When the Media Attacks: Survival stories from the Field PowerPoint PPT Presentation

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Title: When the Media Attacks: Survival stories from the Field


1
When the Media AttacksSurvival stories from the
Field
Presenters Dr. William Austin, President Tina
Kolodzieski, Executive Admin. Assistant
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The e-Mail
  • September 15, 2005
  • Politics comes to Campus article appears in
    Washington Times
  • Friday, November 11th
  • Mr. Dalys Father receives award on Veterans Day
    from State Senator
  • Saturday, November 12th
  • Student uses private email to spam any professor
    for which she has obtained a private e-mail
    address
  • Sunday, November 13th _at_ Approximately 100 am
  • Mr. Daly Responds
  • Monday, November 14th _at_ 1000 pm
  • Club Advisor sends e-mail alert to president
  • Thursday November 17th Issue Resolved _at_ 1PM?
  • President, Provost, Dean of Students meet with
    Student John Daly separately

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The e-Mail in Question
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Welcome to the News
  • Thursday November 17th _at_ 3PM
  • After issue is resolved to students
    satisfaction, she appears on the Sean Hannity
    Radio show and expresses anxiety and trepidation
  • Thursday November 17th _at_ 4PM
  • Calls and Emails begin to flood the campus
  • Thursday November 17th _at_ 7PM
  • Presentation with 30 attendees takes place
    without incident on campus
  • Friday, November 18th
  • Websites around the nation erroneously begin to
    post stories that President is bullying student
    into silence to build support for the cause
  • Friday, November 18th
  • Student appears on Tony Snow Radio Show, Sean
    Hannity Radio, other nationally syndicated shows,
    and Hannity Colmes Fox News TV Show
  • Saturday, November 19th
  • Student appears on Fox News, Big Weekend Show,
    issues intensify now to a racial level.

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Sean Hannity
Alan Colmes
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Pundits, Pundits, Pundits
  • John Daly Resigns, Best Syndication
  • Rosen Another Nutty Professor, Rocky Mountain
    News
  • Professor Quits, The Washington Times
  • Adjunct in e-Mail Uproar Quits, Inside Higher Ed
  • Pre-emptive Strike 'Fragging Prof' Quits,
    WorldNetDaily
  • 'Fragging Prof' Fears He'll Be 'Terminated',
    WorldNetDaily
  • Furor Over an e-Mail, Inside Higher Ed
  • Prof Incites Outrage With 'Fragging' e-Mail, The
    Star Ledger, NJ.Com
  • College Probes Teacher Who Urged Fragging by GIs,
    The Washington Times
  • Professor Defends Position on Ending The War In
    Iraq, The Express Times
  • Professor To Soldiers Kill Officers In Iraq,
    WorldNetDaily
  • Rebecca Beach On Hannity Colmes, Friday,
    November 18, Fox News
  • Others to Offer Opinions Rush Limbaugh, Tony
    Snow, The Boston Globe

Limbaugh Snow
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Fox News Big Story Weekend
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The Virtual Sit-in
  • No physical activity on campus
  • No one intimidating anyone at WCCC.
  • Thousands of phone calls incoming
  • 4 out of 5 incoming calls related to this issue
  • Rampant e-mail spamming
  • Thousands of e-mails deluge IT systems
  • Mostly hate mail and massive spamming
  • Threats versus spam
  • Increased volume inundates campus e-mail system
    with viruses, sexually explicit materials, fake
    college degree ads, fake pharmaceutical
    advertisements
  • Numerous unsuccessful computer hacking attempts
  • Administrative business severely hindered

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The Staff Perspective
  • Faculty Issues
  • Professional Staff
  • Support Staff
  • Answering the Presidents Phone
  • Administrative Perspectives

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Whats a Leader to Do?
  • Sunday, November 20th
  • Chair President determine that a board meeting
    is necessary to review all options,
    responsibilities, and to determine the best
    course of action
  • Unfortunately since newspaper is closed on
    Sunday, NJ Law requires that the meeting be
    labeled an Emergency Meeting rather than a
    Special Meeting by sunshine law statutes if
    done within 48 hours, and Thanksgiving Holiday
    necessitates less than 48 hours public notice
  • Monday, November 21st
  • Quasi-business as usual.

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Necessary Action Steps
  • Inform board members
  • Inform faculty
  • Inform staff
  • Inform students
  • Inform public (local only)
  • Secure campus
  • Secure information systems
  • Make decisions quickly
  • Concentrate PR locally
  • WCCC not the battleground of free speech
  • Conduct research
  • Determine legal, moral, ethical, and social
    responsibilities

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Back to Mission, Clean-Up
  • Tuesday, November 22nd
  • Mr. Daly resigns prior to Board Meeting
  • Board Meeting still held to discuss relevant
    issues
  • Wednesday, November 23rd
  • President Chair appear on local radio to ensure
    community is well informed and that issue is put
    to rest
  • Thursday, November 24th, Thanksgiving
  • College closed
  • Monday, November 28th
  • Student appears on Hannity Colmes for final
    time
  • December-to-Date
  • All kinds of opinions, very few facts

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End Result
  • Adjunct resigns
  • Student only takes one online class at
    institution
  • Campus climate mission most critical
  • Almost all external reporting erroneous
  • Realization that this is a minor incident
  • Community is very supportive
  • Years of positive can be undone quickly
  • Honesty is best policy
  • Concentrate on the community you serve
  • Students are the ones damaged in this case

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Total 3-day Cost to Address Issue
Total costs do not include phone, fax,
anti-spam, or other post-incident changes.
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Later What We Learned
  • Policies, Policies, Policies
  • Plans, Plans, Plans
  • Tighten all contracts
  • Emotional issues cause varied opinions and
    unfortunately long-term implications.
  • Regardless of any public opinion, those making
    the decisions, live with the truth of those
    choices and the uninformed speculations of the
    public sphere
  • It was just what WCCC needed to bring the
    internal campus together after two years of
    massive change

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Time Hope Cures All Wounds
I Just hope no one has opinions on the economy!
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You can only live life forward and understand it
backward.
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