MAREN KRUMDIECK

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Market testing exhibition ideas Have your say!
MAREN KRUMDIECK Marketing and Sales Manager
Touring Exhibitions, Natural History Museum,
London
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Touring Exhibitions at The Natural History Museum

• Established in 1990
• Toured exhibitions to more than 65 countries.
• Reaching out to as many as 2 million visitors
  annually
• Portfolio of 9 exhibitions
• crowd pulling dinosaurs
• ... other animatronic models
• award winning photographs
• exciting interactives

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Market testing exhibition ideas

• Which idea would work best for your visitors?
• Evolution Revolution
• Memory
• Nature Unleashed

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Evolution Revolution

• extraordinary relatives in evolutionary history
• bizarre relations of animals that live on earth
  today

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Evolution Revolution

• 650 sqm
• scientific accurately designed models
• A giant flightless predator bird
• Lived in the woodlands of Patagonia
• Size 2.5m tall, 130kg

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Memory
Memory

• Developed by the Exploratorium, San Francisco
• Memory explores the ways in which we remember and
  also forget.

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Memory

• Over 35 hands on exhibits, artworks, images,
  sounds and even smells
• Interactives include
• memory challenges,
• a live brain cell,
• brain bending jigsaws
• and plenty of activities and competitive games
  for schools and families

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Nature Unleashed Inside Natural Disasters
Earthquakes Tsunamis
Volcanoes

• Developed by the Field Museum, Chicago

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Nature Unleashed

• Images media
• Photos illustrations
• Video
• News footage
• Satellite imagery
• Visual modeling
• Animations
• Interactive experiences
• Hands-on
• Mechanical
• Computer-driven

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Decision time

• Which exhibition would work best at your venue
  and for your visitors? Multiple votes possible!

EVOLUTION REVOLUTION

• If you would like to learn more about these
  exhibitions come and see us at stand no
  27. Thank you!

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Questions?
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