Title: E-Commerce: Why Offshore
1BermudaThe Future of Offshore, Today
- E-Commerce Why Offshore
- Why Bermuda?
London, January 22, 2001
2E-Commerce Why OffshoreWhy Bermuda?
- Moderator The Hon. MD Renee Webb, JP, MP
- Minister of Telecommunications and e-Commerce
- Tim Marshall
- Leigh Estabrook
- Greg Wojciechowski
- Dr. Robert Edwards
London, January 22, 2001
3Timothy Z. MarshallSenior PartnerMarshall
Aicardi
4The Bermuda Advantage
- Availability of secure and reasonably priced
bandwidth from multiple sources - Cable Wireless
- 360 Networks
- Bermuda is a strategic telecommunications hub
5The Bermuda Advantage cont...
- Respected international reputation and political
stability - Oldest democracy in Western Hemisphere
- Westminster Style of Government
- Both political parties committed to promoting and
expanding international business - Laws and policies designed to let in only those
businesses that enhance Bermudas reputation
6The Bermuda Advantage cont...
- Familiar legal system, Legislation and policies
- Bermuda Courts and procedures are modelled after
United Kingdom with ultimate appeal to the Privy
Council - Bermudas laws are based on British legal
traditions - Companies Act, 1981
- Electronic Transaction Act 1998
- Corporate vehicle flexibility
7The Bermuda Advantage cont...
- Favourable and reputable tax environment
- Bermudas tax structure does not include income
tax, profit tax, capital gains tax or withholding
tax - Opportunities for legitimate tax planning
- OECD approved
8The Bermuda Advantage cont...
- Sensible immigration policies
- Designed to assist international businesses and
promote opportunities for Bermudians - Bermuda is strategically located
- Close proximity to the US/Canada
- Direct flights to and from the U.K.
- Businesses are conveniently able to operate in
multiple time zones
9The Bermuda Advantage cont...
- Sophisticated Infrastructure
- Established banking institutions with worldwide
offices and affiliates - Multiple currency credit card processing
facilities - A choice of knowledgeable law and accountancy
firms - Skilled E-commerce service providers and work
force
10Examples of BermudasE-Commerce Service Providers
11Service Providers
- 360 Networks/ TeleBermuda Intl
- World-class E-Commerce Secure hardened facility
with up to 1.28 terabit bandwidth capacity - climate controlled with back-up power facilities.
- Cable Wireless
- Comprehensive E-business solutions centre
inclusive of web-hosting - online payment processing solutions and
high-speed internet access - Owned by Cable Wireless PLC
12Global Connectivity
13Service Providers cont.
- BTC
- Dynamic realm of Data Services including
high-speed LAN - WAN connectivity
- Ranges of data services from DS-0(64kbs) through
T3(45mbs) - Owned by Keytech, a Bermuda publicly traded
company
- North Rock Communications
- competitively priced e-commerce plans
encompassing - credit card processing
- credit card merchant accounts
- fully customizable shopping carts
- Bermudian-owned
14Service Providers cont.
- Logic Communications
- One-stop shop for on-line business
- Provides a range of services from design
strategies to secure hosting for
e-commerce - Owned by Keytech, a Bermuda publicly traded
company
- E-Venture Centre
- Provides promising start-ups with all the tools
necessary to build successful e-businesses
that traverse the globe - Joint venture between Centre Financial Services
and Paragon Bermuda Ltd.
15Legislative Environment
- Electronic Transactions Act 1999
- One of the first in the world
- Partnership between Government and private
industry
16Characteristics of Electronic Transactions Act
1999
- Legal recognition of electronic records and
signatory - Recognition of the validity of electronic
contracts - The requirement for writing may be met in the
form of an electronic record - Electronic records shall be admissible as evidence
17Standard for Electronic Transactions
- Established to protect Bermudas business
integrity - Set up as a standard for the service providers
and intermediaries carrying on business in or
from Bermuda - Protection of personal data
- Creation of Safe Harbour Guidelines
18Know Your Customer -Guidelines
- Bermudas internal regulations to protect the
Islands business and integrity - Three facets important to know your customer
- Internal regulations
- OECD guidelines
- Anti-Money Laundering Legislation
19Prohibited Activities
- No gaming, lotteries or adult sites permitted to
operate from Bermuda
20Incorporation Process
- Initial vetting by local service provider
(normally a law firm) - Completion of disclosure documents for Government
(disclosure not for public review) - Choice of capital structure (minimum US 12,000
share capital)
21Incorporation Process cont.
- Choice of name and upon receipt of materials,
submission to Bermuda Monetary Authority for
review - Government approval
22Incorporation Process cont.
- Organisation - either
- two Bermuda directors or
- one Bermuda director and one Bermuda secretary
or - one Bermuda secretary and one resident
representative - Annual Fees
- Normal Process time - one to two weeks
23Bermudas Legislative Approach is Responsiveto
Innovative Businesses and a World Economy
- Transparency of laws and regulations guarantee
recognition of Bermuda companies by foreign
jurisdictions - OECD and EU endorsed regulations
- An E-Commerce Ministry and Governments close
partnership with Bermudas business community
means legislation and regulations can be fast
tracked to take advantage or respond to world
conditions, business needs and opportunities
24Leigh EstabrookExecutive Vice PresidentFirst
Atlantic Commerce
25Fundamentals
- Internet merchants are the first generation of
"mobile" merchants who can now choose where they
wish to domicile their e-business - To be successful in the B2C world, e-businesses
need to be able to accept credit and debit cards
in currencies suitable for their target consumer
markets - Mid-size B2B entities are now shifting from
traditional payment methodologies to credit card
payment solutions
26Fundamentals
- VISA and MasterCard mandate that a corporate
presence and back office support is required in
the same country as the settlement bank - Currency of the Internet (for the time being) is
USD shifting towards multi-currency capabilities - Bermuda falls into the Latin America Caribbean
Region which is a USD denominated processing
interchange - Two processors in the LACR are able to provide
multicurrency payment solutions to banks and
Internet merchants
27Why Bermuda?
- Business simplification - Obvious advantages
- Legal system based on English Common Law
- Political and economic stability
- Tax neutrality ie corporate income tax and sales
tax - Well regulated e-commerce environment ETA, The
Standard, Proceeds of Crime, etc. - Access to reputable legal, accounting, banking,
technology services - Bandwidth galore one "wired" island!
28Why Bermuda?
- Business simplification - Not-so-obvious
advantages - Ability to establish an e-business for USD or
multi-currency processing, including the Euro and
pound sterling without the requirement of a US
incorporation - Free access to foreign currency no foreign
currency exchange controls - Banks will review/accept virtual e-business
start-ups - Multi-currency pricing and settlement services
available
29Why Bermuda?
- Business simplification - Not-so-obvious
advantages - Separate region for Card Association compliance
regulations from Europe and North America - Banks can provide VISA, MasterCard, AMEX through
a single merchant account no duality issues in
the region - Ability to establish a "VirtualCorp" under the
First Atlantic Commerce E-commerce Act 1999
30What is a VirtualCorp?
- Enables businesses to establish a corporate
presence in Bermuda without the requirement of a
"full" incorporation - A VirtualCorp is based on the Segregated Cell
concept adopted from the captive reinsurance
market - Each clients assets and liabilities are
firewalled from other clients, thus segregating
one account from another - Deemed approved legal structure by Visa and
MasterCard for the purposes of their regulatory
compliance requirements
31What is the value of a VirtualCorp?
- Enables e-businesses to establish their
incorporation in their choice of jurisdiction for
the purposes of meeting their business
requirementsAND - Fully access all the obvious and not-so-obvious
business advantages that Bermuda has to offer to
maximize their e-business growth
32Who's setting up offshore?
Primarily digital content e-businesses such as
- Software
- E-Media
- online magazines
- distance learning
- university registration services
- Conferences with online registration
- Legal firms for incorporation and registry
services - Telephony services subscription based billing
- Online rental payments
- Travel portals and vacation rentals
- Online investment sites
- Entertainment sites
- CDs
- videos
- concert simulcasts
- graphic arts
- Business information portals
- Domain name registration services
- Insurance companies (consumer)
33First Atlantic Commerce Ltd
- Bermuda-based established in April 1998
- Provide turn-key e-commerce solutions for
e-businesses and financial institutions - FAC solves complex business issues through the
use of unique Internet payment solutions (split
jurisdictional, multi-jurisdictional, etc.) - Advanced industry expertise with e-commerce
payment solutions, fraud management, web site
security and international Card Association
compliance regulations
34First Atlantic Commerce Ltd
- First Data Corporation qualified Internet Payment
Gateway providing multi-currency payment
solutions to banks on their North American and
Caribbean platform - Qualified Internet payment gateway with First
E-commerce Data Services (FEDS) in Bermuda,
offering full end-to-end multi-currency payment
solutions - Strategic partners include VISA International,
First Data Corporation, Bank of Bermuda, Cable
Wireless, and others located in other
jurisdictions
35ACCESS AN OCEAN OF INNOVATION.
BERMUDA
The advances of the Internet have created an
explosive opportunity in offshore e-business that
is only starting to be realized
36Greg WojciechowskiChief Operating
OfficerBermuda Stock Exchange
37Bermuda Stock Exchange
- The worlds leading fully electronic offshore
stock exchange - GOING PUBLIC
Its a Question of WHEN not IF
38Why Go Public?
39Benefits of Going Public
- Raise Public Capital
- Increase Market Recognition
- Greater Marketability
- Improved Valuations
- Improved Opportunities for Future Financing
40Benefits of Listing on a Stock Exchange
- Trading venue Liquidity
- Listed Shares are a form of Currency
- Regulatory Oversight/Investor Protection
- Information dissemination
41BSX Shorts
- Founded 1971
- SEC Recognition, DIE pending
- FIBV Full Member
- OECD Member Nation
- Over 320 Listings 210 Funds
- Daily Trading and rolling T3 Settlement
- Trading volume 2000 230 Billion
- Market Cap gt in excess 148 Billion
42Timing is Everything
- Is the Company Ready?
- Are Market Conditions Favourable?
- Has the Market been Prepared for the Company?
- Is the Company Large Enough to Get Noticed?
- You Only Have One Chance to Make a Good
Impression! - Plan Carefully
43Disadvantages of GoingPublic Too Early
- Enormous Pressure on Managements Time
- Poor Valuation in the Secondary Market
- Investor Relations Nightmare
44Onshore Stock ExchangeListing Requirements
- Initial Listing Requirements
- Minimum Market Cap (size)
- Minimum Profitability
- Minimum Track Record (ongoing operations)
- Minimum Shareholder Spread
- Minimum Share Price
45Key Stock ExchangeListing Requirements
- Ongoing Listing Requirements
- Regular Reporting (qtrly, semi-annual and annual)
- Compliance with accounting standards
- Disclosure of major/material events
- Disclosure of substantial shareholders
- Disclosure of directors and officers remuneration
46Early Listing Options
- North America
- NASDAQ National Market, largest and most
actively traded stocks. More than 4,400
securities. Small Cap market created for
emerging growth companies, some 1,800 securities
listed. www.nasdaq.com - The Canadian Venture Exchange (CDNX), newly
established market (following the Canadian
capital market re-structuring in 1999) for small
to medium sized companies (min mkt cap . Over
2,400 securities listed. www.cdnx.ca -
47Early Listing Options
- Europe
-
- EASDAQ, modelled on NASDAQ, for the listing and
trading of shares in high-growth companies.
Currently lists 56 companies and dual lists 17.
www.easdaq.com - Euro.NM, the pan-European network of regulated
stock markets. Its sector focus is high growth,
small and medium sized companies within the
European time zone. Currently over 400 companies
are listed. www.euronm.com - Neuer Market, established by the Deutsche Borse
in March of 1997 for high-growth potential start
up companies. Neuer Market listing contribute up
to nearly 50 of the stocks listed on the
Euro.NM. The Neuer Market has over 200 listed
securities. www.neuer-markt.de.
48The BSXs Mezzanine Market
- And Now For Something Completely Different
www.mezzmarket.com
49Going Public Without Doing an IPOThe BSX
Mezzanine Market
- Listed Private Equity
- Institutional Marketplace Qualified Investors
only - Sits Between the Family, Friends and Fools
Round and the Ultimate IPO on an International
Exchange Hence Mezzanine - QIs The Wealth, Wise and Well Advised
- Focused on E-commerce and Hi-Tech Companies
50Advantages of theMezzanine Market
- Extremely Simple Listing Requirements
- Preparatory phase for future IPO, thus providing
insulation from market gyrations that may impact
share/company valuation - Enhances Public Image and Prestige of Company
- Exposes management to regulatory oversight and
reporting requirements while not being
overbearing - Secondary trading facility via a fully electronic
central limit order book trading platform - Gives Angels VCs comfort that a liquidity
event (IPO) pending
51BSX/Mezzanine Market Success Stories
-
- FirstEcom.com Inc.
- 360 Networks (formerly TBI and GlobeNet
Communications) - Earthport.com
- Conexys Corporation
- Imumed International
52Admission Procedure
- Appoint Sponsoring Broker
- Application letter
- Supporting documentation
- A Prospectus Private Placement Memorandum
53On Going Responsibilities
- Material News
- Annual Financial Results
- Authorized Representation in Bermuda
54BSX-Mezzanine Market When is Now!
- The answer to your timing problem
- Prepare the market for your IPO from a recognized
offshore stock exchange in a highly regarded
jurisdiction. - Get management accustomed to regulatory
compliance. - Enhanced distribution to a sophisticated investor
base.
55Dr. Robert EdwardsChairman and FounderDrawn and
Quartered.com Ltd.London
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