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Active Transportation in Niagara Region

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Brainstorming ideas for promoting Active Transportation through ... Remain flexible avoid preconceived ideas. Variety of media before, during & after ... – PowerPoint PPT presentation

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Title: Active Transportation in Niagara Region


1
Active TransportationinNiagara Region
  • Presented by
  • Marian Landry RN, BScN, MEd
  • Health Promoter
  • Regional Niagara Public Health Department

2
Community Mobilization(creating a buzz)
  • Gage importance to the involved communities
  • Link to current issues concerns
  • MOHs report on obesity and physical inactivity
  • Obesity prevention strategy in Niagara
  • School campaign poster contest
  • Media campaign newsprint (weekly daily),
    articles and advertisements

3
The buzz continues..
  • Obesity and physical inactivity issues in Niagara
  • Council presentations televised
  • Flyers, posters, library displays
  • Identify key stakeholders
  • Brock University student thesis topic
  • This is NOT a campaign

4
Why did Niagara partner with Go for Green ?
  • Both Public Health and Healthy Living Niagara had
    a desire to move beyond campaigns
  • Recognized the benefits of supportive
    environments for behaviour change
  • Had identified policy development as a gap
  • Go for Green offered a tangible and doable
    opportunity (FREE!)

5
Go for Green Pilot Project
  • Eight pilot projects offered in Ontario
  • Opportunity to work with individual
    municipalities on an Active Transportation Plan
  • Collaboration with Healthy Living Niagara and
    Public Health Physical Activity Promotion Team

6
What made it right for Niagara?
  • Knowledge of Official Plan updates
  • Smarter Niagara advancing smart growth policies
  • Good relationship with stakeholders
  • Supportive Public Health Department (CDP)
    Management
  • Supportive Healthy Living Niagara partnership
  • Walkable Communities Central West Heart Health
    Projects (Niagara one of the six)

7
Right for Niagara
  • Regional Niagara Bicycling Committee
  • Encouragement Committee (utilitarian cycling)
  • May is Bike Month in Niagara
  • Bike to Work Week in May
  • Bicycle Friendly Awards for educational
    institutions, workplaces, small businesses and
    government institutions

8
The Niagara Story
  • Application to Go for Green for one municipality
  • Presented project to three municipal councils
  • Victims of our own success
  • ALL 3 SAID YES !!!

9
The story continues
  • Decided to run three separate projects
  • Organized public forums in each municipality
  • Organized 2 day workshops in each municipality
  • Three distinct stories emerged

10
The Thorold story
  • Population 18,000
  • Started as an industrial community but moving
    towards a bedroom community
  • Advocates of Smarter Niagara recipients of
    provincial Brownfields Award
  • Active downtown revitalization
  • Bisected by the Welland Canal
  • Additional community of Port Robinson

11
Thorold goes public..
  • 15 people attended the public forum
  • St. Catharines community members also attended
  • St. Davids Rd separates Thorold St. Catharines
    perceived as a major barrier to active
    transportation
  • Many questions and concerns needed time to
    allow expression

12
Major Barrier to AT
13
Thorold workshop story.
  • 10 key people attended
  • Politicians Mayor and one Councillor
  • Director of Public Works, Director of Planning,
    Regional Planner
  • Library Director, Recreation Director
  • Chamber of Commerce President, Local Developer
  • Community member

14
Thorold story becomes an historic novel..
  • Walkabout in older section of town
  • Included the unfinished major trail, local park,
    market place, downtown and residential area
  • Identified positive aspects and areas for
    improvement

15
Walkabout Welland Canals Parkway Trail
16
Opportunities for improvement
  • Drafted the Active Transportation Plan
  • St. Davids Rd requires major solutions
  • Major congestion problem in school area
  • Inadequate, uneven sloping sidewalks
  • Connecting trails for utilitarian purposes
  • Very few bicycle facilities bike lanes and
    secure parking

17
Thorold sequel
  • Report to City Council, Feb 2005
  • Strike an Ad Hoc Active Transportation Committee
  • Move forward with Active Transportation Ad Hoc
    Committee
  • Healthy Living Niagara Public Health will
    provide resource support

18
The Pelham story..
  • Population 15,000
  • 40 people attended the public forum
  • Bedroom community, upscale
  • New, energetic informed council
  • Urban rural mix (4 communities amalgamated)
  • Town was built with rural needs in mind

19
Pelham workshop story .
  • 15 people attended the workshops
  • Politicians Mayor, two City Councillors, one
    Regional Councillor
  • Town Planner, Regional Planner
  • Police, Freewheelers Tour Coordinator
  • Community members
  • Also Chair of the Regional Niagara Bicycling Comm

20
Pelham workshop vibrates..
  • High energy, knowledgeable about the issues the
    community
  • Skipped the Active Transportation Quotient
  • Identified Pelham St and Haist Rd as major
    barriers
  • Transportation to secondary elementary schools
    no sidewalks

21
Walkabout
22
Pelham still vibrating .
  • No sidewalk snow removal
  • Few places to walk to downtown revitalization
    needed
  • Few bicycle facilities
  • Lack of information about existing trails
  • Lack of connectivity of trails
  • Rails to trails requirement to fence cost
    prohibitive

23
Pelham excitement continues.
  • Active Transportation Plan completed
  • Brainstorming ideas for promoting Active
    Transportation through schools and library
  • Formed an Active Transportation Committee
  • Report to Town Council in Feb 2005
  • Summary of report to media
  • Participant ownership of AT plan

24
The Niagara Falls story
  • Population 77,000
  • Tourism is the main industry
  • 12 people attended the public forum
  • Perception that tourism concerns supercede
    residents concerns
  • Lack of connectivity of trails, sloping
    sidewalks, few bicycle facilities
  • Dead downtown area, sprawl , NIMBY

25
Niagara Falls workshop struggles.
  • 8 people attended the workshop
  • One politician for I/2 of Day One
  • City staff City Planner for Day One, Wellness
    Coordinator (HLN Member)
  • Transit Commission Representative, Regional
    Planner
  • Trails Bikeways Committee, RNBC member
  • Interested community members
  • Casino Niagara Falls Parkway Commission

26
Niagara Falls endures.
  • Committed workshop participants continue
  • Trails Bikeways Committee winners of the Gold
    Bicycle Friendly Award
  • Drafted an Active Transportation Plan
  • Access grant to hire AT Planner
  • Communication campaign in newsprint including
    leisure guides, feature articles
  • Greenways Map bike stores, lanes, parking

27
Rails to Trails
28
Comparison of 3 municipalities
  • Wide variation in characteristics of 3
    municipalities
  • Processes and participation vary widely
  • Active Transportation Plans somewhat similar
  • How to achieve goals varied
  • All 3 viewed MTO lack of plowed sidewalks as
    problematic

29
Health Promotion Learnings.
  • Function as a resource
  • Know your municipalities
  • Remain positive and objective
  • Value the input of each participant
  • Management support need TIME
  • Recognize that each journey is quite different

30
The learning continues
  • Remain connected follow up
  • Support recognize the value of the process
  • Remain flexible avoid preconceived ideas
  • Variety of media before, during after
  • Awareness raising/education opportunity
  • Train the trainer start locally move
    regionally

31
Final learning..
  • Partnerships are good
  • Capitalize on free opportunities
  • Jump in with both feet
  • (Lisa Marian held hands while jumping)

32
Get fit while getting somewhere
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