Investing in Juica Juice

1
Investing in Juica Juice

• Dawson Gappmeyer

2
Our Goals and Objective

• Break even in 18 months
• Acheive a pre-tax return of 20
• Capitalize on popularity of blended fruit juices,
  but with a twist

3
Our Customers Needs

• Wide variety of juices
• Exotic and standard flavors
• Competitive prices
• Other low-cal, low-fat snacks
• Comfortable, attractive atmasphere

4
Our Companys Products

• Blends of fruits and frozen yogurts
• Low-fat or fat-free products
• Wide variety
• Speciality flavors
• Other snacks
• Fat-free chips and pretzels
• Fat-free granola bars
• Others

5
Key Benefits

• Offering an 18 interest in the company
• This means youll own 18 of the company
• Projected sales of 250,000 by our fourth year in
  operation
• Predicted growth of the specialty drink business
  over the next 10 years 300
• Predicted expansion of three other franchise by
  our fourth year in operation
• Expansion to other franchises is limitless

6
Strengths of Our Management Team

• Proven track record
• 5 start-ups in 15 years - all profitable within 5
  years
• Last company sold to Best Foods Corp.
• Technical knowledge
• 2 Ph.D.s in food science and nutrtion
• Experience in developing training programs
• Experience in developing training literature

7
What Were Asking For

• 180,000 in initial venture capital
• Additional 150,000 over 18-month period