Danny ErnstesAdministrator

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Danny Ernstes-Administrator Indiana Working
Families E-Activist Network
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(No Transcript)
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The Indiana Working Families E-Activist Network
is a network of unions in Indiana that utilize
the Internet to get timely news updates,
information about scheduled events, along with
legislative and other pertinent information to
those who are concerned about the social and
economic justice of Indianas working
families. The members of the Indiana Working
Families E-Activist Network are then given the
opportunity to make their voice heard by sending
a communication via Internet to their elected
officials, or to confirm their participation in
an event or send an editorial to the local
newspaper, or maybe even target a company who
refuses to bargain with their employees---the
ability to make our voice heard is unlimited!
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Highlights Of The System

• E-mail based system (One email address per
  person, members of the Network can have other
  email addresses).
• Network is open to all union members and their
  families as well as others who will support the
  mission of the Indiana E-Activist Network.
• Registration into the network occurs by
  registrant either going online (www.inaflcio.org)
  or filling out a sign up form.
• Registrant is required to furnish certain
  information at sign up. This allows the system to
  properly organize registrant into proper groups.
  (Union, County, Political District, etc).
• Data collected at sign up Name, Street Address,
  E-mail Address, Union Affiliation and or
  Organization, Local Union Number (if applicable),
  Gender, Active or Retired.

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Highlights Of The System (Continued)

• Data in depth
• Name
• Address-the address that is given matches the
  registrant with a specific zip code and county
  which then matches them with their elected
  officials. (President, Governor, US Senators,
  Congressperson, State Representative and State
  Senator).
• Union/Organization Affiliation-if a registrant is
  a union member or a member in an organization
  they must provide this information, if they are
  not they may select not a member. (This allows
  each union/organization to be an overall part of
  the system, but yet, operate independent of each
  other if they wish).
• Local Union Number
• Gender
• Active or Retired

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Highlights Of The System (Continued)

• Data in depth Security Issues
• All data is kept on the Get Active servers in San
  Franciscowhere it can only be accessed by the
  Indiana Working Families E-Activist Network
  administrators.
• All data is kept confidential---no sharing of
  data between unions/organizations or any outside
  interests.
• Each members profile is password protected and
  can only be accessed by that member or the system
  administrators.
• Members may opt out of the system at anytime by
  either doing it themselves or submitting an email
  requesting to be removed.
• The Indiana Working Families E-Activist Network
  reserves the right to remove and block members
  from reentering the system.
• The system administrator must do system
  maintenance in order to keep the system in good
  working order. Care is taken that the integrity
  of all data is kept confidential and in working
  order.

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System Performance

• The main focus of the e-activist network is to
  communicate with the members of the network and
  have them take the required action.
• As issues arise that require an action or
  attention, as determined by union leadership,
  email alerts are sent out to the targeted
  audience asking for each member to take to take
  part. The Network will support the following
• Political Action-emails or phone calls to their
  specific legislator as well as involvement into
  political campaigns.
• Attend An Action or Event-send confirming email
• Education-send an editorial to a targeted
  newspaper
• Specific targeted action-the system can be set up
  to target a specific person, company, legislator,
  etc. This tool can be important in collective
  bargaining, strikes, organizing, etc.
• All actions taken by members are measurable.
  (Number of emails opened, click thru rate on
  messages, messages sent, replies, etc). Only
  numbers are given on the level of actions taken
  by membersall personal information is kept
  confidential.

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Building the Network In Indiana

• The Indiana Working Families E-Activist Network
  is very new but an effective tool for labor
  leaders in Indiana. Since mid January 2005 we
  have averaged about 21 registrations a day.
• To increase effectiveness we must acquire more
  VOLUME! We must increase membership in the
  Network.
• Even though members are all lumped into one
  network, the data they provide at registration
  allows for sub groups to be formed at various
  levels
• Union
• Local Union
• Organization
• County
• Zip Code
• Political District
• Gender
• Active or Retired
• Future functions of the network fundraising,
  community service, food drives, etc.

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Building the Network In Indiana (continued)

• Ways to Increase Membership Into the Indiana
  E-Activist Network
• Conduct worksite, union/organizational meetings
  drive. Use the sign up forms that are available
  at www.inaflcio.org look under the e-activist
  toolbox.
• Link your website to the Indiana Working Families
  sign up page. Once again go to www.inaflcio.org
  and look under the e-activist toolbox for
  instructions on how to do this.
• Publish the e-activist sign up form in your local
  newsletters.
• As the Internet becomes a larger part of our
  everyday life it is important that
  labor/organization leaders embrace this system
  and devote the necessary resources to make sure
  it grows and becomes a way of life for our
  members over the coming years. It is no secret
  that in the years to come labor will face many
  attacks from the political and corporate
  worlds---our ability to respond effectively will
  determine our ability to survive.

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Building the Network In Indiana (continued)
Open Discussion and Questions about the
E-activist Network