Nisbett and Wilson, 1977

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Nisbett and Wilson, 1977

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Person raves about a film. Kelly's (1973) Covariation Model. If Person is the cause: ... Consistency = High (Always rave about this one) Ex. ... – PowerPoint PPT presentation

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Title: Nisbett and Wilson, 1977


1
Nisbett and Wilson, 1977
  • Word pairs to memorize
  • Answer my question as fast as you can
  • 1/2 class

2
Nisbett and Wilson, 1977
  • Surf...............Moon
  • Beach............Shells
  • Ocean............Waves
  • Surf................Moon
  • As fast as you can....

3
Nisbett and Wilson, 1977
  • Everyone................Group
  • Team......................Organization
  • Crowd.....................Workers
  • Everyone................Group
  • As Fast as you can...write it down

4
Wilson, 1985
  • Say enjoy task...spend more time on it
  • More attractive they say landscape is...more
    pleasure revealed in facial exp
  • The happier said they were with date...the longer
    the relationship lasted
  • UNLESS ASKED TO ANALYZE REASONS FIRST

5
Millar and Tesser (1989)
  • Cognitive behaviors (business investing
  • Analyzing reasons may increase accuracy
  • Affective behaviors (relationships, art)
  • Focusing on your feelings may be more helpful
  • HOW DOES THIS FIT WITH NISBETT AND WILSON?

6
Beliefs and Judgment
7
Attribution
  • We have a strong need to explain what is going on
    around us.
  • Attributions are our best guess as to what is
    going on.
  • Negative events
  • Unexpected events

8
Why are attributions important?
  • 1) Prediction and Control
  • 2) Determine feelings, behaviors, attitudes
  • ex. Person bumps you
  • 3) Expectations about the future
  • ex. Attributions of success and failure

9
Attribution
  • Ex. Uptown at the C.I. - Person says hi
  • Attributions individual makes about situation
    critical
  • Does the person like you?
  • Are they just being polite?
  • Did they mistake you for someone else?
  • Do they just like your khakis?
  • Are they rude?

10
Attribution
  • Patty Hearst Story

11
Lewinian Equation
  • B S D
  • Did Patty hearst rob the bank b/c of
    dispositional qualities
  • Discounting Principle If S B are equal,
    behavior should be discounted in making
    dispositional attributions about a person.

12
Attribution
  • Patty Hearst Story - Our interpretation
    (Attributions) as jurors are critical.
  • Did she rob the bank b/c
  • criminal
  • doesnt care about others
  • was in love with S.L.A. leader
  • Was tortured and trapped in closet for 57 days

13
Dispositional versus Situational Attributions
(Heider, 1958)
  • Distinguishing between 2 types of attributions
  • 1) Dispositional Attribution - Attributing a
    behavior to internal causes
  • 2) Situational Attribution - Attributing a
    behavior to external causes

14
2 Models for how we should make attributions
  • 1) Correspondent inference theory.
  • Jones and Davis (1965)
  • When does behavior correspond to
    intentions/dispositions

15
When Should We Make Correspondent Inferences?
  • 1) Number of Effects -
  • Refers to the number of possible explanations for
    a behavior
  • The more the effects?
  • The less effects?
  • Ex. Why did Kevin go to the recycling rally?
  • Correspondent inferenceWhat would it be?

16
When Should We Make Correspondent Inferences?
  • 2) Social Desirability - The less desirable the
    behavior, the stronger the inference can be.
  • Ex.

17
When Should We Make Correspondent Inferences?
  • 3) Expectancy - If behavior is expected in a
    given situation, it should not lead to a
    correspondent inference.
  • Ex. A friendly salesperson
  • Ex. Within context of birthday party, say you
    love the gift.

18
  • Timing of the next exam...

19
Models for how we should make attributions
  • 2) Covariation Model of Causal Attribution
  • Kelley (1973)
  • Looks at how we determine causes of events from a
    slice of behavior

20
Kellys (1973) Covariation Model
  • Interested in 3 types of information
  • 1) Distinctiveness Information- How does the same
    person react to different info?
  • 2) Consensus Information - How did other people
    react?
  • 3) Consistency Information - What happens to the
    behavior at another time when person and stimulus
    the same.

21
Kelleys Covariation Model
  • Person raves about a film

22
Kellys (1973) Covariation Model
  • If Person is the cause
  • Distinctiveness Low (Rave _at_ every film)
  • Consensus Low (others)
  • Consistency high (always this film)

23
Kellys (1973) Covariation Model
  • If the stimulus
  • Distinctiveness High (Doesnt rave about other
    films)
  • Consensus High (Others rave)
  • Consistency High (Always rave about this one)
  • Ex.

24
Jones and Davis Correspondent Inference Theory
and Kellys (1973) Covariation Model
  • These theories assume that humans are
    rationalThis is frequently not the case.
  • GROUPS

25
The Fundamental Attribution Error/Correspondence
Bias
  • The Fundamental Attribution Error (FAE)- Tendency
    for observers to underestimate situational
    influences and overestimate dispositional
    influences upon others behavior.

26
The Fundamental Attribution Error/Correspondence
Bias
  • Jones and Harris (1967)
  • Essay on Fidel Castro
  • I.V. - Choice (choice versus no-choice)
  • I.V. - Essay (Pro-Castro versus Anti-Castro)
  • D.V. - The degree to which individuals think the
    essayist is pro - or anti-Castro.
  • BOARD

27
Results (Essayist with No-Choice
28
  • 2 Volunteers (Must have thick skin)

29
FAE
  • Ross, Amabile, and Steinmetz (1977)
  • Questioner and Contestant Scenario
  • Randomly choose Q C
  • 10 questions, 4 correct
  • D.V. General knowledge of Q C

30
The Fundamental Attribution Error/Correspondence
Bias
  • Real Life Examples
  • I am not Spock
  • What are your professors like (situational
    constraint classroom)
  • Job interviews
  • Ex. GROUPS

31
Why do we make the FAE?
  • The impact of Salience on the FAE
  • Salience - Refers to something that stands out
    grabs our attention.
  • Diagram...

32
Attribution is matter of perspective
  • Observing others - Other salient causal,
    therefore...
  • For ourselves - Situation salient causal,
    therefore...

33
How can this be applied to real life?
  • Lassiter and Videotaped Confessions
  • 2 Murder Trials
  • Confession is central
  • I.V. - Camera focus
  • D.V. - Voluntariness
  • D.V. - Verdict
  • RESULTS?

34
Why does the FAE occur?
  • Quatrone (1982)
  • 3 Stage Model
  • 1) Identification - What is the person doing?
  • 2) Dispositional Attribution -
  • 3) Situational Correction - (Anchoring
    Adjustment)

35
Why does the FAE occur?
  • Gilbert, Pelham, and Krull
  • 1) Identification
  • 2) Dispositional Attribution
  • 3) Effortful Situational Correction

36
Explaining the mechanisms behind the Fundamental
Attribution Error
  • I.V. - Videotape (Anxiety provoking subtitles
    hidden secrets, sexual fantasies versus Mundane
    subtitles Ideal vacation, favorite hobbies)
  • I.V. - Load (No-load versus Load) -
  • BOARD

37
Results (Not Actual) How dispositionally anxious
is the person in the video?
38
Is the fundamental attribution error actually bad?
  • Evolutionarily can you think of any benefit to
    making dispositional attributions automatically,
    and then correcting for the situation in a
    controlled manner?

39
Attribution
  • Based on the FAE, what do you think the jurors
    decided in the Patty Hearst case?

40
Any questions?
  • Correspondent inference theory
  • Covariation Model
  • The fundamental attribution error
  • Explanations for why we make the fundamental
    attribution error.

41
Questions for Class
  • Hotel (Football playoffs and convention)
  • Quiet/studious (Li vs. La)
  • 65 versus 10

42
Heuristics
  • When we make judgments we often use heuristics.
  • Heuristics - Strategies or rules of thumb that
    allow us to make rapid judgments.

43
The Representativeness Heuristic
  • Strategy of judging the likelihood of things by
    how well they represent or match particular
    prototypes.

44
Availability Heuristic
  • Judge the likelihood of things in terms of their
    accessibility in memory.
  • Estimate frequencies by ease of remembering.
  • Ex.

45
Anchoring and Adjustment
  • Start with a reference point or anchor and then
    you adjust.
  • Quatrone (1982)

46
Illusory Correlation
  • Perception of a relationship where none exists,
    or a perception of a stronger relationship than
    actually exists.

47
Gamblers Fallacy
  • Guess before each one - Flip coin - THTTT
  • 50-50 chance, so 1/2 class should think heads,
    the other half tails. However, tend to think a
    relationship exists (illusory corr)
  • If a sequence of events does not look random we
    will perceive a relationship that does not exist.
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