Kick off Your DASH For Good Health Southern Style Eating Campaign

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Kick off Your DASH For Good Health Southern
Style Eating Campaign

• Rosetta Swinton, RN, FCN
• MUSC Stroke Belt Elimination Initiative

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KEYS TO SUCCESSFUL PROGRAM

• Leadership
• The first component of a successful program is
  good leadership, that begins with YOU!
• Pastoral support
• Pull together a team of people who are passionate
  about the project and include youth
• Include team members who have expertise in
  PR/marketing
• Its best to keep the size of the team limited to
  7 to 10 people. Perfect size for a health
  ministry team.
• Recruit Committed participants

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KEYS TO SUCCESSFUL PROGRAM

• Plan
• Plan your strategy of who to reach
• Brainstorm
• Invite other churches to be members of the
  planning committee
• Plan the who, what, where, when

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KEYS TO SUCCESSFUL PROGRAM
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ADVERTISING

• Direct Mail
• Newsletters and Media Relations local media
  contacts ( TV, radio and papers)
• Posters and Flyers
• Poster/flyer
• News release
• Newspaper Ad Community News
• Partner with other churches in the communities
  you serve for community partnerships
• Worship bulletin insert
• Outline the schedule of the sessions

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Host a Kick Off DASH Program

• Registration for the DASH sessions
• Develop a task list
• Timeline
• Budget
• The planning team needs a clear understanding of
  their responsibilities and deadlines.
• Be realistic and start with a program duration of
  two to three months

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Host a Kick Off DASH Program

• Kickoff activities to gain interest of
  participants can include
• Cooking demonstrations
• T-Shirts
• Goody Bags
• Taste Testing of DASH for Good Health Southern
  Style recipes

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Host a Kick Off DASH Program contd

• Design a Logo of your DASH program
• ( Initiate this in advance and announce 1st, 2nd
  3rd place winners at the kickoff and present
  certificates)
• Have a T-Shirt contest
• (Initiate this in advance and announce 1st, 2nd
  3rd place winners at the kickoff and present
  certificates
• Healthy Recipe contest
• (Initiate this in advance and announce 1st, 2nd
  3rd place winners at the kickoff and present
  certificates)

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Host a Kick Off DASH Program
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Program Implementation

• Provide the DASH for Good Health Southern Style
  training sessions
• Make it FUN!
• Motivate people to change behavior
• Be a model for your participants as well as
  participate with them

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Evaluation

• Critical get feedback from your participants to
  improve the program
• Determine if long-term eating behavior was
  changed.
• Receive input about the training guide, the
  session format etc
• Make any necessary changes or revisions and do it
  again.

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Evaluation
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BREAK OUT SESSION

• Choose a Speaker Recorder
• 2. Plan your DASH Kickoff Event for
• March 2008- Nutrition Awareness Month
• 3. Reconvene after 15 minutes Share your Kickoff
  Plan