Advertising Partnership with PHATSSPHEM

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Advertising Partnership with PHATS/SPHEM

• For the first time ever, The Professional
  Hockey Athletic Trainers Society and The Society
  of Professional Hockey Equipment Managers are
  offering sponsorship packages of their official
  Association site http//www.phats-sphem.com as
  well as the 2007-2008 Directory.
• Exclusive inside access to a direct influential
  audience of managers and trainers, sponsorship of
  phats-sphem.com and the directory is a perfect
  compliment to all your marketing efforts.

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Reach Highly Targeted Audience in
Non-Commercial Environment

• Core audience of decision-makers
• Site visitors are members of The Professional
  Hockey Athletic Trainers Society and The Society
  of Professional Hockey Equipment Managers as well
  as numerous other hockey related visitors.
• The PHATS members are responsible for the medical
  management of pro hockey players including rehab,
  reconditioning, nutrition, strength training and
  the purchasing and recommendation of products.
• The SPHEM members are responsible for the
  management of all pro hockey equipment and
  supplies. Both trainers and equipment managers
  work together to provide their teams with the
  best possible care and state of the art
  equipment.
• PHATS/SPHEM audience is responsible for millions
  of dollars worth of team purchasing including
  hockey and medical equipment, workout apparatus,
  clothing, nutrition and much more.

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Reach Highly Influential Audience with Direct
Call to Action
Ad Spot and Link

• WEBSITE
• Position Product Solutions with Direct Purchasers
  and Trend Influencers
• Site visitors will be making purchase decisions
  for upcoming seasons.
• Ad spots include direct link to vendors website
  with unlimited purchasing power.
• Ads are integrated into site, indicating
  associated endorsement.

• DIRECTORY
• Position Product Solutions with Direct Purchasers
  and Trend Influencers
• - The Directory, also referred to as the little
  black book in which all PHATS/SPHEM members
  carry with them throughout the season and off
  season.
• - All pro hockey dressing rooms, league offices,
  General Managers, officials and suppliers utilize
  the PHATS/SPHEM directory on a daily basis.
• - Ad spots are integrated into the book,
  indicating associated endorsement. A supplier
  listing and ad are the direct way for members to
  conduct business while traveling throughout the
  year.

Ad Spot and Link
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2007-2008 DIRECTORY AD SPACE PACKAGE PRICING

• Full Page Ad Package (see pricing below)
• Full Page Advertisement
• 3 Complimentary Directories with each Full Page
  Order
• Spotlight Write up in one PHATS/SPHEM Newsletter
  with Company Ad/Logo
• NHL Section 500.00
• AHL Section 500.00
• ECHL Section 450.00
• All Other Sections 350.00
• pricing is based on the specific section type
• Bottom Page Logo Package 500.00
• Bottom Page Logo
• 2 Complimentary Directories with each Bottom Page
  Logo Order
• Company Logo/Ad in one PHATS/SPHEM Newsletter
• Supplier Listing Package (see pricing below)
• Supplier Page Listing
• 1 Complimentary Directory with each Supplier
  Listing
• Full Page Listing 750.00
• 2/3 Page Listing 600.00

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Directory Example of Sponsorship Costs

• Full Page Advertisement ? 500.00 NHL section
• 500.00 AHL section
• 450.00 ECHL section
• 350.00 all other sections
• (pricing is based on the specific section type)

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Directory Example of Sponsorship Costs

• Supplier Listing 1/3 Page ?
• 400.00
• Supplier Listing Full Page
• 750.00
• Supplier Listing 2/3 Page ?
• 600.00
• Bottom Page Logo ?
• 500.00

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2007-2008 WEBSITE AD SPACE PACKAGE PRICING

• 1st Line Package 2,000.00 (Annual Package
  Price)
• Large Static Banner located at top of website
  with Link to Home Page
• To include a 468 x 60 or less banner linkable
  to your website. Banner will appear on every
  page.
• 2nd Line Package 600.00 (Biannual Package
  Price)
• Small Static Banner appearing on the right margin
  of the website
• To include a 90 x 60 banner linkable to your
  website. Small static banner will appear on
  every page.
• 3rd Line Package 500.00 (Biannual Package
  Price)
• Rotating Script Banner with Link to Home Page
  shared with other Sponsors appearing on the left
  margin of the website (gray area)
• To include a 120 x 90 banner linkable to your
  website. Banner is randomly displayed from a
  group of sponsors every time a page loads on
  the screen.
• 4th Line Package 400.00 (Biannual Package
  Price)
• Static Company Ad/Logo Only
• To include a 75 x 75 graphic linkable to your
  website. Located above bottom gray area. Company
  Ad/Logo will appear on every page.
• Advertising space options are to be determined
  upon discussion with Supplier/Vendor and
  PHATS/SPHEM.

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Website Example of Sponsorship Location
Ad Spot and Link
Top View of the Website
Ad Spot and Link
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Website Example of Sponsorship Location
Bottom View of the Website