ADVANCE AGRIBUSINESS

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ADVANCE AGRIBUSINESS
FARM RANCH BUSINESS MANAGEMENT
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What is a Business Plan?

• 1. Sets down in writing your business goals.
• 2. Describes you business and market.
• 3. Helps determine if a new business is
  feasible.
• 4. Explores the possibilities of expanding your
  business.
• 5. Describes you customers and competitors.
• 6. Highlights your strengths and weaknesses.
• 7. A detailed plan of your business future.

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What is a Business Plan used for?

• 1. Long-range planning.
• 2. Help organize your thoughts and analyses your
  business.
• 3. To obtain financing.
• From your banker.
• From investors.
• 5. Attract customers.
• 6. Attract employees.

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Business Plan Outline

• Cover Page
• Summary
• Marketing and Sale
• Market Analysis.
• Market Strategy.
• Sales Strategy
• Management Plan
• Financial Data
• Appendices

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Cover Page

• 1. Name of business.
• 2. Name(s) of owner(s).
• 3. Address.
• 4. Phone number(s).
• 5. Date the plan was produced.

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Summary

• Business description.
• Name.
• Location.
• Description.
• Products.
• Services.
• Market.
• Competition.
• Business goals.
• Summary of financial needs
• Income projections.

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Marketing and Sales

• Market Analysis.
• Market Strategy.
• Sales Strategy.

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Market Analysis

• Description of total market
• Industry trends
• Target market
• Competition

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Marketing Strategy

• Overall strategy.
• Pricing policy.
• Method of selling and distributing.
• Promotion.

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Management Plan
MANAGEMENT

• Form of business organization.
• Board of Directors/Advisors.
• Officers, organization chart and
  responsibilities.
• Resumes of key personnel.
• Future plans.

MANAGEMENT
MANAGEMENT
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Financial Data

• Three to five year financial projections.
• Income statement (profit/loss statement).
• Balance sheets (Net Worth Statement).
• Cash flow.
• Capital expenditures.
• Examine your risk.
• Check your ratios
• Know your net worth and your asset to liability
  ratio.

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Appendices

• Required documents.
• Financials
• Helpful documents
• Marketing studies
• Helpful document which sell your idea
• Letters of interest from potential customers.

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Conclusion

• Outline a great concept
• Demonstrate a need in the business arena.
• Prove you can execute your plans.
• Have a good management team in place.
• You can show a profit.

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