Pat Cornish, Chair

1
The BPW Foundation WOMENomicsInitiative

• Pat Cornish, Chair
• 2003-2005

2
WOMENomics The economics of work-life balance

• A BPW Foundation Program to engage workingwomen
  in community conversations across the United
  States to identify, discuss and implement
  action-oriented solutions to issues of concern in
  their communities.

3
WOMENomics The economics of work-life balance

• A BPW Foundation grassroots program designed to
  bring together
• Local Businesses
• Government
• Academia
• Civic organizations

4
WOMENomics The economics of work-life balance

• Identify issues in your community
• Find solutions
• Take action

5
WOMENomics The economics of work-life balance

• Comprehensive community survey to determine
  issues
• Series of forums to discuss the issues
• Action oriented task forces to determine
  solutions
• Implementation of measurable community initiatives

6
Getting Started

• Scheduling where and when the forum will be held
• Setting up the event
• Recruiting event partners and corporate sponsors
• Choosing roundtable topics
• Identifying a facilitator for each roundtable
• Advertising the event and media relations
• Involving other womens groups and coalitions in
  planning and implementing the forum

7
Planning the Event

• Location
• Attendees
• Date

8
Publicizing the Event

• Press Releases
• Flyers
• Posters
• Public Service Announcements
• Advertising
• BPW Tool Kit

9
Financing the Forum

• Corporations
• Associations
• Coalitions
• Womens Commissions
• Businesses

10
Forum Schedule

• Hold on a Saturday
• Four hour maximum
• Decide the focus

11
Focus Group Topics

• Workplace Equity How Pay Equity Affects Women in
  the Workplace
• Work, Workingwomen, Families, and Communities
  (Work-Life Balance)
• Women as Entrepreneurs
• Women in the Media/Technology
• Working Mothers Challenges and Successes
• Women and Medicine Healthy Workingwomen
• Women in Politics
• Women and Investing

12
Partnering with WOMENomics

• Contribute/Develop Funding or Sponsorship
• Recruit other partners
• Participate in planning the public forum
• Commit qualified staff from your organization to
  serve on Task Forces
• Contribute Products or Services to support efforts

13
Opportunities for Partnership

• Corporate Partners
• Position your business as an attentive and
• responsive participant in the community.
• Gain access to and credibility with female
  customers.

14
Opportunities for Partnership

• Honorary Committee
• Membership on Advisory Committees
• Workshop presenter
• Company Name and logo
• Complimentary registrations
• Invitations to VIP events
• Photo with special guests

15
Opportunities for Partnership

• Community Partners
• Position yourself as a community leader on these
  issues.
• Access the BPW local network and gain valuable
  insight to opinions and information that will
  benefit your audience.

16
Opportunities for Membership

• Position yourself as the organization to join!
• Provide information on BPW every chance you have
• Produce membership brochures
• Advertise your organization like a business
• Recruit

17
WOMENomics

• An opportunity to build a better future for
  workingwomen in every community!