Gerry Devanney

1
Business Evolves has Deep expertise in the
evaluation and development of new revenue streams
for business, both in brands technology-based
sectors
Clients
Business Modeling Development
Commercial Financial negotiation
Telecoms, Technology, Brands

• Developed new business models to exploit
  untested, leading edge technologies.
• Worked with a major European sporting
  organisation, advertising agency, a major
  Telecoms operator and music enterprise
• Delivered
• Analysis of opportunities
• Assessment of the value potential
• Detailed commercial financial models, business
  cases and risk assessments
• New business revenues

• 9 years experience within Telecoms Technology
  sectors
• Closely involved with major and niche brands to
  set up mobile applications
• Instrumental in setting up a new product
  portfolio with a wireless content publishing
  house
• Created a mobile content publishing division for
  Motorola
• Delivered
• New business models
• New Revenue stream
• Marketing

• Instrumental in commercial negotiations for major
  brand rights within the mobile space
• Set up deal matrix for exploitation and
  sublicensing of those brands within the mobile
  channel
• Financial lead on negotiations for the first
  major 3G handset deal, worth over 700m
• Delivered
• Major brands
• Created new revenue streams for brands
• Provided customers with entertainment
• Mobile games were (quoted) as best in industry

• Have included PDA house Major transport
  organisation television house specialist
  brands mobile content publishers start-up
  ventures
• Business Evolves works with clients analysing
  and developing their potential to exploit new
  revenue stream opportunities
• Priorities strengths are evaluated and the
  right business model selected
• Business Evolves creates realistic strategies,
  allowing implementation and integration of new
  revenue streams into existing business planning
  development strategies
• Business Evolves delivers tangible value