MPLC Website Re-brand

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MPLC Website Re-brand Mortgages PLC with Viewline
Ltd. Presented by William Lunney July 2006
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Overview

• This presentation covers the following key
  elements
• Why redesign?
• Why Viewline?
• New site designs
• Technical advantages

Private Confidential. Not for distribution to
non MPLC staff
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Why Viewline?

• In depth knowledge of existing systems
• Proven MPLC track record
• Quality work
• Competitive pricing
• Technical innovation

Private Confidential. Not for distribution to
non MPLC staff
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Current Site Issues

• Colour scheme
• Redundant brand elements
• Zone identification could be improved
• Technical improvements possible

Private Confidential. Not for distribution to
non MPLC staff
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Littleguy no longer a leading brand identifier
Lack of visual zone identification
Colours not matching new corp. standards
Private Confidential. Not for distribution to
non MPLC staff
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Design Concepts

• New corporate colour scheme
• New corporate branding
• Utilise advanced CSS technology
• User zone identification
• Enhanced user experience

Private Confidential. Not for distribution to
non MPLC staff
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Concept 1
Corporate colour scheme

Iconography maintains styles
Private Confidential. Not for distribution to
non MPLC staff
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Concept 1 Inner Page

Colour scheme identifies zones
Private Confidential. Not for distribution to
non MPLC staff
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Concept 2

Alternative zone selection
Private Confidential. Not for distribution to
non MPLC staff
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Concept 2 Inner Page

Private Confidential. Not for distribution to
non MPLC staff
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Concept 3

Alternative zone selection
Private Confidential. Not for distribution to
non MPLC staff
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Concept 3 Inner Page

Private Confidential. Not for distribution to
non MPLC staff
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State of the art CSS use

• Pages display faster in users browser CSS
  instructs the browser faster than traditional web
  design methods
• Simplified page maintenance page design and
  layout maintained in a single file.
• Reduced bandwidth physically smaller page files
  to download to the browser.
• Lower T.C.O. less development effort required
  for maintenance, lower bandwidth lower cash
  outlay.

Private Confidential. Not for distribution to
non MPLC staff
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State of the art CSS use
Enhanced page printing Allows the user to print
the page as seen with no loss of quality or
content
Private Confidential. Not for distribution to
non MPLC staff
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OnDemand Integration

• Redesign of the OnDemand system will be possible
  with little, possibly no, assistance from Focus.
  The work will involve
• Updating the existing styles
• Producing new header/footer imagery.
• This is something we have been involved with
  before and are aware of exactly what is required.
•  

Private Confidential. Not for distribution to
non MPLC staff
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OnDemand Integration
http//www.viewline2.com/ClientFiles/MPLC/OnDemand
Rebrand/CaseFilterScreen2.htm
Private Confidential. Not for distribution to
non MPLC staff
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OnDemand Integration
http//www.viewline2.com/ClientFiles/MPLC/OnDemand
Rebrand/NewKFIScreen2.htm
Private Confidential. Not for distribution to
non MPLC staff
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Deliverables

• HTML Pages (aspx, ascx etc.) - Every web page of
  existing corporate website redesigned in new
  style.
• Redesigned style sheets New CSS files produced.
  These along with the aforementioned HTML pages
  are what defines the look of the website.
• New image creation Where old images are not in
  a style that matches the new look these will be
  redone or redesigned in the required style.
• OnDemand replacement files New CSS and
  header/footer images created.

Private Confidential. Not for distribution to
non MPLC staff