VALUE OF MENTOR PROTG PROGRAM TO SMALL BUSINESS DEVELOPMENT

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VALUE OF MENTOR PROTÉGÉ PROGRAM TO SMALL BUSINESS
DEVELOPMENT

• LUIS ZAMBRANA
• ZAMBRANA ENGINEERING, INC.

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VALUE

• CLEAR DEFINITION OF VALUE TO THE PROTÉGÉ FIRM
• CLEAR UNDERSTANDING BY THE MENTOR OF THE VALUE TO
  THE PROTÉGÉ
• AN ATTAINABLE STATEGY TO EXECUTE A SUCCESSFUL
  PROGRAM

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RELATIONSHIP VALUE

• PROGRAM SUCCESS IS CONTINGENT UPON BUILDING ON
  STRONG EXISTING RELATIONSHIPS
• UNDERSTAND YOUR MENTORS BUSINESS MODEL
• ASSESS PROFILE OF THE MENTOR PROTÉGÉ PROPOSED
  RELATIONSHIP (HOW WILL YOU WORK TOGETHER)

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RELATIONSHIP VALUE

• A SINCERE INTEREST OF THE MENTOR IN THE PROTÉGÉS
  SUCCESS
• CONTRACTING RELATIONSHIP VALUE
• KEY TO PROTÉGÉ ABSORBING COST OF PARTICIPATION
• AVAILABLE OPPORTUNITIES
• HOW MUCH CAN YOU REASONABLY DO TOGETHER

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TECHNOLOGY TRANSFER VALUE

• CLEAR DEFINITION OF THE NEW TECHNOLOGY VALUE TO
  THE PROTÉGÉ FIRMS BUSINESS GROWTH
• STRATEGIC TECHNOLOGY TRAINING PROGRAM
• COST OF TECHNOLOGY TRANSFER TO THE PROTEGE

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TECHNOLOGY TRANSFER VALUE

• ASSURANCE THAT MENTOR CAN PROVIDE PROTÉGÉ
  CONTRACT OPPORTUNITY IN THE TECHNOLOGY
  TRANSFERRED
• COMMITMENT FROM MENTOR AND PROTÉGÉ TO PURSUE WORK
  TOGETHER IN TRANSFERRED TECHNOLOGY MARKET

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TECHNOLOGY TRANSFER VALUE

• CAREFUL SELECTION OF HOW TECHNOLOGY IS
  TRANSFERRED AND TO WHOM IN PROTÉGÉ FIRM -
  (TRAINING IS USELESS IF THE TRAINED PERSONELL
  LEAVE THE FIRM)

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STRATEGIC PLANNING

• MENTOR PROGRAM MANAGER VALUE
• PROGRAM MANAGER NEEDS TO BE COMMITTED TO THE
  SUCCESS OF THE PROGRAM
• ASSESS PROPOSED PROGRAM MANAGERS OTHER
  RESPONSIBILITIES AND LEVEL OF AUTHORITY

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STRATEGIC PLANNING

• EXIT PLAN
• UPON PROGRAM ENTRY PLAN TO LEAVE
• SUCCESSFUL PROGRAMS MUST FOCUS ON MILESTONES
• EXIT STRATEGY INCLUDES SUCCESSFUL IMPLEMENTATION
  OF TECHNOLOGY TRANSFER IN PROTÉGÉS CORE BUSINESS
  SERVICES
• WHERE DO YOU WANT TO BE

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PROGRAM VALUE

• SETTING A REALISTIC LEVEL OF EXPECTATION FOR
  MENTOR AND PROTÉGÉ
• OPEN COMMUNICATION CHANNELS AT ALL LEVELS OF
  FIRMS IN PROGRAM
• PROTÉGÉ ACCESS TO MENTORS RESOURCES

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PROGRAM VALUE

• PROGRAM FLEXIBILITY MENTORS ABILITY TO WORK
  WITH THE PROTÉGÉ AS THEIR FIRM GROWS, OR
  DOWNSIZES
• VALUE IS WHAT IS RETAINED BY PROTÉGÉ IN
  BUSINESS GROWTH AND NEW MARKET ACCESS

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SUMMARY

• MENTOR PROTÉGÉ PROGRAM CAN BE EXTREMELY VALUABLE
  IF PLANNED PROPERLY
• INVEST IN YOUR M/P RELATIONSHIP BY DETERMINING
  WHAT IS VALUABLE TO YOUR FIRM THEN FIND THE
  MENTOR TO BEST FITS THE NEEDS