Ruff the pet specialist of Boston

1
Ruff the pet specialist of Boston

• CS 615
• April 2, 2002
• Alan Petit
• Nico Hiller

2
Whats the Problem?

• There are many pet owners in Boston

3
Whats the Problem?

• Most of them own dogs

4

• or cats

5
They want customized offers

• They want to buy food and toys
• They want to get services done
• Grooming
• Doctors visit
• They want to meet other cat and dog owners
• Forum
• They want to get more to know about the Boston
  area to go out with their pets.
• News and articles

6
Variety confuses people
7
Our goal reduce variety to what our audience
needs

• Grooming for the Boston area
• News and articles for the Boston area
• Forum focus on Boston area
• Ordering food and toys online

8
Amber
Age 30 Ethnicity Irish AmericanMarital Status
single

• Her Goals
• 24 hr access to RUFF to contact the pet shop
  while she is at work.
• Amber would be able to order dog food from her
  home and have it delivered.
• Amber would be able to access RUFF at her
  convenience and browse information about her pet.
  
• She could make pet grooming appointments on her
  computer and download them to her PDA.

9
Kristina
Age 21 Ethnicity Italian AmericanMarital
Status single

• Her Goals
• Save time by ordering food, toys and cat litter
  online.
• Get information for her cat when she has time,
  which is primarily weekends and in the evenings.
• Book grooming online, instead of calling at the
  store.

10
Demo of the interactive prototype

• Startup page News and articles
• Booking of Grooming
• FAQ
• http//www.cs.umb.edu/nico/
• (RUFF\index.html)

11
Biggest Lesson learned so far

• Many UI design errors occur because people dont
  know the tools
• UI is a bunch of work
• We concentrate on grooming, to reduce the immense
  workload

12
Summary

• News customized for the Boston Area
• Grooming customized for the citizens of Boston
• FAQ to solve problems
• The Team skipped ordering food or toys in favor
  of grooming