PASS ProofofAge Standards Scheme

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PASSProof-of-Age Standards Scheme
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What is PASS?

• The Proof of Age Standards Scheme (PASS) is the
  national proof-of-age accreditation scheme,
  endorsed by Government, which sets minimum
  standards for proof-of-age cards.
• The Government has endorsed the scheme as it
• believes that the scheme will help sellers of
  age restricted products to comply with the law
  and helps to protect young people from the risks
  posed by the purchase of age restricted goods to
  which they are not entitled.

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Why was PASS introduced?

• To drive out forgery
• To provide a recognisable national symbol for the
  ease of those retailers selling age-restricted
  products.
• To guarantee standards across proof-of-age cards.

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The aim of PASS is to provide

• Confidence
• Reliability
• Assurance
• for retailers, enforcers and young people.

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How do you recognise PASS?

• CARDS issued by PASS accredited schemes carry
  the distinctive PASS hologram
• There are a number of PASS accredited cards in
  circulation and even though they may look
  different from issuer to issuer, the one element
  that they all have in common is the recognisable
  and forge proof PASS hologram
• A PASS accredited proof-of-age card will have the
  following
• Date of birth
• Full name
• A passport standard photograph
• An image of the holders signature
• A PASS hologram

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What does the PASS hologram tell you?

• The card provider has undergone a rigorous
  application and accreditation process
• It has been audited by Trading Standards Officers
• The card bearing the hologram can be relied upon

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How many card schemes are PASS accredited?

• The five national card schemes
• Twelve local schemes with one more currently
  undergoing the audit process
• Virtually every card issued to young people now
  is a PASS accredited card
• Currently 1.5 million cards bearing the PASS logo
  are in circulation

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What happens next?

• Awareness and understanding communicated to both
  retailers and consumers
• Launch of PASS website www.pass-scheme.org.uk
• Future technology developments