The travel and tourism industry is the world

1
Introduction

• The travel and tourism industry is the worlds
  largest and most diverse industry.
• Many nations rely on this dynamic industry as a
  primary source for generating revenues,
  employment, private sector growth, and
  infrastucture development.

2
Introduction

• Discussion 1 What does this industry include?
• Discussion 2 Which countries?

3
Tourism Services

• Destinations
• Accommodations
• Food Beverage
• Transportation
• Entertainment

4
EXTERNAL ENVIRONMENT
TOURISM SERVICES
Economy
Society Culture
TOURISM PROMOTERS
Accommodations
Destinations
Travel Agents
Tour Operators
TRAVELERS
politics
Environment
Direct Marketing
Meeting Planners
Food Beverage
EntertainmentAttractions
Transportation
Health
Technology
5
The History of Travel and Tourism

• Empire Era (4800 B.C. 300 A.D.)
• Middle Age (5th 14th A.D.)
• The Renaissance (14th 16th A.D.)
• Mobility Era (1800 1944)
• The Modern Era (21st A.D.)

6
Defining Tourism

• Tourism The activities of persons traveling to
  and staying in places outside their usual
  environment for not more than one consecutive
  year for leisure, business and other purpose.
• Discussion Give a sample. ?

7
Defining Travel

• The world travel is defined as the act of moving
  outside ones community for business or pleasure
  but not for commuting to or from work or school.
  (Commuter)
• Discussion Give a sample. ?

8
Defining Tourist

• Tourist (overnight visitor) visitor staying at
  least one night in a collective or private
  accomodation in the place visited.
• Discussion What kind of accomodation? ?

9
Defining Same Day Visitor

• Same Day Visitor (Excursionists) visitor who
  does not spend the night in a collective or
  private accomodation in the place visited.
• Discussion Give a sample. ?

10
Defining Domestic Tourism

• Domestic tourism Involving residents of the
  given area traveling (as visitor) only within
  that area.
• Discussion Give a sample. ?

11
Defining Inbound Tourism

• Inbound tourism Involving non-residents
  traveling as visitors in the given area.
• Discussion Give a sample. ?

12
Defining Outbound Tourism

• Outbound tourism Involving residents traveling
  as visitors in an area other than the given area.
• Discussion Give a sample. ?

13
Defining Internal Tourism

• Internal tourism Includes domestic and inbound
  tourism.
• Discussion Give a sample. ?

14
Defining National Tourism

• National tourism Includes domestic and outbound
  tourism.
• Discussion Give a sample. ?

15
Defining International Tourism

• International tourism Includes inbound and
  outbound tourism.
• Discussion Give a sample. ?

16
Summary

• Domestic tourism
• Inbound tourism
• Outbound tourism
• Internal tourism
• National tourism
• International tourism

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Attributes for Australian Outbound Travelers
Rating Item
1 Going to a place I have not visited before
2 Outstanding scenery
3 Meeting new and different people
4 Opportunities to increase ones knowledge
5 Interesting rural countryside
6 Destination that provide value for money
7 Personal safety
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Attributes for Australian Outbound Travelers
Rating Item
8 Art and cultural attractions
9 Public transportation such as airlines
10 Experiencing new and different life style
11 Having fun, being entertained
12 Standards of hygiene and cleanliness
13 Visiting friends and relatives
14 Historical and archaeological sites
19
Attributes for Australian Outbound Travelers
Rating Item
15 Just relaxing
16 Escaping from the ordinary
17 Being together as a family
18 Inexpensive travel to the country
19 The best deal I could get
20 Availability of pre-trip tourist information
21 Being able to communicate in English
20
Attributes for Australian Outbound Travelers
Rating Item
22 Inexpensive travel within the country
23 Nice weather
24 Trying new food
25 Shopping
26 Ease of obtaining visa
27 Visits to ecological sites
28 Talking about the trip after I returned home
21
Attributes for Australian Outbound Travelers
Rating Item
29 Meeting people with similar interests
30 Getting a change from a busy job
31 Meeting different native cultural groups
32 Ease of exchanging currency
33 Getting away from the demands of home
34 Finding thrills and excitement
35 Exotic atmosphere