HUGGIE BUGGIE DOES Tairawhiti

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HUGGIE BUGGIE DOES Tairawhiti
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Improving Coverage Dynamic Activities

• What does this mean?
• According to the concise Oxford Dictionary
• Improve- Make/become better, produce something
  better than.
• Coverage- An area or amount covered. An area
  reached.
• Dynamic- Energetic, active and potent
• Activities- Consisting in or marked by action,
  energetic and diligent

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So how have I achieved this?

• Health Promotion
• Health Education
• Media
• Resources and Support
• New strategies

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Health Promotion

• Use Ottawa Charter and Te Tiriti o Waitangi as
  a foundation
• Certificate of acheivement in Health promotion-
  Health Promotion Forum
• Immunisation Mascot. Huggie Buggie born 2001
• 2002 Development of 4 year old promotion pack
  and T shirts (free to GPs) for parents and
  children
• Regular visits to EEC and Kohanga Reo with Huggie
  to remind parents and to put at children at ease
• Vehicles- Huggie Buggie van and MMR sports car
• Immunisation Antenatal pack
• Attendance at AP Show,Christmas Parade and
  Matariki Festival
• Coordination and Participation in Tamariki
  Ora/Well child week

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Health Education

• Regular 30 min slot at antenatal classes held at
  hospital and Turanga Health
• Train the Trainers updates for groups such as
  College of Midwives, MWWL and PAFT
• Sessions with Ucol Bachelor of Nursing
  Students,High school and EEC students
• IMAC road show presentations
• Informed consent flipchart for all health
  providers involved with immunisation, nearly done

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Media

• Important to really get to build up a
  relationship with your local media contact and
  to also know who deals with all the Hospital
  media work
• Use hospital Publications
• Do a media training course
• Use every opportunity to give the Media
  Information for them to use
• Disease outbreaks
• New services
• Topical subjects
• Influenza season
• Immunisation programmes that are happening eg
  Year Seven Immunisations
• Events eg Well child week

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Resources

• Bug stop here signs for each practice
• Obtain extra funding to cover be wise immunise
  toothbrushes,Bubbles, Stickers, T Shirts and
  fridge magnets
• Distrubution of all IMAC and MOH resources as
  required
• A colourful display has been developed for use in
  Public
• Street flags

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Support

• Regular newsletters (Janes Jab Jottings) and
  updates to all involved with immuisation
• Regular visits to all General Practices
• Back up support via phone for queries
• Support to those working in isolation
• Assist with cold chain management
• Clinical supervision as required
• Provision of IMAC Update and Vaccinator training
  for our region
• Make yourself known, be approachable and
  understanding

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MMR Promotional Huggie Buggie Mobile
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What other things are we doing to improve
coverage

• Outreach Immunisation service for the Hard to
  reach started 16th February 2004
• Collaborative venture between The Public Health
  Unit ( to Monitor and coordinate service) and
  Ngati Porou Hauora PHO and Turanganui PHO ( the
  service providers)
• Increasing Influenza uptake 2004 (MoH Funding)
• Three strategies
• Hospital based campaign to increase influenza
  rates in staff
• Intensive Media Campaign
• General Practice IT support to help with recalls
• Paediatric ward do opportunistic vaccination on
  children overdue for immunisation prior to them
  leaving the ward

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Outreach Immunisation Service
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Summary

• Improve- Improved awareness, developed better
  resources and more training
  opportunities
• Coverage- Unknown.Iinformal surveys would
  indicate that immunisation rates have improved
  from the low 70s to the high 80s. Looking
  forward to NIR
• Dynamic- Huggie buggie is an extremely dynamic
  character and is well loved by the community
• Activities- Lots happening. Always something to
  be involved with.
• PLUS ITS HEAPS OF FUN!