Ingenta Publisher Forum 28th November 2005 - PowerPoint PPT Presentation

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Ingenta Publisher Forum 28th November 2005

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9/4/09. Ingenta Publisher Forum. 28th November 2005. The Conference Room. St Paul's Cathedral. Welcome, logistics and agenda. Ingenta update. Themes for today: ... – PowerPoint PPT presentation

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Title: Ingenta Publisher Forum 28th November 2005


1
Ingenta Publisher Forum28th November 2005
  • The Conference Room
  • St Pauls Cathedral

2
Overview
  • Welcome, logistics and agenda
  • Ingenta update
  • Themes for today
  • Data, data, data
  • Dissemination
  • Disambiguation

3

Publishers of High Value Information
Information Professionals
IngentaConnect
Journals Reports Reference works Professional
information Business and financial
data Newsletters Monographs
Academic and Professional Researchers
Information Commerce and Publication Websites
  • Libraries
  • Academic
  • Corporate
  • Government
  • Special

PCG Marketing Services
- -
Content
Service
Subscription fees
4
Data, data, data
  • Deepening the concept of linking
  • Varied, discipline based needs
  • Context is crucial so dynamic delivery
    essential

5
Dissemination
  • Maximizing usage
  • Business model flexibility
  • Title subscriptions, collection subscriptions,
    advance funding, pay per view variants,
    advertising,..
  • Discovery services
  • Search, RSS, linking
  • Geographic reach

6
Disambiguation
  • More data increases need
  • To improve relevance
  • To manage ever more granular elements
  • More data raises issues of Trust
  • To know your users more intimately - you must
    achieve consent

7
Information Commerce
Anne Orens, Dir of NA Business Development
ICS/websites unit
8
Summary
  • Review
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