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Ashleigh Johnson

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Title: Ashleigh Johnson


1
Ashleigh Johnson johns1ab_at_cmich.edu
2
Table of Contents Philosophy Statements/Career
Goals Resume Skill Sets Internship Academic
Work Letters of Recommendation Certificates Refere
nces
3
  • Philosophy Statements
  • I Believe
  • That good buying choices are dependent on
    organization, communication, teamwork, and good
    analytical skills.
  • That teamwork is just as important as individual
    work effort when it comes to accomplishing
    company goals.
  • Leadership qualities, organization, and
    creativity are key factors to encouraging success
    in a company.
  • New and creative ideas should always be
    encouraged.
  • Career Goals
  • Within 5 years I see myself
  • Being a successful buyer for a uniquely
    fashionable company.
  • Positively improving a companys aesthetic via my
    merchandising decisions.
  • With impressive and accurate trend forecasting
    skills.
  • Using my creativity in exciting ways for a
    company.

4
  • Ashleigh Johnson
  • johns1ab_at_cmich.edu
  • OBJECTIVE To obtain a fashion buying position.
  • EDUCATION
  • Central Michigan University, Mount Pleasant, MI
  • Degree Bachelor of Applied Arts May 2009
  • Major Apparel Merchandising and Design with a
    concentration in Merchandising
  • Minor Art
  • Grade Point Average 3.59/4.00 overall
  • RELEVANT COURSEWORK AND COMPUTER SKILLS
  • Trend Forecasting
    Fashion Buying
    Textile Analysis Visual
    Merchandising Microsoft
    Office Adobe Illustrator
    Lectra Systems
    Mikalis PDM Software
  • EMPLOYMENT
  • Shapes, Royal Oak, MI

5
  • Skill Sets Buying
    Skills
  • Buying experience for resale store and for
    womens boutique
  • Effective analytical skills when making
    purchasing decisions
  • Knowledge of terminology, equations, and
    Microsoft Excel
  • Ability to create a 6-month plan
  • Merchandising Skills
  • Ability to create creative and effective displays
  • Retail Management internship
  • Customer service and buying experience
  • Computer Skills
  • Microsoft Office Suite
  • Adobe Illustrator and Photoshop
  • Lectra Systems
  • Mikalis PDM Software
  • Personal Management Skills
  • Organized
  • Responsible
  • Reliable
  • Hardworking

6
Shapes Dress Design Studio InternshipS
ummer 2008
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Buying
Helped pick out merchandise from sales
representative that came to the store. Went to
trade show in Livonia and assisted with buying
decisions for the store for Fall/Winter seasons.
Decisions based on what styles and colors had
been doing well for the store, trend forecasting,
and what fit Shapes image.
8
Pricing
Helped with pricing of new, sale, and clearance
items. Marked up about 2 to 3 times the
wholesale price, sometimes more. Items that were
not selling were marked down 50-75. Assisted
in deciding markdowns for Sidewalk Sale.
9
Visual Merchandising
Changed the displays in the front of the
store. Made sure the colors complemented each
other and fit within the color scheme of the
garments in that section of the store.
10
Visual Merchandising
Arranged new merchandise in an aesthetically
appealing fashion.
Made a display with accessories consisting
predominately of the colors fuchsia, gray, and
black.
11
Visual Merchandising
Used eye-catching images and bold colors for the
jewelry sale.
12
Visual Merchandising
Displayed signs I had made for the Sidewalk Sale
throughout the store.
13
Work Related Events
  • Helped Treas with her plans for Royal Oaks kick
    off to Detroit Fashion Week on September 27,
    2008.
  • Came up with ways in which her store could draw
    peoples interest in the event.
  • Free gifts for customers who spent 50 or more
  • Wrote a sample letter for her to send to
    companies she wanted free merchandise from for
    the event that she used as a basis for her own.

DetroitFashionWeek.com
14
Work Related Events
Letter Treas used as a basis for her own.
15
Work Related Events
Went to the launch party for AngelasEye.com with
my boss, Treas, and former intern, Laura.
16
Work Related Events
These are the dresses from Shapes that I helped
pick out that were featured during the
AngelasEye.com fashion show.
17
Retail Experience
Things I did everyday included writing receipts
for customers by hand and straightening the
clothing racks. I also answered questions and
assisted with fitting rooms.
18
Fashion Buying The purpose of this class was to
learn about the basics of fashion buying. Common
terminology and math methods were learned, as
well as factors effecting buying decisions.
6-Month Plan Purpose To successfully calculate
a 6-month plan for the womens denim department
of HM using previous years figures and to
create a memo.
Software
Microsoft Excel
19
6-Month Plan
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6-Month Plan
21
Fashion Production and Promotion The purpose of
this class was to help put on Threads, the annual
Apparel Merchandising and Design student run
fashion show. I was in the Reception and
Exhibition committee and helped with getting
projects to display, food, decorations, and the
set up for the show.
22
Fashion Production and Promotion
23
Visual Merchandising This class focused on the
importance of visual merchandising in retail.
The elements and principles of design were key to
keep in mind and were used in various types of
window displays. Promotional Window
Display Purpose Working in a group to create a
creative and eye-catching window display for Bath
Body Works using a unified concept that
emphasized the products.


24
Promotional Window Display
25
Visual Merchandising Large Window
Display Purpose To work in a group to create a
unique and eye-catching window display for
Target. This was done with the making of an
Easter-themed display.
26
Large Window Display
27
Fashion Merchandising This class helped me to
utilize my knowledge of the fashion cycle and
trend forecasting. The focus of the class was on
fashion production, adoption, and distribution.
Trend Forecasting Assignment Purpose Predict
fashion trends for Spring 2009 and effectively
research colors, fabrics, moods, silhouettes, and
details. Make trend boards of each category and
post on Mikalis PDM Software. Software Mikalis
PDM Software
28
Trend Forecasting Assignment
29
Textile Analysis In this class I learned about
and participated in textile testing. I also was
able to develop my knowledge of the properties of
different fabrics and yarns. Technical Data
Sheet Purpose To decide the compatibility of
lining and fashion fabrics for a skirt based on 5
structural and 5 performance attributes using
different tests and equipment.
30
Technical Data Sheet
31
Apparel Design Analysis This class explained
the basics of the fashion industry. We learned
about Ready-to-Wear, Haute Couture, styles,
patterns, and designers. This class also focused
on the elements and principles of design and
light and color. Style/Pattern Notebook
Purpose To learn about basic fashion styles
and patterns through online research. Software
Microsoft PowerPoint
32
Style/Pattern Notebook
Womens Sleeve Styles
¾ Length
Long Sleeve Fitted
Mens Collar Styles
Peak
Shawl
33
Computer-Aided Design For this course, we
utilized Adobe Illustrator to make garments and
patterns. We learned what is aesthetically
pleasing and cohesive in design keeping in mind
our target market and the practicality of our
designs in terms of cost and simplicity. Pattern
Assignment Purpose To become more familiar with
Adobe Illustrator tools and to compose a
successful pattern based on elements of greeting
cards and eastern artwork. Software Adobe
Illustrator
34
Pattern Assignment
35
Computer-Aided Design Toddler Rocawear
Line Purpose To create a nature-inspired
toddlers line for Rocawear for Spring 2009
including sleep, casual, formal, and outdoor
clothing. Software Adobe Illustrator, Adobe
Photoshop
36
Toddler Rocawear Line
37
Advanced Computer-Aided Design This course
continued with the lessons of the first CAD
course, but focused more on pattern and weave
design. Using Lectra Systems, I created clothing
designs, patterns, and weaves. This class also
focused on the cleaning of flat and tonal prints
that had been scanned in, so that they could be
turned into repeatable tiles. Applying Prints to
Garments Purpose To become familiar with Kaledo
Style, Print, and Weave. Clean flat and tonal
prints and make colorways. Create a weave with
colorways. Show ability to apply each of the
following to clothing designs. Software Lectra
Systems
38
Applying Prints to Garments
39
Painting This class went over basic painting
techniques and consisted mostly of rendering
still lifes. Balance and composition were the two
most important aspects of each piece, next to the
overall quality of the painting. Still
Life Purpose To render a still life accurately
and to create a balanced composition.

40
Still Life
41
Ceramics The focus of this class was on learning
basic hand-building skills with clay. We learned
how to make clay, vessels, plinths, lids, and
sculptures via coil and slab building
methods. Historical/Contemporary
Project Purpose To create a piece that tied in
a current issue with a historical aspect of
ceramics. My current issue related to the
second-hand clothing industry in Africa and my
historical aspect related to the abstract
ceramic figures made in Nigeria throughout their
history. I used a combination of techniques to
make this piece.
42
Historical/Contemporary Project
43
Letters of Recommendation
44
Certificates
45
Ashleigh Johnson johns1ab_at_cmich.edu
REFERENCES Treas Charow Owner/Manager
Shapes 319 S. Main St. Royal Oak, MI
48607 248-547-4990 Melissa Harp Owner/Manager
Platos Closet61276 North Ridge
TrailWashington, MI 48094248-651-7014 Usha
Chowdhary, Ph.D. Professor, Human Environmental
Studies Wightman 205 Mount Pleasant, MI
48859 989-774-2839 chowd1u_at_cmich.edu
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