Seat belt interventions

1
Seat belt interventions A role for NGOs Saul
Billingsley, Deputy Director, FIA Foundation GRSP
Asia, Singapore, 7 October 2009
2
Stages of a seat belt and child restraint
programme
Justify the need to act
Assess the situation
Establish working group
Develop the action plan
Implement action plan

Evaluate
3
Stages of a seat belt and child restraint
programme
NGO acts as catalyst
Justify the need to act
Assess the situation
Establish working group
Develop the action plan
Implement action plan

Evaluate
4
Stages of a seat belt and child restraint
programme
NGO acts as catalyst
Justify the need to act
Assess the situation
Establish working group
Develop the action plan
NGO supports action Awareness raising trust
factor
Implement action plan

Evaluate
5
GRSP in Sakhalin
6
Por Amor campaign in Costa Rica
7
Costa Rica small country with big problems

• No seat belt law
• Strong political opposition
• Rising road deaths (60 increase in just 4
  years)

8
NGO willing to act as a catalyst

• Coalition
• Automobile club lobbying and campaigning
• Road Safety Council (public/private)
• Insurance company
• FIA Foundation providing finance and external
  pressure for action

9
Political champion
10
Political champion
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4. Seat belt interventions
The combined approach
Legislation, penalties standards
Interventions
Mandatory
Voluntary
Laws on fittings usage
Publicity campaigns
Police enforcement
Employer initiatives
Penalties fines
Education training
Standards equipment

Insurance incentives
12
Costa Rica seat belt campaign
The combined approach
Legislation, penalties standards
Interventions
Voluntary
Laws on fittings usage
Publicity campaigns (for public politicians)
Penalties fines
Soft police enforcement
Standards equipment

13
Costa Rica seat belt campaign
The combined approach
Legislation, penalties standards
Interventions
Mandatory
Voluntary
Laws on fittings usage
Publicity campaigns
Police enforcement
Penalties fines
Education
Other initiatives
Standards equipment

14
Por Amor for love of your family, community,
sense of civic duty
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Por Amor for love of your family, community,
sense of civic duty
16
Por Amor for love of your family, community,
sense of civic duty
17
Political success legislation passed
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Police empowered to enforce seat belt law
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Results

• Driver seat belt wearing increased from 24 82
  
• The seat belt law seems to be bedded in no
  more legal challenges
• Road safety has assumed a higher political
  profile

20
Armenia NRSC another NGO in action

• National Road Safety Council NGO established in
  2005 with FIA Foundation support
• Funders now include USAID, civic advocacy
  foundations, commercial sponsors
• First projects focused on building awareness and
  trust with authorities

21
Armenia NRSC another NGO in action

• Government has introduced new seat belt laws and
  enforcement in August 09
• 90 wearing rates in cities according to
  spot-checks
• Government has announced 5 year Road Safety
  strategy
• new inter-Ministerial council established, with
  NRSC on the board

22
Uruguay improving child restraints

• Edu-Car Project by Gonzalo Rodriguez
  Foundation
• Aims - to improve data collection
• - to raise awareness about
  benefits of CRS
• - to increase supply improve design of CRS.

23
Seat-belts in a Decade of Action

• NGOs can play an important role in catalysing
  action on seat belts
• Seat belts can be a wedge issue leading to other
  improvements
• FIA Foundation will be supporting capacity
  building seat belt campaigns in the Decade of
  Action