Digital Branding and Promotion:

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Digital Branding and Promotion

• Brave New World

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Case Study
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The Case for an Essential Community Asset

• KVIE 6 Sacramento

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Brochure
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Were about to change the way you watch TV

• Valley Public TV DTV

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Televisions digital future has arrived

• Wisconsin Public Television

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Imagine

• KETC/9 St. Louis

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Making connections in the digital age

• WFYI TV 20
• Butler U., Central Indiana

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Expanding the View

• South Carolina ETV

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Reach proficiency with KET

• KET, The Kentucky Network

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Q A
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Digital Q A

• WFYI TV 20
• Butler University, Central IN

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Program Guide
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Insert with schedule and HDTV listings

• KETV St. Louis

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KAET Is On a Digital Journey -- Guide Insert

• KAET Phoenix

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Four Channels, More Choices

• KET, The Kentucky Network

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Advertising
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Four Channels, More Choices

• KET, The Kentucky Network

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Direct Mail
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News from the digital frontier

• KAET Phoenix

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Newsletter
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The DTV Signal

• SCETV

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Electronic/WEB
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Other

• Word magnets - KET
• South Carolina statehouse event
• Phoenix Art Museum event
• Retail exposure

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Broadcast

• KVIE
• KET Four Channels, More Choices