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Naming of drugs

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Title: Naming of drugs


1
Naming of drugs
  • A marketed drug has three names a chemical name,
    a generic name, and a brand name.
  • A chemical name is given when a new chemical
    entity (NCE) is developed. The chemical name is a
    scientific name based on the compound's chemical
    structure (e.g., 6-thioguanine) and is almost
    never used to identify the drug in a clinical or
    marketing situation.

2
  • The generic name is granted by the USAN Council
    and is commonly used to identify a drug during
    its useful clinical lifetime.

3
  • The company that patents the drug creates the
    brand name (trademark). This name identifies the
    drug during the 17 years that the company has
    exclusive rights to make, sell, and use it under
    patent law.

4
History of the Pharmaceutical Industry
  • Most of today's major pharmaceutical companies
    were founded in the late 19th and early 20th
    centuries. Key discoveries of the 1920s and
    1930s, such as insulin and penicillin, became
    mass-manufactured and distributed (penicillin in
    WW II). Switzerlnd, Germany and Italy had
    particularly strong industries, with the UK and
    US following suit.

5
  • Legislation was enacted to test and approve drugs
    and to require appropriate labeling. Prescription
    and nonprescription drugs became legally
    distinguished from one another as the
    pharmaceutical industry matured. The industry got
    underway in earnest from the 1950s, due to the
    development of systematic scientific approaches,
    understanding of human biology (including DNA)
    and sophisticated manufacturing techniques.

6
  • Numerous new drugs were developed during the
    1950s and mass-produced and marketed through the
    1960s. This included the first oral
    contraceptive, The Pill, Cortisone,
    blood-pressure drugs and other heart medications.
    MAO Inhibitors, chlorpromazine (Thorazine),
    Haldol (Haloperidol) and the tranquilizers
    ushered in the age of psychiatric medication.

7
  • Valium (diazepam), discovered in 1960, was
    marketed from 1963 and rapidly became the most
    prescribed drug in history, prior to controversy
    over dependency and habituation.

8
  • Attempts were made to increase regulation and to
    limit financial links between pharmaceutical
    companies and prescribing physicians, including
    by the relatively new US FDA. Such calls
    increased in the 1960s after the thalidomide
    tragedy came to light, in which the use of a new
    tranquilizer in pregnant women caused severe
    birth defects.

9
  • In 1964, the World Medical Association issued its
    Declaration of Helsinki, which set standards for
    clinical research and demanded that subjects be
    given informed consent before enrolling in an
    experiment. Pharmaceutical companies became
    required to prove efficacy in clinical trials
    before marketing drugs.

10
  • Cancer drugs were a feature of the 1970s. From
    1978, India took over as the primary center of
    pharmaceutical production without patent
    protection.The industry remained relatively small
    scale until the 1970s when it began to expand at
    a greater rate. Legislation allowing for strong
    patents, to cover both the process of manufacture
    and the specific products, came in to force in
    most countries.

11
  • By the mid-1980s, small biotechnology firms were
    struggling for survival, which led to the
    formation of mutually beneficial partnerships
    with large pharmaceutical companies and a host of
    corporate buyouts of the smaller firms.
  • Pharmaceutical manufacturing became concentrated,
    with a few large companies holding a dominant
    position throughout the world and with a few
    companies producing medicines within each
    country.

12
  • The pharmaceutical industry entered the 1980s
    pressured by economics and a host of new
    regulations, both safety and environmental, but
    also transformed by new DNA chemistries and new
    technologies for analysis and computation. Drugs
    for heart disease and for AIDS were a feature of
    the 1980s, involving challenges to regulatory
    bodies and a faster approval process.

13
  • Managed care and Health maintenance organizations
    (HMOs) spread during the 1980s as part of an
    effort to contain rising medical costs, and the
    development of preventative and maintenance
    medications became more important.
  • A new business atmosphere became
    institutionalized in the 1990s, characterized by
    mergers and takeovers, and by a dramatic increase
    in the use of contract research organizations for
    clinical development and even for basic RD.
  • 'Big Pharma' confronted a new business climate
    and new regulations, born in part from dealing
    with world market forces and protests by
    activists in developing countries.
  • Animal Rights activism was also a problem.

14
  • Glaxo Wellcome SmithKline Beecham
    GlaxoSmithKline

Merger of Glaxo Wellcome and SmithKline Beecham
creates pharmaceutical giant Alison Abbott,
MUNICH, Munich JONNY EGGITT/FT Garnier to head
Glaxo SmithKline. The merger of the British
pharmaceutical companies Glaxo Wellcome and
SmithKline Beecham, which comes into effect this
summer, creates a giant which could rank number
one in the world in terms of spending on research
and development (RD). It will boast a portfolio
of 30 new drugs and 19 vaccines in clinical
trial. Glaxo Wellcome is currently the
fifth-largest pharmaceutical company in the world
in terms of turnover and SmithKline Beecham is
ranked twelfth. The new company will have a
stock-market value of 110 billion (US180
billion).
15
  • Marketing changed dramatically in the 1990s,
    partly because of a new consumerism. The Internet
    made possible the direct purchase of medicines by
    drug consumers and of raw materials by drug
    producers, transforming the nature of business.
    In the US, Direct-to-consumer advertising
    proliferated on radio and TV because of new FDA
    regulations in 1997 that liberalized requirements
    for the presentation of risks.
  • The new antidepressants, the SSRIs, notably
    Fluoxetine (Prozac), rapidly became bestsellers
    and marketed for additional disorders.

16
  • Drug development progressed from a hit-and-miss
    approach to rational drug discovery in both
    laboratory design and natural-product surveys.
    Demand for nutritional supplements and so-called
    alternative medicines created new opportunities
    and increased competition in the industry.
  • Controversies emerged around adverse effects,
    notably regarding Vioxx in the US, and marketing
    tactics. Pharmaceutical companies became
    increasingly accused of disease mongering or
    over-medicalizing personal or social problems.

17
  • There are now more than 200 major pharmaceutical
    companies, jointly said to be more profitable
    than almost any other industry, and employing
    more political lobbyists than any other industry.
    Advances in biotechnology and the human genome
    project promise ever more sophisticated, and
    possibly more individualized, medications.

18
Industry revenues
  • For the first time ever, in 2006, global spending
    on prescription drugs topped 600 billion, even
    as growth slowed somewhat in Europe and North
    America.
  • Sales of prescription medicines worldwide rose 7
    percent to 602 billion, according to IMS health,
    a pharmaceutical information and consulting
    company.
  • The United States still accounts for most, with
    252 billion in annual sales. Sales there grew
    5.7 percent.

19
Top Pharmaceutical Companies (sales)
Rank Company Revenues (USD billions) RD Spend (USD billions)
1 Pfizer 50.9 7.5
2 GlaxoSmithKline 32.7 5.2
3 Sanofi-Aventis 27.1 3.9
4 Johnson Johnson 24.6 5.2
5 Merck 23.9 4.0
6 Novartis 22.7 3.5
7 AstraZeneca 21.6 3.8
8 Hoffmann-La Roche 17.7 5.1
9 Bristol-Myers Squibb 15.5 2.5
10 Wyeth 14.2 2.5
20
Lipinskis Rules of Five
An orally active drug should have the following
  • No More than five hydrogen bond donors
  • No more than ten hydrogen bond acceptors
  • A molecular weight under 500 daltons
  • An octanol-water partition coefficient less than 5

21
How many drug targets are there?
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What classes are important?
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