Presentation for: Proactief Online Netwerken

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Presentation forProactief Online Netwerken
Presented by Geert CONARD June 2006
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Why do you Network?

• Getting a job
• Pay and promotion
• Influence and effectiveness
• Venture capital and financing
• Organizational learning
• Word-of-mouth marketing
• Strategic alliances
• Financial stability
• Democracy
• Sandler Sales Institute Study
• Cold calls are successful 1 of the time
• Word of mouth is successful 15
• Referral goes up to 50
• Referral plus the person who made the referral
  either participate on the sales call or attends
  the meeting the success rate goes up to 80

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Proactive Networking
Proactive networking is the systematic, planned
and prepared process of managing your existing
connections and establishing relationships with
new people so that all parties can tap into their
network to reach personal and professional
objectives. (Hendrik Deckers Jan Vermeiren
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Friends, Acquaintances Contacts

• Most people have
• 2 or 3 Friends Friends are people that are
  always there when you need them, whatever happens
  
• 200 to 300 AcquaintancesAcquaintances are people
  that you can call upon for support, information
  or knowledge
• 2000 to 3000 ContactsContacts are people that
  you have spoken, met or emailed, but cannot
  directly call upon for support, information or
  knowledge
• Your Friends Acquaintances are your Network

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How big is your network?

• Lets make it simple and take 250 is the average
  size of anyones network
• Your 1st Degree Network 250 people
• Your 2nd Degree Network 250 x 250 62.500
• Your 3th Degree Network 250 x 62.500
  15.625.000
• Your 4th Degree Network 250 x 15.625.000
  3.906.250.000

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How big can your network be?
Networking is time consuming!
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The Importance of Online Business Networks

• Total Transaction Value Up
• Total Transaction Count Way Up
• Individual Transaction Quality - Down

Andrew Forbes earlystage.com
Cesar Brea, former CEO of Contect Network
Corporation
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The (very) Long List

• 13stripes - Affinity Engines - Amigos.com - AOL
  People and Chat Directory - AsiaFriendFinder -
  Backwash - bianca - Bolt - BuddyPic.com -
  BuddyBridge - BuddyZoo - Building an Online
  Community Just Add Water - Bumi-n City - Buzznet
  - Classmates.com - CNN Interactive Communities -
  CommunityZero - Company of Friends - The Conneck
  - Contact Network - Corporate Alumni -
  CouchSurfing - CPixel.com - Cybertown -
  del.icio.us - Dogster - domeus -
  dudecheckthisout.com - easeek - Ecademy -
  eConozco - EdGateway Communities -
  Edgeofeverything - eFriendsnet - 8minuteDating -
  Eliyon - enCentra - EnterNexus - EntreMate -
  Eurekster!, - Everything2 - everyonesconnected.com
  - eyebees - FaceParty - Findapix -
  FollowMrsPoon.com - FriendFan.com FriendFinder
  Friendifieds Friendity - Friend Surfer -
  friendsreunited.com - Friendster - Friendzy -
  Full Moon Webs - FunHi - firsttuesday.com -
  GoingProfessional - Groups_at_AOL - Growth Company -
  Gruuve - heiyou.com HelloWorld - hipster
  Huminity - ICERED - Im Not From Here -
  IndianFriendFinder - InterAction - iSawYou.com -
  ItsNotWhatYouKnow - KnowMates - LianQu - LinkedIn
  - Link Silicon Valley - livingdirectory.org -
  Local2Me - thelunchclub.net - Makeoutclub - Many
  2 Many - MapPlanet.com - matcheroo - Meatball
  Wiki - Mediabistro - Mediachest - Meet Up -
  MixerMixer - Monster Networking - MSN Groups -
  MSN Member Directory - MySpace mrNeighborhood -
  MyEMatch - New Friends in Town - NetMiner -
  Netmodular Community - Netparty - Networking For
  Professionals - nerve.com - nlinebusinessnetworkin
  g.com - Nowwwhere - Online Community Report -
  Open Business Club - OrderGenerator - orkut -
  PalJunction - Paradise - Petsburg - Picit.com -
  Pinoy Exchange - Pinoy Forum - Playdo Community -
  PLINK - Polypol - PopMates - PowerMingle -
  RateMyBody - RateOrDate - RealContacts - ReferNet
  - RepCheck - Ringo - Ryze - Shortcut - Silicon
  Valley Pipeline - socialcircles.com - Social Grid
  SocialTree - The Spark - SmartGroups.com -
  Spoke Software The Square - StayingClose -
  StumbleUpon - Sullivan Executive Networking
  Community - Tacit ActiveNet - Talk City - TENG -
  Thefacebook - TheFence.com - There - threedegrees
  - Tickle - Tribe.net - TruthBytes - UUFriends -
  Virtual Communities and the Internet - Visible
  Path - Volume.com - waferbaby - Wallop - Webstock
  Whole Earth Festival - Well, The - WildAbout.com
  - WisdomBuilder - WhizSpark - WiW -
  WordofMouthConnection.com - World Lounge -
  WorldShine - YeeYoo - Yahoo! Groups - Yahoo!
  Member Directory - Zamboozle Zanpo Zerodegrees

Too many networks ?!!
thesocialsoftwareweblog
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4 Categories
Online Social Business Communities
Search engines for people and relationships

• BUSINESS Communities

• Online Business Directories

Relationship Management Tools

• SOCIAL Communties

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The beauty of online business networks

• Online business networks are drmatically changing
  the way we do business
• Time independent 24/7/365
• Place independent from you pc stay at home
• Local Global
• Targeted use keywords, companies names to find
  the right people
• Inbound Passive presence - While you sleep
  people will search you. Make it easy for
  everyone. Put your picture up. Give them
  information. Tell them everything, because they
  really do not know. Blog.
• Competitive Stand out as you have competition.
  Visit others in your field and see what they
  have. Copy from the best!
• New start now, then you are ahead of most of the
  universe. You will be established when others
  catch on.
• Memory-proof you can keep track of your network.
  Social Networks have online profiles so you dont
  forget, some keep track of your message exchange.
  
• Efficient you can connect online with far more
  people than you could ever meet face to face on a
  daily basis.

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Online Business Directories

• What are they?
• Yellow Pages of Business People
• Referral system using the Six Degrees
• Which one should you use?
• LinkedIn (www.linkedin.com) is the clear winner
  with 2.000.000 users (fall 2004)
• Keep an eye on ZeroDegrees (www.zerodegrees.com)
• Spoke (www.spoke.com) has stept out of this race

• Business Networking Platform

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Relationship Management Tools

• What are they?
• Software Tools to manage exploit your
  relationships
• Which one should you use?
• Personal tools Plaxo (www.plaxo.com) is the
  clear winner in the personal relationship
  management tools
• Corporate tools No winners yet, we are still
  very early in the adoption cycle.

Relationship Management Tools
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SOCIAL Communities

• What are they?
• Online (virtual) communities where people connect
  for social purposes first, business second
• Which one should you use?
• For business none of these
• For pleasure try Orkut (www.orkut.com) Tribe
  (www.tribe.net)

• SOCIAL Communities

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BUSINESS Communities

• What are they?
• Online (virtual) communities where people connect
  for business purposes first, social second
• Which one should you use?
• 3 international players
• Ecademy started in UK (www.ecademy.com)
• openBC started in Germany (www.opoenbc.com)
• Ryze started in US (www.ryze.com)
• Many local players
• be Biztribe
• fr Viaduc
• sp eConozco
• sw Shortcut
• Watch out for
• Soflow

• Social BUSINESS Communities

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Networkingfor CIOs!
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Not only for people
Networkingfor Dogs!
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Also for geeks!
Networkingfor Geeks!
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Top Ten Online Business Networking Tips

• How to build quality business relationships
  online
• Remember, you're connecting with people.
• Clarify what you have to give and what you want
  to gain.
• Become an information centre.
• Be personally visible on the Internet.
• Pick online communities that work for you.
• Review the online community as a guest before you
  join.
• Be prepared.
• Pace yourself.
• Manage your email.
• Be sensitive to people's time and email boxes.

Scott Allen
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Contact info

• Geert CONARDwww.geertconard.com
• Schaffensestraat 67
• B-3290 Diest België
• Tel [phone]

Manager/CEO IT Consult Servicesgeert.conard_at_itc
onsult.be www.itconsult.be
Sales Manager Belgium Norman/SHARK
geert_at_norman.nl www.norman.nl
Vice chairman Ecademy Belgium geert.conard_at_eccad
emy.com benelux.ecademy.com
Trainer Speaker - Proactive Networker www.proact
ivenetworker.com