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RURAL%20TOURISM%20IN%20HUNGARY

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Improvement in the living conditions of the rural population ... Sausage making, cooking Goulash soup and fish soup. Craftsmanship. Folk architecture ... – PowerPoint PPT presentation

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Title: RURAL%20TOURISM%20IN%20HUNGARY


1
RURAL TOURISM IN HUNGARY
  • The role and importance of the Hungarian
    Federation of Village and Farm Tourism in
    developing rural tourism in Hungary

.
2
The counties of Hungary
3
General information
  • Country Hungary
  • Area 93.000 square kilometre
  • Population 10 millió

Data on the Federation
  • Name of the federation Hungarian Federation of
    Village and Farm Tourism
  • Number of members 19 county organisations, and
    with these 1300 guest houses
  • Accommodation capacity 700 classified
    guesthouses and 30,000 non classified

4
Constitution objectives
  • Improvement in the living conditions of the rural
    population
  • Representation of the economic and legal rights
    of hosts receiving tourists
  • Cooperation with organisations supporting and
    fostering village and agrotourism
  • Continuous and comprehensive instruction
  • Building an image for village and agrotourism
  • Developing the quality of supply and fostering
    sales

5
Presidency
Name Position Speciality Dr.
Csizmadia László president Dr. Hanusz Árpád
vice president Information Technology
Dr. Szabó Géza vice president Education,
Training Benkovics László vice
president Finance Sípos Jánosné, Zsuzsa vice
president Classification, Marketing Geszt
i Jánosné vice president Organisation Dr.
Miklay Frigyesné, Eszter secretary-general
László
6
History of the Association I.
  • In the 70s, together with the easing of political
    pressure, the economic situation of village
    people improved
  • Big houses were built but the majority of young
    people left the villages
  • The empty houses were increasingly turned into
    guest houses
  • Lack of quality control and organisation
  • By the begining of the 90s the news of the
    success of village tourism in Western Europe had
    reached Hungary

7
History of the Federation II.
  • 1994-the Federation established with 35 members
  • 1995-96 based on Western models a classification
    guide and the rules are worked out
  • 1996-consultants start classification of
    properties
  • 2000-number of members goes up to 116
  • 2000-change in strategy, based on EU regional
    guidelines
  • 2001as a result of restructuring the direct
    membership of the Federation will consist of the
    19 county organisations
  • 2002-2003 county organisations strengthen
  • From 2003 the main focus is on organised supply
    and effective marketing activity

8
The definition of village tourism (according to
our Federation)
  • Hospitality activity in well-kept rural
    environment based on local and regional
    attractions
  • Satisfies a wide range of needs for spending
    leisure time
  • Provides accomodation, meals and programmes for
    domestic and inbound tourism
  • this activity fosters wide-scale cooperation
    between local organisers and hosts
  • It is a commercial activity

9
Attractions in our supply
  • natural environment (thermal water, nature
    reserves, unique natural formations)
  • traditional village life (customs, traditions,
    folk festivals, handicrafts)
  • agricultural activity (ecological farming and
    husbandry, horticulture, raising small animals)
  • Gastronomy (local cuisine, specialities, wines)
  • Culture, architecture (historic buildings and
    memorial places)

10
Some typical Hungarian attractions
  • Festival country-wide
  • making plum jam in Szatmárcseke
  • walnut festival in Milota
  • pumpkin festival in Nagydobos
  • Wine -tour
  • Apple-tour, horse-radish-tour
  • Sausage making, cooking Goulash soup and fish soup

11
Craftsmanship
  • Folk architecture
  • Peasant furniture
  • Ceramics
  • Folk costumes
  • Artisan Camps

12
Palóc cottage
13
Hand painted jug from Hollóháza
14
Folk costume of Boldog
15
Artisan camp
16
This is how rag carpet is made
17
Other attractions
  • Gastronomy
  • Hungaricums
  • Ecological products
  • Safeguarding helath, recreation
  • Thermal waters, excursions
  • Sports (riding, angling, carriage ride,water
    sports)
  • Welcoming people with disabilities (wheelchair
    access)

18
Hungaricum Paprika hanging out to dry
19
Carriage ride
20
Riding school
21
Angling
22
The complexity of rural tourism
  • ecotourism
  • agrotoursim

23
Cooperation
  • The Federation maintains close ties with
  • State institutions
  • Local governments
  • Non-profit specialist organisations
  • Tourism bureaus
  • Travel agencies

24
The marketing activity of the Federations
Central Information Office
  • Giving information to hostst and prospective
    guests
  • Distribution of national and regional
    publications and leaflets
  • Publishing promotional materials
  • Participation at meetings of professionals
  • Organisation of conferences and workshops
  • Maintaining ties with state and professional
    organisations

25
Factors hampering development
  • Lack of continous funding that results in
  • Unstable financial situation
  • It is difficult to do long-term planning
  • There is no funding for research, thats why the
    trends are not easy to identify
  • More efficient marketing activity would be needed
  • Cooperation is not always working well, lack of
    unity can be experienced

26
Main tasks in developing rural tourism
  • Closer cooperation with state organisations,
    local governments
  • Strengthening ties with professional
    organisations
  • Developing complex supply-finding new target
    markets
  • Publishing a larger number of informational and
    educational materials
  • Spreading the use of Internet
  • Organising courses to train hosts and consultants
  • Gathering and processing statistical data

27
Change in the number of hosts between 1998 and
2002
28
Change in number of guests between 1998 and 2002
29
Change in the number of guest nights between 1998
and 2002
30
Thank you for your attention!
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