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Title: K E R A L A


1
K E R A L A
  • Gods Own e-state

2

Gods own.because

Kerala is One of the 10 paradises on earth
for its natural beauty, greenery, rich cultural
heritage and tranquility National Geographic
Traveller
3

e-State.because

Kerala is capitalising on its advantages and
transforming itself into a silicon coast thru
focused initiatives in IT infrastructure
development, HR development and citizen
e-enablement
4
IT BPO Industry- Global Scenario
  • Technology products and services industry in 2007
    - 1.7 tri growing at 7.3
  • Another 802b of RD and Engg India evolving a
    strategic hub
  • Software products share 250 b, IT Services
    495b, BPO 462b
  • IT BPO services largest category growing at 8
  • Outsourcing is the primary growth driver
    presently at 75 b (just 5 of the market size)
  • India nerve centre of outsourcing strategy
    Indian Cos showed largest growthGlobal leaders
    strategy India focused
  • Indian IT/BPO exports at 35 b is just 2.5 of
    global market size, but with 50 share of
    outsourcing market, growing at 33
  • Domestic IT/BPO market 20b growing at 40

5
IT/BPO Industry Indian Scenario
  • Cos shifting from STPIs to SEZs
  • Focus shifting from Tier 1 to Tier 2/3 cities
  • Maintain cost arbitrage
  • Larger pool of HR lower attrition
  • Better infrastructure and quality of life
  • Increasing share of domestic market

6
Advantage Kerala IT domain
  • Quality IT parks
  • Unmatched Cost advantage
  • Human Resource advantage
  • Connectivity advantage
  • High quality of life
  • Pro-enterprise Government

7
Kerala - Profile
  • Area 38,863 sq km
  • Population 32 million
  • Density 819 persons / sq km
  • Literacy 91
  • Capital Trivandrum
  • Languages Malayalam, English

8
Kerala Highest PQLI
  • Most socially advanced state in India
  • Near universal literacy
  • Lowest infant mortality rate / highest life
    expectancy
  • School and hospital facility in every village
  • Excellent higher education facilities
  • Highest media penetration

9
KERALA HDI on par with the West
10
HDI Kerala Other States
11
State of the States Study by India Today 2007
12
KERALA Other core competencies
  • Most democratically evolved state
  • Top in Law Order
  • Salubrious climate
  • Tourist hotspot
  • Least Corrupt state

  • Survey by National magazines

13
KERALA Other core competencies
  • Strategic location on the transnational trade
    corridor
  • Three international airports
  • Excellent rail / road connectivity
  • OFC throughout the state up to villages
  • Total e-literacy by end 2008
  • Best connected in terms of datacom / telecom
  • Uniform development across the state

14
Connectivity advantage
  • Tele density double national average
  • SEA-ME-WE 3 SAFE cables at Kochi -2nd city
    with 2 submarine cable landing.
  • Reliance FLAG termination at Trivandrum
  • Kochi gateway handles 70 of Indias data
    traffic.
  • Cost effective, fail safe bandwidth

15
S E A - M E - W E - 3
16
S A F E
17
Air Connectivity
  • 3 international airports within a distance of 450
    KM with daily flights to Colombo, Maldives,
    Dubai, Riyadh, Muscat, Bahrain, Doha, Kuwait,
    Singapore and all major domestic destinations
  • Trivandrum, the 5th International Airport in
    India
  • Kochi, the first private airport in India
  • Calicut, handles largest No of flights to gulf
    countries

18
Human Resource advantage
  • High density of S T manpower
  • Talent pool of English speaking personnel 
  • Annual intake of over 25,000 engineering
    students equal No studying outside the state
  • Employee attrition lt 10

19
Human Resources Potential Kerala
  • Engineering Graduates - 25,000 per year

Degree Boys
Girls Total BA
21,772 41,874
63,646 BSc
21,282 44,559
65,841 BCom 11,037
12,660 23,697
MA 1,837
5,327 7,164 MSc
1,558 5,395
6,953 MCom
858 1,643
2,501
20
Academic Institutions
  • Kerala is traditionally strong in academics
  • 7 universities offering up to Doctoral studies
    One ST university, one Agricultural university
  • Over 80 engineering colleges CET more than 60
    years old Over 10 medical colleges Over 100
    Science colleges
  • IIM, NIT, IIIT
  • Centres of Excellence Indian Institute of Science
    Education Research and Indian Institute of
    Space Research in Trivandrum

21
RD Institutions
  • Vikram Sarabhai Space Centre Over 6000
    scientists and engineers, nerve centre of Indias
    space programs
  • Regional Research Labs under DSIR
  • Centre for Development of Advanced Computing
    (CDAC)
  • Rajiv Gandhi Centre for Biotechnology
  • CMFRI, CPCRI, KFRI, CWRDM, SCTIMS, TBGRI etc
  • Strong Research Centres of various universities

22
Outstanding HR
23
Unmatched cost advantage
  • Operational costs lower by 35
  • Rentals real estate lower by 45
  • Lowest power water tariffs in India
  • Lower salary structure
  • Low cost of living

24
Top Rankings
  • Trivandrum and Kochi rated as Challengers in
    Nasscom- AT Kearney 2008 location attractiveness
    study
  • Kerala tops in Entrepreneurial Confidence
    -KPMG/TiE study 2008
  • 1 state in the overall composite ranking. CII,
    2003
  • Trivandrum-best tier 2 city in IT/ITES infra.
    ManPower Services India (P) Ltd 2006
  • Kerala 2 overall State in India Sept 07 India
    Today
  • Trivandrum- 1 in upcoming IT cities in India
    Knight Frank, UK January 2008
  • Trivandrum and Kochi among top 10 in Most
    livable cities and Affluent districts ET 2007

25
Pro-enterprise Government
  • HRD and Labor policy attuned to industry
  • Single window clearance
  • Path breaking IT Policy
  • Sustained promotional campaign
  • Incentives for Knowledge sector
  • Focus on development of infrastructure,
    education, healthcare and Protection of
    environment

26
Kerala Key differentiators
  • Stress free, easy paced quality life
  • Clean, green environs
  • Less congestion on the road / less commuting time
    to office / quality time with family
  • Knowledge focused society
  • Proximity to tourist hotspots enables weekend
    relaxation / combining work leisure
  • Authentic wellness centres

27

Quality I T Parks Technopark, Trivandrum
  • First, largest and greenest
  • Assessed at CMMI Level 4
  • 4 million sq ft built up space
  • 150 companies / 20,000 IT/ITES professionals
  • Infosys, TCS, McKinsey, Allianz Cornhill, EY,
    Tata Elxsi, UST Global, IBS, SunTec, etc
  • Largest training centre of TCS world wide
  • Toonz Animation Global Ten Animation Studio

28
Technopark campus at dusk..a treat for the eye
29
Technopark campus...still the greenest in India
30
Technopark...working vacations
31
(No Transcript)
32
..


Technopark is the best managed Technology Park in
the country.

N R Narayana Murthy Chief Mentor, Infosys During
his visit to the campus in September 2007
33

Technopark Best in class
  • 150 Companies
  • 335 acres land
  • 20,000 employees
  • 10 CMMI Level 5 cos.

34
Technopark Trivandrum
  • Failsafe and global standard infrastructure
  • Ring main power supply with 100 back-up
  • ISPs including VSNL, BSNL, Power Grid, RailTel,
    Reliance, AirTel, Asianet, Kelnet, STP , etc
    directly connected to the OFC landing point

35
.


With the best connectivity in India both in terms
of telecom and datacom, Technopark in Trivandrum
was the obvious choice for us.

R. Natarajan, Head Design Dev. Tata Elxsi
36

37

Incubation Entrepreneurial Initiatives
  • Technopark Business Incubation Centre(TBIC)
  • Technopark Technology Business Incubator(T-TBI)
  • National Centre for Innovation,Incubation
    Entrepreneurship(NCIIE)
  • Technopark TePP Outreach Centre (T-TUC)

38
Expansion of Technopark
  • Phase 1- SEZ campus by TCS and IBS under
    construction Campuses of Tata Elxsi, NeST, Case
    Consult, etc coming up. Total 45,000 people
    campus.
  • Phase 2- Infosys and UST Global in 86 acres SEZ
    under construction. 30,000 people campus
  • Phase 3 - 100 acres SEZ, Master plan ready,
    Construction work started. 35,000 people campus

39
Technopark 2nd/3rd Phase
Phase 3
Phase 2
Phase 2 and 3
40
Technocity Trivandrum
  • Self contained fully integrated IT township
    Office, Residential, Commercial, Social
  • 500 acre campus, 10 M Sqft, 100,000 people
  • Focus on IT/ITES/BT/RD
  • Adjacent to National Highway, 5 KM from
    Technopark, 20 minutes drive from airport
  • Master plan ready, Bid process on for private
    developer partners.

41
Trivandrum Life outside work
  • Major Hotel Chains Leela, Taj, Sarovar
  • Eat outs Café Coffee Day, Pizza Corner, Dominoz,
    ChicKing
  • Daily shopping Spencers, Big Bazaar, Varkeys
  • Entertainment Nishagandhi Dance Music
    Festival, International Film Festival of Kerala
  • Evening breaks Kovalam, Veli, Shanghumughom
  • Weekend Breaks Munnar, Ponmudi, Kuttalam,
    Thekkady, Kanyakumari

42
Infopark- Kochi
Image
43
Infopark - Kochi
  • The countrys best located IT Park
  • Total area 100 acres
  • Built-up area 2 m sqft
  • Prominent IT Cos
  • TCS, Wipro, IBS, OPI-USA, ACS, Singapore
  • Special Economic Zone status for 75 acres
  • Another 2 M sqft buildings under construction
  • 167 acres expansion on the anvil

44
Infopark- Kochi
  • Co-Developers at Infopark
  • Leela Group
  • LT Techpark Pvt Ltd
  • TCS, IBS
  • Brigade group
  • ODCs at Infopark
  • Wipro ready with 8000 seats facility in the 1
    million sq ft buildings
  • TCS setting up 6000 seats facility in 16 acres
  • IBS Software setting up campus on 5 acres

45
Infopark- Kochi
46
Infopark- Kochi
47
Major up coming IT Projects
  • Smart City 240 acres / Kochi
  • Cyberpark, Kozhikode
  • Technopark / Infopark expansion
  • Sobha Hitech City 400 acres / Kochi
  • CIAL IT Park Kochi
  • District Parks in 12 districts

48
Smart City Kochi
  • Promoted by TECOM, Dubai in partnership with GoK
    as part of an international chain
  • Model for public private partnership in Kerala
  • 246 acres / 8.8 million sq ft of built up space
  • 90,000 direct employment

49
Cochin International Airport Ltd.
  • First private airport in India
  • First-of-its-kind green field airport developed
    under the PPP model,
  • Spread over 1300 acres - 800 acres utilized for
    Airport Facilities and 500 acres planned for
    Aerotropolis
  • One of the commercially most successful airports
    with highest growth

50
Select IT companies in Kerala
51
Road mapIT Development
  • Hub spoke model for distributed development
    within the state Kerala , the Silicon coast
  • Hubs Technopark, Infopark, Cyberpark
  • Spokes Knowledge parks in all districts
  • Kerala WAN for citizen interface and e Governance
  • Benefits of IT to be made inclusive to ensure
    that everybody is benefited

52
What all these mean for IT/ITES Cos
  • Ready to move in global standard built up space
    at lowest rates available immediately
  • Concrete expansion plans for the future needs
  • Multiple options of locations to cater to
    expectations of costs, human resource, lifestyle
  • Majority of projects are Govt owned/partnered
    SEZs
  • Mass HR development initiatives by Govt to ensure
    sustained quality human resource for industry

53
Target-2012IT industry
  • 200,000 direct job opportunities
  • 20 million sq ft of built up space for IT and
    knowledge industries
  • Knowledge Parks in all districts
  • Kerala to be in the top 5 in IT among Indian
    states

54
  • WE WELCOME YOU TO BE PART OF THE EXCITEMENT AND
    BENEFIT
  • THANK YOU
  • Contact
  • Mervin Alexander, CEO, Technopark -
    mervin_at_technopark.org
  • M Vasudevan, Sr Manager Bus Dev
    mvdev_at_technopark.org
  • www.technopark.org
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