Innovation in TCS

1
Innovation in TCS

• Address to FIA 2008 SP2 Technological
  Innovation in the Global Society
• K Ananth Krishnan
• Chief Technology Officer
• March 31, 2008

2
Contents

• Introduction to TCS
• Innovation in TCS
• Element 1 Co-Innovation
• Element 2 Technology Market Map
• Element 3 Innovation Life Cycle
• Element 4 Innovation Themes
• Element 5 Customer Value Proposition
• Element 6 Innovation Culture

3

• TCS was established in 1968
• FY 2007 revenue of USD 4.3 billion ( from USD
  2.97 billion in FY 2006)
• Over 1,04,000 employees
• 1st Company in the world to be assessed at Level
  5 for integrated enterprise-wide CMMI and PCMM
• Key business offerings to Industry and Government
  customers
• IT Services
• Business Solutions
• Outsourcing

Excluding Subsidiaries, 1,08,229 Associates
inclusive of subsidiaries
4

• Global Network Delivery Model
• 70 centers across the world in 5 continents
• Linked up networks, common standard processes
• Allows for a truly distributed services model
• Global Strategy to create the right mix -
• Major Offshore India
• Domestic but future offshore e.g. China,
  Brazil
• Nearshore e.g. Mexico, Uruguay, Hungary,
  Morocco, Chile
• Onshore e.g. UK, USA, Australia, Japan
• Latin America is a major part of the GNDM

5
TCS Iberoamerica Summary

• Expansive Country Coverage
• Projects in 14 countries
• Direct offices in 9

• Premium Client Base
• Over 150 active clients
• Mix of global regional firms

• Strong Local Human Resouces
• Over 5500 local employees
• Seasoned management team

• ABN Amro
• Goodyear
• ING
• Equifax
• AIG
• Bank of America
• Citibank
• Scotia Bank
• Worldspan
• Motorola
• Cummins

• Santander
• Telefónica
• BBVA
• Brasil Telecom
• Banco Pichincha
• Transantiago
• Petrobras
• Colombia Telecom
• Millennium BCP
• CSAV

ARGENTINABRAZILCHILECOLOMBIA ECUADORMEXICO PER
U PORTUGALSPAINTRINIDAD TOBAGO URUGUAYVENEZUE
LA

• Global Delivery Centers
• Uruguay Argentina
• (Montevideo, Buenos Aires)
• Brazil (Brasilia, Sao Paulo)
• Chile (Santiago)
• Mexico (Guadalajara)
• New Regional Training Center in Uruguay to train
  3000 new personnel in 4 years

• Key Benchmarks
• 13 of top 50 Latin 500 companies
• 4 of 11 Latin firms in the Global 500
• Over 50 of the top 200 banks FS firms
• 4 of top 10 telecom firms

Covered
Not Covered
Source TCS Analysis of Global 500, América
Economia top 500 top 200 banking lists
6
Contents

• Introduction to TCS
• Innovation in TCS
• Element 1 Co-Innovation
• Element 2 Technology Market Map
• Element 3 Innovation Life Cycle
• Element 4 Innovation Themes
• Element 5 Customer Value Proposition
• Element 6 Innovation Culture

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Architecture Element 1 Co-Innovation
The TCS Co-Innovation Network builds
collaborative frameworks to enable innovation
across the TCS Ecosystem
8
Architecture Element 2 - Technology Market Map
BREAKTHROUGH
PLATFORM
DERIVATIVE
COLOR CODE
TEGBU CoEs
Innov. Labs COIN
COIN
The Technology-Market Map enables systematic
planning and execution of three distinct
innovation categories
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Architecture 3 Innovation Life Cycle
Filtered set of options for 3 Innovation
Categories 10s of projects
Opportunity Screens few funded initiatives
Commercialization and scale up - 4-5 per year
Idea Funnel Filter Innovation Labs, Idea
Storm, COINTM 100s of ideas
Train Schedule --Multi-Year ProjectPlanning
Derivative
Platform
Disruptive
The Innovation Life Cycle is a systematic process
from ideas to execution across the three
innovation types, across the organization
10
Architecture Element 4 TCS Innovation Themes

• Improve Operational Efficiency and Productivity
• Enable Business Agility
• Simplify and Transform
• Manage Enterprise Risk and Compliance
• Improve Enterprise Knowledge

• Enable Understanding of Markets and Customers
• Improve User Experience
• Enable Information Ubiquity
• Improve Healthcare
• Improve the Environment

IT Concerns
Business Concerns
The TCS Innovation Themes give direction and
purpose to the innovation processes and are
anchored in the value proposition to the customer
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Architecture Element 5 Customer Value
Proposition
The value proposition of TCS Innovation is across
three types of capabilities delivered to our
customers
12
Architecture Element 6 Innovation Culture
The creative collaborative culture is a perfect
foundation for a world-class research team that
innovates to provide customer value
13
Summary

• Introduction to TCS
• Innovation in TCS
• Element 1 Co-Innovation
• Element 2 Technology Market Map
• Element 3 Innovation Life Cycle
• Element 4 Innovation Themes
• Element 5 Customer Value Proposition
• Element 6 Innovation Culture