Rise and Shine Corp' College Students

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Rise and Shine Corp.College Students
Breakfast
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Background of the Study

• Reasons for conducting this study
• Nutrition health
• Breakfast school performance
• Students breakfast preference

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Problem Statement

• The problem of this study is to determine college
  students attitude and behavior with regards to
  breakfast eating.

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Research Objectives

• To determine college students behaviors and
  attitudes toward breakfast eating by compare
• Freshmen v.s Seniors
• Female v.s Male
• Athletes v.s Non-athletes
• High GPA v.s Average GPA
• Early classes v.s Later classes

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Hypotheses

• No significant difference exists between
• Males and Females
• Freshmen and Seniors
• Higher GPA and Average GPA
• Athletes and Non-athletes
• Early classes and Later Classes

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Operational Definitions

• High GPA would be defined as anyone who has a
  GPA 3.0 or higher. GPA below 3.0 will be defined
  as having an average GPA.
• Athlete would be defined as anyone who plays one
  or more sport in college.
• Early Class would be defined as any class
  starting at 800 or 900am.

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Secondary Data Findings

• Overall health eating habits are in decline
  among student. Eating breakfast effect all other
  aspects of life.
• Source Miller, R. Michael. Health School
  Nutrition Environments. USDA. June, 2000. P6.
  

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Secondary Data Findings

• Personalized breakfast would improve overall
  nutrition and well-being.
• Source Schibsted, Evantheia. The sizzle.
  Business2.com. March 20, 2001.

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Secondary Data Findings

• The study conducted on the relationship between
  breakfast and school performance proved that
  breakfast influences memory capability, but not
  other aspects of school performance.
• Source Bhalla, Mukul. Relationship Between
• Breakfast School Performance.
• Retrieved on Sep. 30th from WWW
  http//clearinghouse.mwsc.edu.

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In-Depth Interviews (1)

• Diane Duddle
• Most college students dont eat breakfast and
  the ones that do are taking too much high fat and
  high sodium food.
• The most important thing to remember is to eat
  healthy at each meal including breakfast.

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In-Depth Interviews (2)

• Bill Reich
• He sees more serious students eating breakfast.
• Breakfast will keep you at your peak mentally.
• The cafeteria hands out Treat Yourself Right
  fliers.

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In-Depth Interviews (3)

• Karen Hermann
• She sees athletes
• or serious students
• eating breakfast.
• Eating breakfast
• will improve your
• academic performance.

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Focus Group Innovative Projective Techniques

• A new twist on the photo interpretation
  technique.
• Passed around diverse pictures from magazines and
  had students write down what he/she thought that
  person ate for breakfast.
• Proving that there is a connection between
  breakfast foods and personality.
• We recommend researching this subject further in
  the future.

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Focus Group Major Findings

• Sleep is more important than eating breakfast.
• Athletes feel the need to eat breakfast before
  the competition.
• On exam day, students tend to meet other students
  and eat breakfast.

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Focus Group Recommendations

• If the cafeteria served breakfast later and
  longer, students would be more likely to eat
  breakfast.

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Sampling Procedures

• Three In-depth interviews with experts in the
  field were conducted, concerning nutrition and
  food services.
• Focus group consisted of four Lake Forest College
  seniors and two Lake Forest College freshmen.
• Created survey by combining focus group
  information and in-depth interview results, then
  reviewed by an expert (Professor Dlabay).
• Surveys were handed out to students during the
  lunch and dinner times in the Lake Forest College
  cafeteria.

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Sample Survey Questions

• Are you a Freshman or Senior?
• Do you participate in any varsity sports team?
• How many times do you eat breakfast during the
  week?
• Breakfast is the most important meal of the day.
• SA A N D -- SD

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Survey Findings (Females VS. Males)

• Survey results found Lake Forest College female
  students tend to eat breakfast more frequently
  than males.
• Females 10 33
• Males 5 17

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Survey Findings (Freshmen VS. Seniors)

• Survey results for this study revealed that more
  freshmen would eat breakfast during a typical
  week.
• Seniors 4 13
• Freshmen 11 38

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Survey Findings (High GPA VS.Average GPA)

• Survey of breakfast eating frequency during a
  typical week indicates that students who ate
  breakfast four times or more tended to have a
  high GPA.
• High GPA 10 33
• Average GPA 5 17

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Survey Findings (Athletes VS. Non-Athletes)

• Results found non-athletes tended to consider
  eating breakfast more important than athletes.
• Athletes X(observed mean)2.3
• Non-athletes X(observed mean)2.825

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Possible Uses of Information

• Aramark staff
• College Students
• Government Health Organizations
• Breakfast Food Companies
• Other universities

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Recommendations

• College can use various media to send out
  messages to students.
• A Poster Example (next slide)

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Poster Example

• Want to have a slim looking body and a genius
  brain?
• Pick one of the combinations for your balanced
  breakfast basket
• Bran Muffin with Peanut Butter
• Bagel with Cream Cheese or Low Fat Cream Cheese
• Sliced Cheese on Wheat Bread and banana
• Two Fried eggs and a bowl of cereal
• Sliced Turkey or Chicken on Croissant
• English Tea Biscuit and Fruit
• If you picked one out for your breakfast, you
  were already one step closer to being a genius.