Membership Development

1
MembershipDevelopment

• The 4-Step Process

2
Membership Drive

• Creating new members
• President and Club should be FULLY committed to
  the Program
• Dedicate 4 consecutive meetings to the Program
• 4 Meetings

3
First Meeting

• Explain the Program
• Distribute handout to list names of prospective
  new members
• Collect handout and collatenames

4
Second Meeting

• Present the list of names to the Club
• 3 for 1 Teams Volunteer to contact the names on
  the list
• Visit them face to face (personal contact)
• Invite them to club on the fourth meeting as
  their guest
• Volunteer to pick them up for club
• 3 to 4 Contacts per member

5
Third Meeting

• Each team reports on the contacts they made and
  their results
• Generate a list of Guests that will attend the
  next meeting
• Make-up name tags for the guests

6
Fourth Meeting

• Make it a Special Meeting
• Guest speaker should talk about the importance
  of the club to the community
• Emphasis how much fun Lionism is
• Invite Prospective Members to an Orientation
  Meeting

7
Bi-monthly Clubs

• First meeting is the same
• Membership chair must set-up a committee to
  handle the program
• Pick the teams to make the contacts
• 2-3 members to make 2-3 contacts
• Calls / Contacts are completed before the 2nd
  meeting in the month
• Step 4 - will be the first meeting of the
  following month

8
Monthly Clubs

• First meeting is the same
• Membership chair must set-up a committee to
  handle the program
• Pick the teams to make the contacts
• 2-3 members to make 2-3 contacts
• Monthly clubs must do Steps 2-3 between meetings
• Step 4 is the next meeting

9
Orientation Setup

• Meeting should be held within 2 weeks of the 4
  meetings
• Must be preplanned with the 4-step process
• Coffee Cookies event
• Last no longer than 1½ hours

10
Orientation Meeting

• Fully explain the Organization of your Club
• Explain your Clubs relationship to the District,
  Multiple District and Lions International
• Explain how Lions help build their communities
• Present membership applications and act quickly
  on them

11
Induction of Members

• Special meeting
• Induct the whole group together
• Invite District Governor or PDG to perform the
  ceremony
• Make it a special occasion

12
After the Campaign

• Keep checking with Attendees for the next 60 days
• For attendees that seemed interested but would
  not commit at the 4th Meeting
• Bring Attendees back to regular club meetings to
  maintain their interest
• Some people take a little longer with decisions
  like this

13
Notes for Success

• Contact must be made in person
• The membership committee must be a strong
  committee and willing to push
• Immediate contact with prospects is a must
• Re-contact prospects by phone 24 to 48 hours
  before the meeting
• Try not to do the Membership Campaign for more
  then 30 days

14
New Member Coalition

• New members are part of a coalition for one year
• Meet monthly with President, 1st VP, Membership
  Chairperson
• Meetings are an open exchange of new members
  views, good bad, of their Lions experience

15
New Member Coalition

• Invite Chair of a committee conducting an
  important project
• Goal is to involve new members in the operation
  of the Club and to use their talents to improve
  the Club and to make them better Lions

16
Conclusion

• Membership is a means to achieve our mission of
  service to our community and the world
• Dr. Edward V. Cordes, PID Lions Club
  International

17
Questions

• ?