Microsoft op zorgstage

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Microsoft op zorgstage
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Information Workers?
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Wat nu?
.. er is vraag, maar is er ook een markt?
.. wat kunnen wij aanbieden?
.. hoe pakken wij dat aan?
.. wat kunnen we verdienen?
Amsterdam, dinsdag 19 september 2000 De vraag
maar zorg zal komend decennium met ca 40
toenemen we krijgen echter niet 40 meer
zorginstellingen, dokters of budget bij ..dus
zullen we slimmer moeten gaan werken.
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Zorgen voor kansen

• Strategie en plan van aanpak voor de zorgmarkt
  2005 2007

Versie 1.0
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Increase of WW v. EU v. NL IT budgets in
healthcare
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Target market CURE and CARE - markets are
getting equally sized
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Opportunities and business drivers
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Examples of health IT business driver based
solutions
Selling and buying healthcare Contracting
Portals and Auctions
Mobility with PDAs Portals and collaboration
info
EMR Health work stations Tablet PC and PDA
Exchange of patiënt information
Improve operational efficiency
business drivers
People ready systems, Project support Mobile
workstations Tablet PC en PDA
Motivated and informed employee
Improve patient information efficiency for the
patient
Cost driven organization
Internet e-mail bedside terminals Active
information management
Transparency of price, waiting lists, quality
management etc. Marketing Management
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Next Step Structure cooperation with partners
and grow
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Connect with Partners to realize propositions and
objectives. Creat a partner capability matrix.
Integration
Migration
Motility
Relation mgt
Security ID mgt
CURE
CARE
Compliancy
Falcon
x
x
I-soft
x
x
x (gp)
Crossing Channels
x
x
x
x
b-Hold
x
x
(x)
DBS
x
x
x
Chipsoft
x
Accenture
x
x
Avanade
x
Agile
x
x
x
Dataplus
x
x
Getronics Pink Rocade
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Next Step Structured developing of reference
cases (healthcare solutions)
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Reference cases program management

• Organize marketing around business drivers
• Approach around reference cases
• Act through program management

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Next step Specific marketing for Healthcare
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Plan based on FY06 successes
HC Partner Awards 06
HIMSS 07
EBC VV Thuiszorg
EBC VV Home care
Walk-in sessions
EBC GGZ Hospitals
Walk-in sessions
EBC GGZ Hospitals
WOHIT
Compliancy
Compliancy
Juli
Aug
Sept
Oct
Nov
Dec
Jan
Feb
March
April
May
June
Planning FY07 campagneplan
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The Nerve Center An excellent opportunity to
strengthen the National Microsoft Healthcare
position

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Het Zenuwcentrum Communities in de gezonheidzorg
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Video

• 1 2 3

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Who

• Execution model

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FY07 Execution model - Healthcare Industry Unit
Healthcare veld
ROL
André Piso Healthcare Industry Manager José
Strijbos Healthcare Industry Marketing Manager
Sander Morshuis, Tjarco Braun Norbert Waal,
Caroline Witvoet Healthcare Industry Licensing
Manager
Waardeketen
Partners Leo de Gelder Healthcare Industry ISV
Manager Ferry Koper Healthcare Industry SI
Manager
Koepelorganisaties
Instanties - Eindgebruikers
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The comparative efficiency of national health
systems in producing health An analysis of 191
countries
World Health Organization, 2002
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The EHR Adoption Gap The United States Versus
Others
Primary Care Physician Office CPR Use by
Country, 2002
Source "European Physicians Especially in
Sweden, Netherlands, and Denmark, Lead U.S. in
Use of Electronic Medical Records." Harris
Interactive Health Care News 2(16).
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Medisch Centrum Leeuwarden
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Academisch Ziekenhuis Maastricht
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GGZ Amsterdam
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Ouderenzorg Tegelen
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Wacht niet tot het EPD er is..
want hét EPD bestaat niet ..
en het is zeker geen dossier!
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Dank voor uw aandacht! Andre.Piso_at_microsoft.com
www.microsoft.com/healthcare