The Danish Bankers Association

1
The Danish Bankers Association

• Who are we?
• A Presentation

2
Who are we?

• Danish Bankers Association is the trade
  organisation for Danish financial institutions.
  The Association has 157 members.
• Members consists of commerical banks, savings
  banks, cooperative banks and the Danish branches
  of international banks
• The rules of the Danish Bankers Association also
  allow mortgage credit institutions and financial
  holding companies to become members.

3
What are our objectives?

• Objectives. The member institutions have a
  decisive influence on national financial
  development, and the Danish Bankers Associations
  principal object is to create sound operating
  conditions for the sector, which accounts for
  approximately 45,000 employees
• In matters of interest to the financial sector as
  a whole, the Danish Bankers Association protects
  the interests of its members vis-à-vis the Danish
  Government, Folketinget (The Parliament) and
  public authorities.
• The Association works closely with other Danish
  industry and trade organisations to protect joint
  interests both within the financial sector and
  outside, and both in matters of personal finances
  and the Danish economy.
• Essentially, the work of the Danish Bankers
  Association is to influence the political
  decision-making process. This is achieved through
  direct contact with politicians and authorities,
  and through participation in social debate.
• 90 of all employees in banks and mortgage
  companies are members of FSU / the Trade Union

4
The Education Department in the Danish Bankers
Association

• The department
• counsels its members in relevant matters and its
  activities also include training of bank
  employees.
• takes an active part in discussions concerning
  the public Danish educational system, seeking
  influence in areas that are important to its
  members.
• helps its members to create a dynamic and
  flexible educational environment for the whole of
  the financial sector.
• Co-ordinates, develops and administrates the main
  financial education programmes offered to the
  sector
• develops professional and personal related
  courses for employees in the banking sector.
  (currently 23 courses are active).
• co-ordinates and develops some 40 public courses
  relevant to the financial sector and offered
  under Adult Vocational Training Programmes
• Currently 25 employees.

5
The DanishFinancial Education Programmes

• MAJOR OBJECTIVES
• Create qualification frames for the financial
  sector
• Offer a number of professional and personal
  related courses.
• These courses range from various levels of the
  English language, to supplementary courses in
  financial education for those who have taken
  other educational paths i.e. university
  academics
• Courses offered include Pension Housing/Real
  Estate Credit Securities Risk Management
  MiFID Basle I and II investments etc.
• To set up an educational structure for the
  financial sector.
• An indispensable piece of our work is structuring
  the financial sectors coherent education system.
• Here one will find the direct path from trainee
  to master without any deviations.
• Focus on the present but plans for the future.

6
CooperationAmongst the organisations that we
work closely with are

• External
• The Bankers Trade Union
• The Financial Employers Association
• Auditors Association
• Mortgage Association
• Insurance Pension
• Insurance Trade Union
• Estate Agents Association
• Estate and Property Adminitration
• Tietgen School/Business Academy
• Niels Brock Business Academy
• Aalborg University
• Ministry of Education

• Internal
• Education Committees
• Steering Committee
• Board of Directors

7
A Coherent Education Systemfor Employees in the
Financial Sector

• is
• Based on the Public Education System
• Our Duties towards Society, its development and
  functionality
• Services and Products which differ from other
  business and service industry
• Same qualifications as customers
• From Trainee to Master
• A Continuous and unbroken educational course

8
Educational programmes in place

• These range from labour market programmes through
  
• the Financial Education Programme which is a
  trainee programme (on average 750 trainees per.
  semester 2 semesters a year)
• a Financial Supplementary Education (Academic
  Education Programme for Financial Advisers which
  together with the Financial education Programme
  is equivalent to FA) (2/3year programme with
  1000 new students per year and an average of 2400
  students are registered each semester), and
  Financial Economists,
• to a diploma (HD Higher Diplom) which will
  correspond to an FP level or a Professional
  Bachelor Degree in Financial Advice.
• to a Master in Financial Planning not structured
  yet, but is part of the future strategy.
• Our portfolio of educational courses is designed
  to support members achieving their higher career
  and educational aspirations, irrespective of the
  level of entry.
• We have built a ladder of educational opportunity
  to make it as easy as possible to progress
  through all levels of qualifications
  (certificates, diplomas, degree and master).

9
The Danish public-sector educational system
10
Financial sectors educational needs

• Ususally people do not see the financial sector
  as a growth area
• In Denmark, the amount of money spent on
  financial products has doubled over the last 10
  years.
• This has accelerated a need both from customers
  and the regulative bodies for better qualified
  employees.
• The education department accommodates the
  financial sectors educational needs, both by
  developing their own training courses and by
  coordinating educational courses for employees in
  collaboration with a number of business schools.
• The number of university academics has quadrupled
  from 1991 to 2006 from 1,500 to 6,000. (The
  larger banks substitute trainees with financial
  economists)
• We work with strategic partners as well as other
  educational provides to develop and implement
  courses of the highest quality and relevance.
• Reasons
• More complicated customers
• General increase in wealth leading to more demand
  for advanced advice
• Ambition to change the sector from homogenous to
  heterogenous.
• Many banks face a shortage of labour due to a
  larger number of retirements and a lack of young,
  qualified people.
• The path can also lead to employment beyond the
  Danish borders.

11
International Membership

• EBTN European Banking Training Network
• Has developed the foundation certificate in
  banking EFCB
• www.ebtn.eu
• EFPA European Financial Planning Association
• Has developed curriculum for uropean Financial
  Advisor
• and uropean Financial Planner
• www.efpa-europe.org
• EFPA-Danmark

12
THANK YOU

• The Danish Bankers Association
• Education Department