Data Diving _____

1
Data Diving_____

• Robert Collins, Apollo Group, Inc.
• Val Rodekohr, WSLC

2
Session Overview

• Tools and resources
• Types of measurements
• Analysis methods
• Outcomes
• Diving In

3
Data Tools

• Data is a powerful resource
• Turning numbers into data
• Turning data into decisions
• Identify relationships between data
• Increase quality and competitiveness

4
Organizing the Toolbox

• Data sources
• Internal
• External
• Warehousing data
• Standard queries/reports
• Surveys and studies

5
Benchmarking

• Remain competitive
• Identify best practices
• Move into an aspiration group
• Self-study

6
Benchmarking Examples

• Performance
• Time to disbursement
• Cost for servicing
• Percentage of payroll
• Dollars per student
• Cohort Default Rate

• Process
• Cycle of aid
• Development of products
• Response to customers
• Disbursement of funds

7
Performance Impact Evaluation

• Scope
• Boundaries
• Success measures
• Why now?
• Assumptions

• Adaptability
• Impact of delay
• Operational risks
• Capital investment
• Time investment

8
Continuous Improvement
9
Why Measure a Process?

• Meet customer expectations
• Provide objective data
• Refute subjective claims
• Identify potential liabilities
• Decrease process failures
• Increase success

If you cant measure it, you cant manage it.
10
Process Maps

• Visual display of what happens in a process
• Different tools for different objectives
• Select tools to meet needs

11
Process Analysis_____
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Process Analysis 2 ??
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Customer Satisfaction Tools

• Used for monitoring and improving service
• Self evaluation tools
• Observation
• Surveys
• Financial
• Complaint management system

14
Customer Satisfaction Analysis

• Problem discovery and resolution
• Admitting mistakes and recovering
• Process evaluation and critical thinking

15
Schools as Customers

• Enrollment Management
• Recruitment and retention
• Admission to graduation
• Yield analysis
• Predictive modeling
• Packaging philosophy

• Financial Aid Management
• Managing and awarding
• Fund accounting
• Internal auditing

16
Educational Environment

• Economics
• Politics
• Regulatory
• Demographics
• High school graduation rates
• Higher education availability

17
Trend Analysis

• Short-term tactical planning
• Long-term strategic planning
• Identify processing problems
• Setting business goals and objectives
• Performance based measurements

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Trend Charts

• Track performance over time
• Allow quick evaluation of data
• Easily pick up dramatic change

19
Annual Reporting

• External
• Regulatory Agencies
• Common Data Set
• Benchmarking Partners
• Parent Company
• Professional Organizations

• Internal
• Executive Summary
• Operations
• Marketing
• Distribution of Aid
• Source
• Type
• Demographics
• Client Relations

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Administrative Calendar/Checklist

• Project category identifier
• Project item identifier
• Scheduled begin date
• Required completion date
• Actual completion date

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Identify Characteristics to Measure

• Informal
• Qualitative
• Salaries
• Services
• Efficiency
• SWOT Analysis

• Formal
• Quantitative
• Staffing
• Costs
• Privacy
• Environmental Scan

22
Identify Outcomes

• Business excellence
• Customer satisfaction level
• Competitive position
• Competitive differentiation
• Benchmarks
• Assess opportunities to improve

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No Time Like the Present

• Dont be overwhelmed
• Careful, small steps
• Select the appropriate tools
• Validate test assumptions
• Make changes incrementally
• Enjoy the dive!!!

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Questions?
25
Thank you for joining us!Please be sure to
complete your conference evaluation form!

• Bob Collins, The Apollo Group
• Val Rodekohr, WSLC

26
External Resources

• American Society for Quality www.asq.org
• ASTD Benchmarking Survey www.astd.org
• Benchmarking Plus www.benchmarkingplus.com
• Bureau of Economic Analysis www.bea.doc.gov
• Center for Community College Policy Center
  www.communitycollegecenter.org
• College Board www.collegeboard.com
• Education Commission for the States www.ecs.org
• Greater Washington College Info Center
  www.collegeinfo.org
• Mansfield University, Business Economics
  Numeric Data http//lib.mansfield.edu/ecostats.ht
  ml
• National Center for Education Statistics
  http//nces.ed.gov
• National Center for Electronic Catalog
  http//nces.ed.gov/pubsearch
• National Center for Higher Education Management
  Systems www.nchems.org
• National Center for Public Policy and Higher
  Education www.highereducation.org
• National College Access Network
  www.collegeaccess.org
• National Information Center for Higher Education
  Policy Making and Analysis www.higheredinfo.org
• Pathways to College Network www.pathwaystocolleg.
  net
• Pew Hispanic Center www.pewhispanic.org
• U.S. Census Bureau www.census.gov