'NET The Tip of the Iceberg

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.NET The Tip of the Iceberg
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Birth of a Financial Services Platform

• Birth of a Financial Services Platform How
  NetBank used .NET to build an agile and open
  solution
• Russell Wilson
• Director, eCommerce Solutions
• RBMG, Inc (a NetBank, Inc. Company)

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Who is NetBank, Inc.?

• Holding company for largest Internet only
  (branchless) bank in the world, NetBank.
• Parent of RBMG, Inc - a Wholesale Mortgage
  Lender. In top 15 of all Wholesale Lenders in the
  US with 2001 volumes in excess of 11 billion.
• Parent of NetBank Insurance - an Internet based
  independent insurance agency offering personal
  Home and Auto policies from name brand insurance
  companies.

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The Vision

• Create a diverse Financial Services platform that
  facilitates the sale of any NetBank family
  product through any subsidiary or trusted
  business partner.

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The Challenges

• Integrate Various B2B and B2C eCommerce
  solutions, supporting backend systems and
  external service providers.
• Reduce Cost Minimize manual intervention in the
  sales process and provide a seamless experience
  to the customer.
• Cross-sell Leverage existing customer
  information to streamline the purchase of
  additional products while complying with all
  state and federal privacy laws.
• Extensibility Build an extensible architecture
  that allows for the addition of new products and
  services gained through product development and
  acquisition.
• Reduce Overhead Do all of this with a minimal
  increase in headcount and operational overhead.

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The Solution

• Re-Architect Wholesale Mortgage B2B sites to
  utilize web services.
• Approximately 57 of all RBMG mortgages are
  processed via the eRBMG B2B site. 65 is
  projected for 2003.
• Access all 3rd party service providers such as
  Fannie Mae and Freddie Mac via web service
  interface.

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The Solution

• Provide key RBMG LOS (Loan Origination System)
  functions as web services.
• Allow for real-time locking of rates.
• Provide wholesale customers a comprehensive view
  of all loan activity with RBMG.

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The Solution

• Build Insurance platform that provides core
  functions as web services and utilizes ASP.NET
  for private labeling/co-branding feature.
• Insurance solution must integrate directly into
  NetBank.com site.
• Must provide programmatic interface (web service)
  to allow trusted partners to request bindable
  rate quotes.

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The Solution - NetInsurance
Programmatic Interface
Private Label Website
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The Solution

• Define standard XML schemas for customer and
  product information to service the cross-sell and
  CRM needs of the organization.
• Utilize new industry standard (MISMO) XML schemas
  whenever possible.

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Architecture - eRBMG
Web Service Layer
eRBMG
ASP.NET
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Why Did We Choose .NET?

• Staff experience with previous Microsoft
  technologies.
• Quality of Visual Studio.NET.
• Simplicity of developing web services with
  Microsoft tools.
• Features of ASP.NET that accelerated development
  times.

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Lessons Learned (So far)

• Security of web services is not yet mature. There
  are potentially big risks associated with going
  beyond trusted partners over the internet.
• Performance of web services must be closely
  watched.
• Web services are not the answer to every problem.
• Get training for your staff. Though learning
  curve is not as steep as some promote, it is not
  a seamless transition.