Strategic Human Resource Management: Moving towards a Sustained Competitive Niche

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• Strategic Human Resource Management Moving
  towards a Sustained Competitive Niche
• Deborah NaatujunayDeborah Naatujuna,
• (CIT, Makerere University-Uganda)

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The 21st century

• Successful Corporate leaders recognize that their
  Competitive edge in todays market place is their
  PEOPLE (John Jeffrey,2001)
• The key competitive element in the 21 century is
  people (Jay ,2003).
• "We know where real productivity - real and
  limitless productivity - comes from. It comes
  from challenged, excited, rewarded teams of
  people. It comes from engaging every mind in the
  organisation and every good idea - from every
  source.(John Welsh 1996)

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Introduction

• The past decade has seen a massive shift in the
  way the world does business. There is no
  exception for any business, where strategic Human
  Resource Management(HRM) will play a significant
  role.
• In order to survive in competitive economic
  environments, organizations need to continuously
  improve and alter their extrenal and internal
  processes, how and who does business.

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Motivation

• In order to help retain and attract employees,
  Strategic Human management should be a key pillar
  forming the foundation of an organisations
  business strategy.
• Destiny is no Matter of chance, its a matter of
  choice, its not a thing to be waited for, its a
  thing to be achieved. (William Jennings)

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• The Human Resource Cycle

• Fombbrun et al, 1984

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Harvard Analytical Framework for HRM (Beer et al,
1984)
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The proposed Framework
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TRANSFORM YOUR THINKINGThe wisdom of
Jean-Francois Rischard Vice President for
Europe, World Bank (2004)A new world economy is
in the makingThis new world economy is about
doing everything differently. It raises the bar
for every one. Countries (Individuals
Organizations that do well in this new world
economy will be those that create a
knowledge-based economy (KB) advantage.
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Linking HR to Knowledge Management (KM)

• The proposed framework looks at the following six
  components
• Shaping the Working Environment
• Human Resourcing,
• KM Database,
• Mentorship and Shared Understanding
• Performance and Evaluation,
• Continuous learning/ Re-tooling,

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TRANSFORM YOUR THINKINGThe wisdom of
Jean-Francois Rischard Vice President for
Europe, World Bank (2004)

• Creating a KB advantage Requires
• Thinking different
• Thinking broad
• Thinking multi dimensions
• Thinking new
• Thinking fast

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Eagle Who Thought He Was Chicken

• A man found an eagles egg and put it in a nest
  of a barnyard hen. The eaglet hatched with the
  brood of chicks and grew up with them. All her
  life the eagle did what the barnyard chicks did,
  thinking she was a barnyard chicken. She
  scratched the earth for worms and insects. She
  clucked and cackled. And she would thrash her
  wings and fly a few feet into the air.
• Years passed and the eagle grew very old. One
  day she saw a magnificent bird above her in the
  cloudless sky. It glided in graceful majesty
  among the powerful wind currents, with scarcely a
  beat of its strong golden wings. The old eagle
  looked up in awe. Who is that? She asked.
  Thats the eagle, the king of the birds, said
  her neighbour. She belongs to the sky. We belong
  to the earth we are chickens. So the eagle
  lived and died a chicken, for thats what he
  thought he was(Ambrose Kibuuka .M.)

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Key Insights for 21st Career World

• Knowledge is the greatest factor of production
  (the 98Vs 02 rule applies)
• Human resource management has become a
  recognizable term in corporate organizations
• The Thrivers and Survivors
• The Global boundaries still exist but the gates
  are open 24/7/52
• An enabling work environment will result in
• staff well-being.

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• THANK YOU
• ??
• For God and My Country