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OPV Pharmaceutical JSC

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Title: OPV Pharmaceutical JSC


1
OPV Pharmaceutical JSC
Management Presentation
April 2009
2
Agenda
  • Background and current project
  • Manufacturing Facilities
  • Key products
  • Otsuka OPV
  • Production Contracts with multinationals
  • Strategy
  • Competitive advantages of OPV

3
OPV Pharmaceutical JSC
4
OPV Background
  • Leading pharmaceutical company in Vietnam by
    1975, producing oral solids, oral liquids,
    injectables, and IV solutions.
  • Before 1975, OPV was the exclusive licensee for
    importation, distribution, and manufacturing for
    large multinationals, including
  • Merck, Upjohn, Warner Lambert, Mead Johnson
  • Bayer, Ciba Geigy, Roche, Sandoz
  • Nestle (for powder milk and infant formula)
  • Former plant of OPV is now part of Central
    Pharmaceutical Factory 24
  • Former OPV milk factory (JV with Nestle) is now
    part of Vinamilk

5
OPV Introduction
  • A 100 foreign-owned company
  • Foreign investment license for a project of US
    20 million to build a GMP pharmaceutical factory
    for the production and distribution of
    pharmaceuticals, IV solutions, and nutritional
    products
  • Project of US 20 million
  • Factory built in Bien Hoa Industrial Zone II (30
    km from HCMC)
  • 2 separate plants on two separate lots of land
  • One plant for pharmaceuticals, IV solutions and
    nutritional products (already built)
  • One separate plant for expansion projects, such
    as additional specialized production facility and
    a distribution center

6
OPV milestones
OPV is the leading Vietnamese healthcare
organizations and PARTNER OF CHOICE of
multinational companies
7
OPV Management
  • Principals of OPV
  • Experienced managers in the pharmaceutical
    industry in Vietnam, starting decades pre-1975
    and resuming since 1993
  • New and young professional managers
  • Expatriates in key positions, with strong
    technical and business training and experience,
    including a number of Overseas Vietnamese
  • Vietnamese managers with experience in
    multinational companies

8
OPV present project General Pharmaceutical Plant
  • Built area 18,000 m2 on 2 floors
  • land area 30,000 m2 with 20,000 m2 for expansion
  • Four production areas
  • Sterile area for IV solutions and injectables
  • Oral solids
  • Oral liquids
  • Creams and ointments

9
OPV present project General Pharmaceutical Plant
(contd)
10
Facilities in factory Raw material Dispensing
Air Shower
LAF for Mtrls Weighing
11
Facilities in factory Granulation
Granulator FBD
Final Blending
Bulk Transfer
12
Facilities in factory Tabletting
Tablet Compressed
Tablet Coating
13
Facilities in factory Packaging
Blistering
Final Packaging
14
Facilities in factory Cream Ointment Mixing
15
Facilities in factory Cream Ointment Filling
- Liquids Mixing
16
Facilities in factory Liquids Filling and Capping
Bottle Washing
Liquid Filling
Bottle Capping
17
Facilities in factory Labeling and Final
Packaging
18
Facilities in factory Warehouse
Ambient Temperature W/H
Cool Temperature W/H
19
Key Products
Source IMS
20
Key Products
Source IMS
21
Otsuka OPV Joint venture
  • In early 2003, OPV formed a 50/50 joint venture
    with Otsuka Pharmaceutical Co., a leading
    pharmaceutical and consumer goods company of
    Japan, and Nomura Trading Co., a large Japanese
    trading company.
  • This company, named Otsuka OPV Company, produces
    IV solutions, including amino acids, at the IV
    solutions facilities built in the GMP
    pharmaceutical factory of OPV, for sale and
    distribution in Vietnam.
  • This joint venture is the only manufacturer of
    amino acids in Vietnam. Amino acids, which
    previously have been imported only, offer good
    margins, and the competitive advantage of Otsuka
    OPV is strong for this category of products.

22
Production contract manufacturing for
GlaxoSmithKline
  • OPV achieved the first GSKs certification in
    2005.
  • In 2008, OPV has been approved by Global
    Manufacturing System (GMS) of GSK as their
    regional third party supplier for ASEAN
    countries. This important achievement validates
    the quality of the OPV factory and opens a great
    potential for quality contract manufacturing for
    other MNCs.
  • The manufacturing contract with GSK has been
    officially signed on 24 November 2005 with a
    number of guests (government officials, business
    representatives, and doctors)
  • The first two approved products - Actifed and
    Zentel have been produced in 2006. The program
    will continue with more products in 2007 and
    following years.

23
Production contract manufacturing for
GlaxoSmithKline
  • GSK qualification is a good base for getting
    qualification from other multinational companies
    and from the Drug Administration agencies of
    developed countries, in particular Australia
    (TGA).
  • Contract manufacturing with MNCs offers us
    opportunities to access their quality management
    system (QMS) and their worldwide procurement
    network.
  • In 2008, additional 30 products will be
    manufactured for GSK for the next few years.

24
Phase II Project
  • OPV is considering some Phase II projects to
    leverage the past investments and operating
    experience and take advantage of opportunities in
    the market.
  • One promising Phase II project is the development
    of the production of low-volume injectables in
    the area of the factory already built for sterile
    pharmaceutical production. The production of
    sterile products is not widely available in
    Vietnam, and there is a potential for export to
    developed markets, such as Europe.
  • Another project under study for Phase II is the
    building of a cephalosporin manufacturing
    facility (injectables and orals) in a separate
    lot of land in the same industrial zone-- by
    international GMP standards.
  • Another potential project in the future is to
    develop a distribution network for the products
    of the company, such as a chain of retail
    pharmacies.

25
Quality standards
  • Current international GMP - WHO standards
  • The quality of the OPV factory has been confirmed
    by the approval of the factory by GlaxoSmithKline
    after over a year of intensive quality audit by
    GSK audit teams.
  • Conceptual design by the large US engineering
    firm of Fluor Daniel
  • Detailed design reviewed by Pharmaplan, a leading
    German pharmaceutical consulting firm, for GMP
    compliance

26
Quality standards (contd)
  • Most of process equipments are from leading
    European and American manufacturers.
  • The entire IV solutions line is assembled,
    integrated and fabricated by the Swedish firm of
    Getinge, the world leading manufacturer of
    sterilizers (autoclaves).
  • Critical construction materials are imported from
    specialized suppliers for example, epoxy
    materials and panels for clean-rooms.
  • Construction follows high standards.
  • Construction manager British citizen with over
    30 years of international experience in managing
    construction of large technical projects.
  • In 2005, the factory of OPV was approved by
    GlaxoSmithKline as a contract manufacturer for
    GSK, after over one year of stringent quality
    audits by this leading pharmaceutical company.

27
Guiding Principle of OPV
  • Technology of the World and Tradition of Vietnam
  • To think global, to adopt the appropriate
    technologies and the best technical and
    managerial practices of the world,
  • and at the same time
  • To act local, to know the business conditions of
    Vietnam, and to leverage the strengths of Vietnam
    and the Vietnamese people.

28
OPV Quality statement
  • We are dedicated to achieving the highest levels
    of quality in product development, manufacture,
    supply and sale to satisfy our customers, every
    time and in all aspects. We strive for quality
    excellence in all we think, say and do.

29
GMP Certifications
  • ASEAN GMP Certified
  • GMP Certification 13/2003/CN-QLD, Dated May
    30,2003
  • GLP Certification 16/2003/CN-QLD, Dated May
    30,2003
  • GSP Certification 33/2003/CN-QLD, Dated Nov
    25,2003
  • WHO GMP Certified
  • Certificate No. 115/CN-QLD, Dated Jun. 24,
    2005
  • TGA Certification (Australian GMP)
  • Validation expected in the 2nd quarter of 2009
  • FDA Certification (US GMP)
  • Validation expected in the 1st quarter of 2010

30
Competitive advantages of OPV
1
7
High quality manufacturing facility
Growing management capabilities
2
6
Large production capacities for many types of
pharmaceutical products
Strong government support
3
5
High capabilities for international cooperation
Strong image and reputation
4
Local experience and connections
31
Competitive strategy
  • Manufacture and market international quality
    products with customer-oriented value offerings
    (in terms of price, packaging, and service)
  • Build strong company brands on basis of quality,
    wide product portfolio, and modern professional
    marketing
  • Develop strategic partnerships with international
    companies (such as with Otsuka, GlaxoSmithKline
    and other MNCs)

32
Product strategy
  • Large portfolio of products in all major market
    segments (to take advantage of the large
    production and marketing capabilities)
  • Ethical drugs
  • Consumer health products, such as OTCs and
    personal care products
  • Nutraceutical products
  • Brand marketing to build the company brand and
    product brands
  • Value pricing to price products to reflect
    quality, service and brand image (higher than
    local commodity products and lower than
    original products of international companies)

33
Channel and Distribution Strategy
  • Market through all major medical and
    pharmaceutical channels
  • Hospitals
  • Doctors and private clinics
  • Pharmacies
  • Direct distribution through the companys own
    distribution system (for major cities, in
    particular HCMC)
  • Distribution through agents in provinces.

1
2
3
34
Marketing and Promotion strategy
  • Build brands through professional brand marketing
    (professional selling, modern advertising
    methods, and effective local promotion programs)
    rather than compete on price.
  • Focus on quality, service and brand image (for
    both company and products)

1
2
35
International Cooperation
  • OPV is continuously looking for opportunities to
    cooperate with multinational pharmaceutical
    companies.
  • Cooperation can relate to marketing,
    distribution, manufacturing and technology
    transfer.
  • OPV has had extensive experience in working with
    multinational companies and meeting the high
    requirements of quality assurance and
    professional relationships.

36
Thank You
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