Managing
aSocial Work Faculty and the Social Work Program

• PRESENTED BY
• BPD, NADD, GADE
• MARCH 18, 2009
• BPD CONFERENCE, PHOENIX, AZ

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Panelists
                                       

• Darla Spence Coffey, Associate Vice President of
  Academic Affairs, West Chester University, West
  Chester, PA (Secretary of BPD)
• Mildred C. Joyner, Director/ Chairperson and
  Professor, Undergraduate Social Work Department,
  West Chester University, West Chester, PA (BPD)
• Todd Rodfuth, Chairperson and Professor, Social
  Work Department
• Southern Connecticut State University
  (Vice President of NADD )
• Barbara Rittner, Director, PhD Program,
  Associate Dean for External Affairs University of
  Buffalo, School of Social Work (GADE)

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Attracting and Retaining BSW Faculty for
Undergraduate Social Work Programs.

• Presented - BPD Meeting March 18, 2009
• Darla Spence Coffey, Associate Vice President of
  
• Academic Affairs, West Chester University, PA
• Mildred C Joyner, Director/Chairperson and
  Professor, Undergraduate Social Department, West
  Chester University, PA

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Attracting

• BSW Programs and Attracting Faculty
• Faculty apply because
• They had interest in an undergraduate faculty
  position
• They have taught as an adjunct faculty person.
• They have supervised students who are enrolled in
  BSW programs
• They view it as an entry point to academia
• They can not get a job elsewhere
• Other reasons?

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BSW Faculty

• Must serve as
• Gatekeepers to the Social Work Profession
• Assess the values and ethics of student s early
  on in the program
• Develop and mentor students throughout the
  program
• Maintain stringent academic standards throughout
  program.
• Re-direct students when necessary
• Prepare students for the workplace and for
  graduate education.
• Teach a strong generalist foundation
• Make sure that students have appropriate
  placements that reflect the needs of the
  community as well as addresses the national and
  global issues.
• Other goals?

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Successful Faculty in BSW Programs

• Enjoy the role of an undergraduate professor
• Enjoy developing students for the workplace and
  graduate school
• Enjoy the role of a teacher/scholar model
• Enjoy assisting in the myriad of student driven
  activities
• Enjoy developing their scholarship on issues that
  assist the departments growth and development as
  well as their own
• Enjoy teaching across the curriculum
• Enjoy developing connections and inroads into the
  community
• Enjoy revising the curriculum to meet the current
  community, national, and global needs of entry
  level professionals
• Other?

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Unique Program at West Chester University to
Attract Faculty
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  FREDERICK DOUGLASS INSTITUTEWest Chester
University

• FDI Summer Teaching Scholars Program

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In Honor of Frederick Douglass

• Advances multicultural studies across the
  curriculum
• Deepens the intellectual heritage of Frederick
  Douglass.
• Douglass gave his last public lecture on West
  Chester's campus on February 1, 1895.
• The Institute aims to build a better
• community for all of us to fulfill our
• destiny as human beings.

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The Mission of FDI

• A window to the world of knowledge
• A catalyst for bridging systems of thought and
  expression
• A light of hope and a place of encouragement for
  all who seek change.
• Goal
• To prepare Pennsylvanias students for the 21st
  century by encouraging and supporting
  intercultural literacy and knowledge that are
  required of them as citizens of the Commonwealth
  and the world. 

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History of FDI

• 1995 Centennial celebration of the life and work
  of Frederick Douglass at WCU (1818-1895).
• 1992-93 Start of the Douglass initiative at WCU
• Questions about cultural diversity were brought
  into focus during the first year
• Douglass commemoration would offer new strategies
  for improving the efforts the University had made
  towards becoming an institution committed to
  cultural diversity.

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Introduction

• Pennsylvania State System of Higher Education.
• Scholars teach a course during the Summer
  Sessions
• Provide graduate students with teaching
  experience and potential employment opportunities
  within university settings that are strongly
  committed to cultural diversity. 
• West Chester University 1 of 11 out of 14
  PASSHE schools offering this opportunity

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Teaching Scholars

• 1996 WCU starts offering teaching opportunities
  in the Frederick Douglass Scholars Program
• The purpose to attract graduate students from
  historically underrepresented and underserved
  populations.

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Primarily involved in four areas

• Conducting research on multiculturalism and on
  Frederick Douglass
• Establishing opportunities for advanced study for
  teachers and members of the academic community
• Sponsoring distinguished exhibits, lectures and
  library collections
• Collaborating with educational and cultural
  agencies

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Requirements

• Minimum requirements
• Masters degree completed or equivalent and
  currently enrolled in a terminal degree program
• academic background in one of the fields taught
  at WCU
• Three favorable letters of recommendation from
  faculty in the students field, including the
  students adviser.
• Preferred
• experience in teaching or as a teaching
  assistant.
• Compensated as adjunct faculty.
• Expected to live in on-campus housing in an
  apartment that will be provided at no charge and
  to participate in campus activities.

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Teaching Scholars

• 1996 WCU started to offer teaching
  opportunities in the Frederick Douglass Scholars
  Program
• The purpose to attract graduate students from
  historically underrepresented and underserved
  populations.

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  FREDERICK DOUGLASS INSTITUTEWest Chester
University

• FDI Summer Teaching Scholars Program
• Undergraduate Social Work was one of the first
  departments to host an FDS at WCU from USC in
  1996

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• 2008 FDS and FDS Director, Dr. Jim Trotman

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Frederick Douglass Scholars

• Dr. Kesha Morant has a Ph.D. in Communication and
  Culture from Howard University. research
  interests include intercultural and rhetorical
  communication.
• Ms. Kari Miller is a Ph.D. candidate at Howard
  University in the Department of African Studies.
  Her dissertation research focuses on the
  representations of black women in the South
  African plays of Athol Fugard and Zakes Mda.

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Frederick Douglass Scholars

• Ms. Bahiyyah MiAllah Muhammad, is a Ph.D.
  candidate in Rutgers Universitys, School of
  Criminal Justice. Ms. Muhammads dissertation
  delves into children of prisoners and African
  Americans in the Criminal Justice System.
• Dr. Yolanda Abel is an Instructor in the
  Department of Teacher Preparation at Johns
  Hopkins University. Dr. Adels dissertation was
  African-American Father Involvement in Their
  Childrens School-Based Lives
• Dr. Wanda Swiggett earned her doctorate in
  Educational Psychology from Rutgers University.
  Dr. Swiggetts research area involves academic
  motivation, learning environments, and
  educational assessment.
• Mr. Neilesh Bose is a Dissertation Fellow at the
  College of St. Rose in Albany, NY. Much of his
  work is in modern South Asian history,
  nationalism, and colonial/postcolonial studies.

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Expanding the VisionUndergraduate Social Work
Department First Department in 2007 to
SponsorFrederick Douglass Scholar in Residence

• Ms. Charnetta Gadling-Cole is a West Chester
  University (WCU) Frederick Douglass Institute
  Scholar-in-Residence in the Undergraduate
  Department of Social Work.
• Having served as an adjunct at Kennesaw State
  University and Howard University, Ms. Charnetta
  Gadling-Cole mentors students.

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Future

• FDS Scholars
• WCU Sponsors FDS Scholars each summer in several
  academic areas through a peer reviewed acceptance
  process

• 2009 FDS Summer Undergraduate Social Work

• Gina McCall,
• University of Alabama
• Ph D Candidate

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Summary

• Think out of the box
• Create an opportunity that incorporates not just
  social work but other disciplines.
• Every faculty member is unique, it is our job to
  make sure that are committed to teaching,
  scholarship, and service, it is also our job to
  mentor faculty to achieve the goals that are
  outlined in their expectations.

• Social Work can assist the academy to think
  outside the box.
• Social Work Administrators can serve on
  committees that reflect the values and mission of
  the social work profession.
• Social Work can mentor the programs so that
  success is achieved.