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Design Engineering Center

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Profitability of organization in hypercompetitive market is determined by timely ... Customer: I want Smooth Ride, Roominess, Quietness in the vehicle. ... – PowerPoint PPT presentation

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Title: Design Engineering Center


1
Design Engineering Center
109, Engineering Management Department Miner
Circle, Rolla-65409 Rolla, MO
Research Initiatives at Design Engineering Center
General Motors Research Project
QUALITY
  • Profitability of organization in
    hypercompetitive market is determined by timely
    delivery of high quality products at low cost.
  • Project objective is to help General Motors
    Corporation to accurately map customer
    preferences for future vehicles.
  • Tools of Quality Engineering and statistics are
    being used to achieve project goals.

COST
DELIVERY
Tools Used Are
  • Quality Function Deployment
  • P-diagram
  • Functional Analysis Systems Technique
  • Axiomatic Design
  • Mahalanobis Distance
  • Taguchi System of Quality Engineering

Customer I want Smooth Ride, Roominess,
Quietness in the vehicle..!!!
CUSTOMER DOMAIN
Methodology
  • Accelerated product development is gaining
    paramount importance in hypercompetitive North
    American automobile market. Customer awareness
    and expectations are increasing with availability
    of high quality products. The project aims to
    translate changes in customer expectations to
    vehicle level changes.
  • Quality Function Deployment converts customer
    expectations into technical will of an
    enterprise.
  • P-diagram represents signals, noises, controls
    and ideal function of a product or a system.
  • Functional Analysis Systems Technique breaks
    product or system into piece parts into
    functional requirements and enables cost
    comparison studies for different possible
    hardware sets to accomplish function.
  • Mahalanobis Distance helps finding abnormal
    behavior among the group.
  • Taguchi system of Quality Engineering is a set
    of methods to make product robust.

VEHICLE DOMAIN
Engineers Tell me how much suspension spring
coefficient is required? What spatial dimensions
you want in interior?
2
Design Engineering Center
109, Engineering Management Department Miner
Circle, Rolla-65409 Rolla, MO
Developing Translators
FAST Diagram
QFD
Hauser Clausing, The House Of Quality, HBR,
May-June 88
Value Analysis Identifying how much is spend on
what function? How to give primary function more
attention? Value Function / Cost
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